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- Tasks: Drive brand growth through creative marketing plans and retailer partnerships.
- Company: Join Trinny London, one of Europe's fastest-growing beauty brands.
- Benefits: Enjoy hybrid working, 25 days holiday, and a £500 product allowance.
- Other info: Dynamic startup environment with excellent career development opportunities.
- Why this job: Be part of a team changing the face of makeup and skincare.
- Qualifications: Experience in trade marketing and strong relationship-building skills required.
The predicted salary is between 40000 - 50000 £ per year.
Are you ready to rethink your routine? We’re looking for a Trade Marketing Manager to join our Commercial & Trade Marketing Team. Reporting to our Head of Commercial & Trade Marketing, you will be a creative and strategic relationship-builder focused on driving brand growth through high-impact marketing plans and establishing and nurturing retailer partnerships alongside the Commercial team to optimise the brand both in-store and online.
Welcome to Trinny London! Here at Trinny London, we’re changing the face of makeup and demystifying skincare, and we’re only just getting started. Founded in 2017 by Trinny Woodall, Trinny London is challenging people all over the world to rethink their routines. We have achieved tremendous growth since 2017 and we’re proud to be one of Europe’s fastest-growing beauty brands. We’re generating millions of sales by developing innovative products, acquiring hundreds of thousands of supporters and customers all over the world, and more importantly, building a talented and motivated team to support our fantastic growth.
Our Values
We live by three core values: we bring fearless passion, we act with smart intent and we all wear yellow. We always go the extra mile, working together to push boundaries and celebrate our wins and learnings as a team. We listen to every idea, big or small, and make considered decisions. We support each other to achieve our goals and thrive on collaboration.
Role
- Trade Planning: Work with the Commercial team to build annual trade marketing plans with retail partners, identifying key moments to amplify awareness and drive acquisition.
- Campaign Execution: Align marketing activation and spend to brand campaigns and NPD moments, tailoring plans bespoke to retailers.
- Retailer Alignment: Run regular operational meetings and bi-annual strategic planning sessions with retailers to align on partnership goals and activation planning.
- Content & Tactics: Deliver bespoke, location-relevant content and sales-driving tactics for key doors and campaigns.
- Internal Collaboration: Feed requirements into the central marketing function and collaborate with Retail and Creative teams for execution.
- Financial Oversight: Manage trade budget within retailer P&L, ensuring all spend delivers ROI, and share learnings with wider team.
- Store Launches: Plan and negotiate best-in-class marketing support for each new store launch.
- Production & Events: Brief and manage the production of marketing POS and organise large-scale brand events.
- Strategy: Utilise media to drive awareness and support the Retail team with eventing toolkits across the region.
- Logistics: Coordinate with the planning team to ensure stock is organised to support all marketing activity.
Requirements
- Proven experience in trade marketing working with retail partners and translating brand calendars into retail activation plans.
- Experience in translating brand calendars into activation plans within Retail.
- You can balance creativity with strategic intent.
- Success in negotiating marketing support and experience managing/justifying budget spend.
- A passion for the beauty industry and an appetite for continuous learning and development.
- Structured and organised, comfortable working with a "hands-on" approach with the ability to work in a fast-paced, ever-changing startup environment.
- An appetite for learning and development.
- Excellent relationship-building and written/verbal communication skills.
- Excellent PowerPoint and presentation skills.
Benefits
- Hybrid and flexible working, with core working hours.
- 25 days holiday (including Wellbeing Days, Early Finish Fridays and Summer Fridays).
- Welcome to Trinny London Starter Stack and swag.
- Your Beauty Wallet: A £500 annual product allowance to explore and enjoy our full range of Trinny London products.
- Company discount for yourself, your friends and family.
- Vitality health scheme, EAP and Medicash (including dental, optical & audiological care).
- An annual personal training and development budget.
- Enhanced family-friendly packages to support birthing & non-birthing parents.
- Pension scheme.
- Workplace nursery scheme.
- Cycle to work scheme.
- T-Parties = many office socials as well as summer and festive celebrations.
- Rewards and Recognition Scheme (awarding length of service with gifts, vouchers and additional annual leave).
Equal Opportunities
We celebrate diversity in our customers, our products, and the teams we build. We champion inclusivity and want everyone to be the best versions of themselves. We’re committed to equal opportunities and welcome people from all backgrounds, with their unique perspectives, ideas and experiences.
Trade Marketing Manager in London employer: Trinny London
Contact Detail:
Trinny London Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Trade Marketing Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show off your creativity! When you get the chance to chat with hiring managers, share your innovative ideas for trade marketing. They want to see how you think outside the box and drive brand growth.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Be ready to discuss how your experience aligns with their goals, especially in building retailer partnerships and executing impactful campaigns.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of our amazing team at Trinny London.
We think you need these skills to ace Trade Marketing Manager in London
Some tips for your application 🫡
Show Your Passion for Beauty: When you're writing your application, let your love for the beauty industry shine through! We want to see how your passion aligns with our mission at Trinny London. Share any relevant experiences or insights that demonstrate your enthusiasm.
Tailor Your Application: Make sure to customise your application to highlight your trade marketing experience and how it relates to our needs. We’re looking for someone who can translate brand calendars into retail activation plans, so be specific about your past successes in this area!
Be Creative and Strategic: We love a good mix of creativity and strategy! In your written application, showcase examples where you've balanced both. Whether it's a campaign you executed or a partnership you nurtured, we want to see how you think outside the box while keeping business goals in mind.
Keep It Clear and Concise: While we appreciate detail, clarity is key! Make sure your application is well-structured and easy to read. Use bullet points if necessary, and don’t forget to proofread for any typos. A polished application shows us you care about the details!
How to prepare for a job interview at Trinny London
✨Know Your Brand Inside Out
Before the interview, dive deep into Trinny London's products and values. Understand their unique selling points and how they differentiate themselves in the beauty industry. This knowledge will help you demonstrate your passion and alignment with their mission during the conversation.
✨Showcase Your Trade Marketing Experience
Prepare specific examples from your past roles where you've successfully developed trade marketing plans or collaborated with retail partners. Highlight how your strategies drove brand growth and how you managed budgets effectively. This will show that you have the hands-on experience they're looking for.
✨Be Ready to Discuss Creativity and Strategy
Think of instances where you've balanced creativity with strategic intent in your previous roles. Be prepared to discuss how you can tailor marketing campaigns to different retailers while still aligning with the overall brand strategy. This will showcase your ability to think outside the box while staying focused on business goals.
✨Demonstrate Your Relationship-Building Skills
Since this role involves nurturing retailer partnerships, come equipped with examples of how you've built strong relationships in the past. Discuss your communication style and how you handle negotiations. This will illustrate your capability to collaborate effectively and drive successful outcomes.