Business Development Executive - Apprenticeships (Health & Social Care) in England

Location: Hybrid (Hooton office attendance once per month / once per week if NW based)

Salary: £30,000 - £34,000 per annum

Car Allowance: £4,500 per year

Contract: Full time, Permanent

Travel: National travel required (employer visits, events, with mileage/overnight stays covered)

Role Overview

We are seeking an ambitious and results driven Business Development Executive to support the growth of apprenticeship provision within the Adult and Child Health & Social Care sectors. This role focuses on generating new employer partnerships, promoting apprenticeship pathways, and driving monthly learner start targets. You will work closely with operational and delivery teams to ensure employers receive a seamless, high quality service from initial engagement through to learner enrolment. This is an excellent opportunity for a motivated professional with experience in apprenticeships, training, or employer engagement who thrives in a target driven environment and enjoys building long lasting partnerships.

Key Responsibilities

• New Business Development

• Identify, engage, and convert new apprenticeship opportunities across Health & Social Care, Childcare and related sectors.
• Conduct outreach via calls, meetings, employer visits, online presentations, events, and networking.
• Promote the benefits and ROI of adult and child care apprenticeships to employers of all sizes.
• Manage a live sales pipeline and work to agreed KPIs and monthly start targets (10 per month as baseline).
• Deliver persuasive presentations to employer audiences, both virtually and face to face.

• Build and maintain strong relationships with employers, ensuring they understand funding changes, apprenticeship standards, and learner progress.
• Act as the first point of contact for new and existing employer enquiries.
• Provide clear guidance on apprenticeship processes, incentives, onboarding steps, and workforce development solutions.

• Work closely with administration, trainers, assessors, and quality teams to ensure smooth onboarding and exceptional service delivery.
• Support marketing activities with content contributions, employer stories, and social media insights.
• Attend exhibitions, careers events, fairs, and networking opportunities to raise brand awareness and generate leads.

• Maintain accurate CRM records, employer data, and pipeline reports.
• Gather employer feedback and identify opportunities for continuous improvement.
• Support bid activity and tender submissions for new income streams.
• Participate in quality reviews and external inspections where required.

Essential Experience & Skills

• Strong experience in new business development or lead generation, ideally in apprenticeships or training.
• Confident and persuasive communicator with excellent presentation skills.
• Proven ability to build rapport with employers and influence decision makers.
• Understanding of the Health & Social Care sector (adult and/or child).
• Ability to manage a sales pipeline and work towards KPIs and revenue targets.
• Strong organisational skills with the ability to plan travel, manage priorities, and work autonomously.
• Confident using CRM systems, MS Office, and digital platforms.

Desirable

• Experience in apprenticeship employer engagement (levy/non levy).
• Understanding of ESFA funding rules, apprenticeship standards, and Ofsted expectations.
• Knowledge of skills shortages and workforce development challenges within Health & Social Care.

Benefits

• £4,500 annual car allowance
• Bonus scheme for exceeding monthly apprenticeship start targets
• Hybrid working model (monthly Hooton office; weekly if NW based)
• Overnight accommodation for national travel
• Career progression and development opportunities
• Supportive leadership team and collaborative work culture

Interview Requirement

Shortlisted candidates will complete a 15 minute presentation during interview: Topic: The benefits of apprenticeships in adult and child care presented as if to a potential employer.

How to Apply

For more information or to apply, please contact: Robert Rowe (phone number removed) (url removed)