Marketing and Communications Officer in Winchester

Trinity Winchester is seeking a Marketing & Communications Officer to join our established team, helping the fundraising team showcase our work locally and nationally while engaging and growing our supporter base. Trinity is a Winchester-based charity which addresses the effects of homelessness and vulnerability through specialist practical and emotional support, and proactive prevention, empowering positive change.

We help people who are vulnerable to the effects of homelessness, addiction, physical and mental ill health, poverty, social isolation and domestic abuse. We offer solutions, hope, choice and control. From humble beginnings, Trinity has grown into a respected and skilful organisation helping people to improve their lives. We provide vital practical and emotional support to over 640 people each year who are experiencing the effects of homelessness or vulnerability. Our dedicated Women’s Service sees over 150 women each year. We support them to make positive change to their lives and in many cases break free from the damaging cycle of domestic abuse. We aim to support individuals to change their situation and aspire towards positive fulfilling futures.

Role Purpose

The Marketing & Communications Officer is responsible for helping to develop and deliver integrated marketing and communications activity across digital, print and face-to-face channels. The role supports brand awareness, audience engagement, campaign delivery, content creation and reputation management, while ensuring communications are aligned with the organisation’s values, objectives and tone of voice.

Key Responsibilities

• Support the development and delivery of marketing and communications plans that align with organisational priorities.
• Create, edit and proofread high-quality content for a range of channels, including website copy, newsletters, social media, email campaigns, press releases, presentations and printed materials.
• Manage day-to-day activity across digital platforms, ensuring content is accurate, engaging, accessible and on brand.
• Manage and grow our volunteer base.
• Assist with planning and delivering campaigns, events and promotional activity to increase awareness, engagement and participation.
• Maintain and update website content and support the effective use of content management systems and email marketing platforms.
• Monitor social media channels and other communications platforms, responding or escalating queries where appropriate.
• Manage and regularly update the fundraising database.
• Help protect and strengthen the organisation’s brand by ensuring consistency of tone, style and visual identity across all communications.
• Liaise with internal teams and external suppliers, agencies, media contacts and stakeholders to support delivery of communications activity.
• Gather case studies, stories, testimonials and other content that demonstrate impact and support audience engagement.
• Track, analyse and report on campaign and channel performance, using insights to support continuous improvement.
• Support media relations activity, including drafting press materials, maintaining media lists and identifying positive publicity opportunities.
• Represent the organisation professionally in meetings, presentations, and networking opportunities with funders and partners where required.
• Ensure all marketing and communications activity complies with relevant policies, brand guidelines, copyright, data protection and accessibility requirements.
• Provide general administrative support for marketing and communications projects, including scheduling, maintaining content calendars and coordinating assets.

Person Specification

Essential

• Experience in a marketing, communications or similar role.
• Excellent written and verbal communication skills, with strong attention to detail.
• Ability to create compelling content for different audiences and channels.
• Experience of using social media, websites and email marketing tools in a professional context.
• Strong organisational skills with the ability to manage multiple tasks and deadlines.
• Ability to work collaboratively with colleagues and external stakeholders.
• Good understanding of branding, audience engagement and communication best practice.
• Confidence using Microsoft Office and other common digital tools.
• Ability to analyse performance data and present findings clearly.
• Aware of data protection, accessibility and copyright considerations in communications work.

Desirable

• Relevant qualification in marketing, communications, public relations, digital media or a related field.
• Experience of working with design tools, content management systems or analytics platforms.
• Experience of campaign planning, media relations or event promotion.
• Understanding of SEO, digital accessibility and content performance optimisation.
• Experience of working within a regulated, public sector, charity or membership environment.

Key Working Relationships

The post holder will work closely with colleagues across the organisation, including senior leaders, operational teams and external partners, suppliers, agencies, media contacts and other stakeholders as required.

Why Join Trinity Winchester

Joining Trinity Winchester means using your skills to make a tangible difference in the lives of people affected by homelessness, domestic abuse and other vulnerabilities in our community. This role offers the opportunity to shape compelling communications, strengthen supporter engagement and help raise the profile of services that change lives every day. We are a values-led charity with a strong local reputation, a practical and compassionate approach, and are a trusted voice in the community. As part of a small, committed team, you will have scope to contribute ideas, work across a varied portfolio and see the direct impact of your work.

What We Offer

• A rewarding opportunity to support a respected Winchester charity making a measurable difference in people’s lives.
• A part-time role of 21 hours per week, office based in Winchester.
• The opportunity to work closely with senior colleagues and contribute to organisation-wide priorities.
• A varied role spanning digital content, campaigns, storytelling, supporter engagement and brand development.
• A supportive team environment with scope for initiative, creativity and continuous improvement.
• On site parking.

Application Process

To apply, candidates should submit a CV and a supporting letter explaining how their experience, skills and knowledge meet the requirements of the role. The supporting statement should clearly address the person specification and demonstrate suitability for the post. Shortlisted candidates will be invited to interview. The selection process may include a practical task relevant to the role, such as drafting content or reviewing communications material.

Equality, Diversity and Safeguarding

Trinity Winchester is committed to equality, diversity and inclusion. We welcome applications from people of all backgrounds and seek to build a workforce that reflects the communities we serve. We are committed to safeguarding and promoting the welfare of adults, young people and children. Any appointment will be subject to appropriate pre-employment checks, which may include references and a Disclosure and Barring Service check where relevant to the role.