At a Glance
- Tasks: Lead global marketing for airline partners and create impactful campaigns.
- Company: Join Trip.com Group, a leading global travel service provider with a diverse team.
- Benefits: Enjoy career growth, an inclusive culture, and the chance to make a global impact.
- Why this job: Shape innovative marketing strategies in a dynamic travel industry environment.
- Qualifications: 10+ years in airline marketing or travel e-commerce; strong project management skills required.
- Other info: Be part of a rapidly growing company with abundant opportunities for advancement.
The predicted salary is between 36000 - 60000 £ per year.
This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.
About Us
Founded in 1999 and listed on NASDAQ in 2003 and HKEX in 2021, Trip.com Group is a leading global travel service provider comprising of Trip.com, Ctrip, Skyscanner and Qunar. Across its platforms, Trip.com Group integrates travel resources from industry partners and helps travellers worldwide pursue the perfect trip with exceptional travel products and services. We have four Customer Service Centres for Trip.com established in Japan, Korea, the UK, and the Philippines, providing 24/7 customer service in 19 different languages. We have more than 30,000 employees scattered across 30 countries in Asia, Europe, the Americas, and Oceania, striving to expand our global markets and aiming to be the world's leading and most trusted family of online travel brands that aspire to deliver the perfect trip at the best price for every traveller.
Introduction: This is a first hire role from 0-1, serving our flight business unit.
In this Role, you’ll get to:
- Serve as the global marketing point of contact for key airline partners across regions.
- Develop joint business plans & integrated marketing campaigns, aligned with airline priorities & Trip.com’s global objectives.
- Own end-to-end marketing execution with airline partners, including media planning, creative coordination, and performance tracking.
- Create and refine workflows, playbooks, templates, and internal operating processes.
- Help conceptualise and pilot new marketing formats, surfaces, and placement ideas.
- Identify gaps in current tools, measurement, or execution frameworks and propose solutions.
- Work with Product and Data teams to define automation for dashboards, insights, and process.
- Build reusable best practices to be adopted globally as the team expands.
- Unlock targeted marketing opportunities that support airline commercial goals, including demand stimulation, route performance, premium cabin push, and loyalty engagement.
- Leverage Trip.com’s data and audience segmentation capabilities to help airline partners target customer segments.
- Maximise airline fund utilisation through ROI-focused campaigns across Trip.com ecosystem.
- Lead partner engagement for brand visibility initiatives, new route launches, loyalty integrations, and seasonal promotions.
- Manage internal stakeholder alignment across flights commercial, product, regional marketing, finance, legal, and data teams to ensure smooth campaign delivery and reporting & scale up.
- Collaborate with internal product, data, design, and regional marketing teams to drive campaign success and expand Trip's offering.
- Present post-campaign analysis and strategic insights to both internal stakeholders and airline partners.
- Support contract negotiations by providing marketing commitments and campaign performance data.
What you’ll Need to Succeed:
- 10+ years of experience in airline marketing, digital partnerships, or travel e-commerce; OTA or airline experience strongly preferred.
- Strong experience in the travel domain is essential, either through direct industry roles or by managing travel brands, airlines, hospitality, or OTA campaigns within e-commerce or social media platforms.
- Strong grasp of digital marketing fundamentals and on-site media behaviour.
- Ability to design structured plans, frameworks, and scalable processes.
- Understands how different marketing components (placements, data, reporting, workflows) connect within a larger system.
- Proven track record of leading co-branded or B2B2C / B2C campaigns with measurable impact.
- Strong project management skills with attention to detail and ability to manage multiple stakeholders across time zones.
- Analytical mindset with ability to interpret campaign data and optimise performance.
- Excellent verbal and written communication skills in English; other languages a plus.
- Builder mindset - thrives in zero-to-one environments and enjoys shaping new capabilities.
- High ownership - runs campaigns and partner relationships like a mini-business.
Preferred Experience (Airline / Hotels / Social Media / Media Houses / OTAs / Ecommerce):
- Experience with global marketing funds management and campaign delivery in a matrixed, high-speed environment.
- Familiarity with programmatic advertising, CRM integration, loyalty marketing, and meta channels.
- Experience negotiating and delivering on marketing value-in-kind (VIK) within airline agreements.
Why Trip.com Group
We offer a stage to unleash your full potential and drive global impact. As an international team, we embrace an open and inclusive culture that supports and respects team members in and out of the workplace. Everyone is on a trip, whether it’s a career trip or a life trip. At Trip.com Group, you can define your own trip by setting a goal and celebrating your success by recognising the progress you have made.
What’s more? Our rapid business growth in global offers abundant career opportunities at various levels and in multiple functions.
Sr. Flight Marketing Solution Manager/Director in London employer: Trip.com Travel Singapore Pte
Contact Detail:
Trip.com Travel Singapore Pte Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sr. Flight Marketing Solution Manager/Director in London
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend relevant events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We want to show that we’re not just a good fit for the role, but also for the team. Tailor your answers to reflect how your experience aligns with their goals.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online platforms. We need to be confident and articulate when discussing our skills and experiences, especially in a competitive field like airline marketing.
✨Tip Number 4
Don’t forget to follow up after interviews! A simple thank-you email can go a long way. It shows our enthusiasm for the role and keeps us fresh in their minds. Plus, it’s a great chance to reiterate why we’re the best fit!
We think you need these skills to ace Sr. Flight Marketing Solution Manager/Director in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the role of Sr. Flight Marketing Solution Manager/Director. Highlight your relevant experience in airline marketing and digital partnerships, and don’t forget to showcase any successful campaigns you've led!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention specific achievements that align with the job description and show us your passion for the travel industry.
Showcase Your Analytical Skills: Since this role requires an analytical mindset, be sure to include examples of how you've used data to drive marketing decisions in the past. We want to see how you interpret campaign data and optimise performance!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better. Don’t miss out on this opportunity!
How to prepare for a job interview at Trip.com Travel Singapore Pte
✨Know Your Stuff
Before the interview, dive deep into Trip.com Group's mission and values. Familiarise yourself with their flight business unit and recent marketing campaigns. This will not only show your genuine interest but also help you align your experience with their goals.
✨Showcase Your Experience
Prepare specific examples from your 10+ years in airline marketing or travel e-commerce that demonstrate your ability to lead successful campaigns. Highlight measurable impacts you've made in previous roles, especially in co-branded or B2B2C contexts.
✨Be a Problem Solver
Think about potential gaps in current marketing tools or processes that Trip.com might face. Come prepared with ideas on how you could address these issues, showcasing your analytical mindset and ability to optimise performance.
✨Engage and Communicate
Practice articulating your thoughts clearly and confidently. Since you'll be managing multiple stakeholders, demonstrate your excellent communication skills by discussing how you've successfully aligned teams in past projects, especially across different time zones.