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- Tasks: Build and nurture a vibrant community around the Bókun brand to drive customer success.
- Company: Join Bókun, a fast-growing travel tech company under Tripadvisor.
- Benefits: Competitive salary, health benefits, flexible work, and generous vacation policy.
- Why this job: Make a real impact in the travel industry while working with a passionate team.
- Qualifications: Experience in community marketing and a passion for travel and technology.
- Other info: Collaborative environment with opportunities for professional growth.
The predicted salary is between 30000 - 50000 £ per year.
About Bókun: Bókun, a subsidiary of Tripadvisor, is a rapidly growing travel technology company that offers cutting-edge solutions to the Tours and Experiences industry. Our comprehensive suite of tools enables Tour Operators, Travel agencies, and OTAs to streamline their operations and expand their reach. At Bókun, we are committed to delivering innovative solutions that empower our users to grow their businesses and enhance customer experiences.
Position Overview: Bókun is seeking a passionate and results-oriented Community & Customer Marketer to join our team. The ideal candidate will focus on building and nurturing a vibrant community around the Bókun brand, both online and offline, to drive customer success, engagement and referrals.
Key Responsibilities:
- Build a Bókun Community: You'll develop and implement strategies to create a space where tour and attraction businesses can learn, network, and grow.
- Drive Customer Success: You'll design and execute programs (webinars, newsletters, social content) to both reactivate our Free supplier base and educate and engage new customers.
- Fuel Growth Through Referrals: Our referral program shows promise, but we need to take it further. You'll collaborate with product to enhance brand and product affinity, driving a significant increase in customer referrals.
- Social Media Champion: You'll develop and implement a content strategy to increase reach, engagement, and ultimately drive qualified leads.
- Multi-faceted Marketing Expertise: You'll collaborate with marketing, sales, and product teams to integrate community initiatives into broader campaigns. Additionally, you'll seek to leverage Tripadvisor's resources for co-marketing opportunities.
- Stay Ahead of the Curve: You'll proactively identify new trends and opportunities to enhance customer engagement and loyalty.
The Ideal Candidate:
- Proven track record of building and nurturing online communities.
- Deep understanding of how community engagement impacts customer satisfaction and business goals.
- Experience with social media marketing strategies and best practices.
- A minimum of 2 years of experience in community/customer marketing or a related field.
- Excellent project management and organizational skills.
- Can effectively prioritize tasks and adjust strategies based on community feedback and needs.
- Proactively identifies challenges, improves processes, and challenges the status quo.
- Has a keen interest in travel and technology.
- A passion for travel and technology.
What We Offer:
- Competitive salary with performance-based incentives.
- Comprehensive benefits package, including health, dental, and vision insurance.
- Generous vacation and paid time off policy.
- Opportunities for professional growth and development within a rapidly expanding organisation.
- Collaborative and supportive work environment with a team of dedicated professionals.
- The chance to make a real impact in the travel and tourism industry.
Application: At Bókun, we value diversity, creativity, and collaboration. If you are ready to join us on our mission to transform the tours and activities industry and possess the skills and experience required for this role, we encourage you to apply now.
How to Apply: To apply, please submit your resume and a cover letter detailing your relevant experience and qualifications for this role. Additionally, please provide any examples of successful digital marketing campaigns or projects you've managed in the past.
Community & Customer Marketer (Bókun) employer: Tripadvisor
Contact Detail:
Tripadvisor Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Community & Customer Marketer (Bókun)
✨Tip Number 1
Get social! Engage with Bókun on platforms like LinkedIn and Twitter. Comment on their posts, share your thoughts, and show your passion for community marketing. This helps you get noticed and demonstrates your enthusiasm for the role.
✨Tip Number 2
Network like a pro! Attend industry events or webinars related to travel tech. Connect with current Bókun employees or other professionals in the field. Building relationships can give you insider info and potentially a foot in the door.
✨Tip Number 3
Showcase your skills! Create a portfolio of your past community marketing projects or campaigns. Share this during interviews or networking opportunities to demonstrate your expertise and how you can contribute to Bókun's growth.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the Bókun team and are ready to take that next step.
We think you need these skills to ace Community & Customer Marketer (Bókun)
Some tips for your application 🫡
Show Your Passion: When writing your cover letter, let your enthusiasm for travel and technology shine through. We want to see how your passion aligns with Bókun's mission to transform the tours and activities industry.
Tailor Your Resume: Make sure your resume highlights relevant experience in community and customer marketing. We love seeing specific examples of how you've built communities or driven customer engagement in the past.
Be Creative: Don’t be afraid to showcase your creativity! If you have examples of successful digital marketing campaigns, include them. We appreciate innovative thinkers who can bring fresh ideas to the table.
Apply Through Our Website: Remember to submit your application through our website. It’s the best way for us to receive your materials and ensures you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at Tripadvisor
✨Know the Bókun Brand Inside Out
Before your interview, dive deep into Bókun's mission and values. Understand their products and how they empower tour operators and travel agencies. This knowledge will help you demonstrate your passion for the brand and show how you can contribute to building a vibrant community.
✨Showcase Your Community Building Skills
Prepare specific examples of how you've successfully built or nurtured online communities in the past. Highlight any strategies you've implemented that drove engagement and customer satisfaction. This will illustrate your hands-on experience and align with Bókun's focus on community success.
✨Be Ready to Discuss Marketing Strategies
Brush up on social media marketing best practices and be prepared to discuss how you would implement them at Bókun. Think about innovative content ideas that could increase engagement and drive referrals. This shows you're proactive and ready to hit the ground running.
✨Demonstrate Your Passion for Travel and Technology
Bókun is all about travel tech, so share your personal experiences and interests in both areas. Whether it's a recent trip or a tech trend you've been following, showing genuine enthusiasm will resonate well with the interviewers and highlight your fit for the role.
