At a Glance
- Tasks: Lead AI-driven campaigns and optimise strategies for international markets.
- Company: Trip.com Group, a global leader in travel technology.
- Benefits: Competitive salary, flexible working, and opportunities for international collaboration.
- Other info: Join a dynamic team with a focus on growth and excellence.
- Why this job: Shape the future of travel marketing with innovative AI solutions.
- Qualifications: Experience in campaign management and strong strategic influence.
The predicted salary is between 56250 - 68750 £ per year.
Trip. com Group in London seeks a Senior Campaigns Growth Manager to lead campaign operations for one of its major international markets.
You will partner with the UK Country Head, shape strategy, allocate budgets and build a high-performing team spanning the UK and Shanghai.
The role requires strategic influence across Product, Marketing and Commercial teams to maximise commercial impact.
You will drive operational excellence with AI adoption, optimize campaigns and respond quickly to market
#J-18808-Ljbffr
Global Campaigns Growth Lead – AI-Driven & Flexible employer: Trip.com
Trip.com is an exceptional employer, offering a vibrant and inclusive work culture in the heart of Edinburgh. With generous benefits such as 33 days of annual leave, a hybrid working model, and opportunities for continuous learning and career progression, employees are empowered to thrive both personally and professionally. Join a diverse team where many leaders began their journey in customer service, making it a fantastic place for meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Global Campaigns Growth Lead – AI-Driven & Flexible
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Trip.com and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Trip.com are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Trip.com on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Trip.com. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Global Campaigns Growth Lead – AI-Driven & Flexible
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Trip.com. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Trip.com:Show us that you’ve done your homework! In your application, briefly mention what you admire about Trip.com’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Trip.com
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Trip.com will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Trip.com, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
