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- Tasks: Manage high-scale user acquisition campaigns and optimise marketing spend for mobile games.
- Company: Join Tripledot Studios, a leading independent mobile games company with over 25 million daily users.
- Benefits: Enjoy hybrid working, 25 days holiday, free daily lunch, and various health and financial perks.
- Why this job: Be part of a dynamic team passionate about gaming and making a global impact in the industry.
- Qualifications: Analytical mindset, fast learner, organised, and knowledgeable about mobile games and digital advertising.
- Other info: Work in a collaborative environment with opportunities for professional development and fun company events.
The predicted salary is between 36000 - 60000 £ per year.
User Acquisition Analyst
Department: Marketing
Employment Type: Permanent – Full Time
Location: London, UK
Reporting To: Ben Barta
Description
We are a multi-award-winning organisation, and following our recent acquisition announcement, we’re preparing to grow into a global 2,500+ strong team across 12 studios.
Our expanded portfolio is set to include some of the biggest titles in mobile gaming, collectively reaching top chart positions around the world and engaging over 25 million daily active users.
Tripledot’s guiding principle remains the same: when people love what they do, what they do will be loved by others.
We’re building a company we’re proud of – one filled with driven, incredibly smart & detail orientated people, who LOVE making games.
Our ambition is to become the most successful games company in the world, and we’re just getting started.
Take a look at our games: iOS Store + Google Play
Role Overview
Key Responsibilities
- Managing the full UA process for a mobile game – Planning and execution of marketing campaigns.
- Overseeing the marketing campaigns across multiple channels and platforms.
- Producing comprehensive reporting, analysis of ROI and identifying new opportunities to support our key games.
- Experimenting and analysis of campaigns for existing and new games.
- Developing briefings for ad creatives and helping with the production of marketing materials.
- Managing business relationships and day-to-day communications with partners (such as Google and Facebook).
- Working closely with the product team to improve the game to help drive revenue.
Required Skills, Knowledge and Expertise
- Analytical and metric-driven.
- Fast learner with the ability to be adaptable.
- Organised with high attention to detail
- Ability to work in a collaborative, fast paced environment.
- Available and eligible to work in London
- Strong knowledge about the mobile games market and KPIs for various different game genres
- Experience with digital advertising – big plus!
Working at Tripledot
- 25 days paid holiday in addition to bank holidays to relax and refresh throughout the year.
- Hybrid Working: We work in the office 3 days a week, Tuesdays and Wednesdays, and a third day of your choice.
- 20 days fully remote working: Work from anywhere in the world, 20 days of the year.
- Daily Free Lunch: In the office you get £12 every day to order from JustEat
- Regular company events and rewards: quarterly on-site and off-site events that celebrate cultural events, our achievements and our team spirit.
- Employee Assistance Program: Anytime you need it, tap into confidential, caring support with our Employee Assistance Program, always here to lend an ear and a helping hand.
- Family Forming Support: Receive vital support on your family forming/ fertility journey with our support program [subject to policy]
- Life Assurance & Group Income Cover: Financial protection for you and your loved ones.
- Continuous Professional Development
- Private Medical Cover & Health Cash Plan
- Dental Cover
- Cycle to Work Scheme
- Pension Plan
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User Acquisition Analyst employer: Tripledot Studios Limited
Contact Detail:
Tripledot Studios Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land User Acquisition Analyst
✨Tip Number 1
Familiarise yourself with the latest trends in mobile gaming and user acquisition strategies. Understanding the current landscape will help you speak confidently about how you can contribute to Tripledot's growth.
✨Tip Number 2
Network with professionals in the mobile gaming industry, especially those who work in user acquisition. Attend relevant events or join online forums to build connections that could provide insights or referrals.
✨Tip Number 3
Prepare to discuss specific metrics and KPIs related to user acquisition during your interview. Being able to demonstrate your analytical skills with real examples will show that you're ready for the role.
✨Tip Number 4
Research Tripledot Studios' games and their marketing campaigns. Having a solid understanding of their portfolio will allow you to suggest tailored strategies that align with their goals during discussions.
We think you need these skills to ace User Acquisition Analyst
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to understand the responsibilities and required skills for the User Acquisition Analyst position. Tailor your application to highlight relevant experiences that align with these requirements.
Craft a Tailored CV: Create a CV that specifically addresses the skills and experiences mentioned in the job description. Emphasise your analytical abilities, experience with digital advertising, and any knowledge of the mobile games market.
Write a Compelling Cover Letter: In your cover letter, express your passion for mobile gaming and user acquisition. Mention specific campaigns you've managed or insights you've gained from previous roles that demonstrate your fit for the position.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail, which is crucial for the role.
How to prepare for a job interview at Tripledot Studios Limited
✨Know Your Metrics
As a User Acquisition Analyst, you'll need to demonstrate a strong understanding of key performance indicators (KPIs) in the mobile gaming industry. Be prepared to discuss specific metrics you've worked with and how you've used them to optimise campaigns.
✨Showcase Your Analytical Skills
Highlight your analytical abilities by discussing past experiences where you successfully analysed data to drive decisions. Bring examples of reports or analyses you've produced that led to significant improvements in user acquisition strategies.
✨Familiarise Yourself with the Company’s Games
Before the interview, take some time to play Tripledot's games and understand their target audience. This will not only show your genuine interest in the company but also help you discuss how you can contribute to their marketing efforts effectively.
✨Prepare for Collaborative Scenarios
Since the role involves working closely with various teams, be ready to discuss how you've successfully collaborated in the past. Think of examples where teamwork led to successful campaign outcomes or improved processes.
