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For Companies At a Glance
- Tasks: Shape go-to-market strategies and drive growth for a pre-IPO software company.
- Company: Join a high-growth, innovative software company at a pivotal moment.
- Benefits: Exceptional visibility, direct access to senior leadership, and impactful work.
- Other info: Dynamic environment with opportunities for hands-on execution and career advancement.
- Why this job: Be part of a critical growth phase and influence board-level decisions.
- Qualifications: 5+ years in strategy consulting, strong SQL and data analysis skills.
The predicted salary is between 80000 - 100000 £ per year.
About the Opportunity
Join a high-growth, pre-IPO software company at a pivotal moment in its trajectory. As Manager, GTM Strategy & Growth, you'll report directly to the Senior Director of GTM Strategy & Growth and partner with C-suite executives to shape the company's go-to-market strategy and growth roadmap. This is a highly visible, global role where your work will directly influence board-level decisions and company direction.
What You'll Do
- Market Segmentation & Strategic Prioritization: Own and continuously refine the company’s segmentation framework, defining distinct customer groups based on use case, buying behavior, SAM, and structural attractiveness. Evaluate each segment across growth potential and right-to-win to determine where the company should focus investment.
- Right-to-Win Levers: Articulate differentiated right-to-win levers for target segments based on structural advantages such as product-market fit, ecosystem partnerships, customer proof points, pricing power, and execution capability. Assess competitive intensity, buyer decision criteria, and internal performance data to determine where we have demonstrable advantage versus aspirational ambition.
- GTM Direction Setting: Translate segmentation analysis into explicit GTM guidance — clearly defining where we lead through direct sales, scale via partners, pursue opportunistically, or intentionally deprioritise to maximise focus and return on capital.
- Coverage Model & Growth Architecture: Design and optimise the GTM coverage model across direct, partner, and hybrid channels. Allocate cross-functional resources to priority segments to maximise win probability, revenue concentration, and long-term economic return while structurally reducing cost of sale.
- Coverage and Productivity Modelling: Partner with Finance, Sales Ops and Sales leadership to develop scalable capacity, territory, and productivity models that align hiring plans and partner strategy with segment priorities and growth ambition.
- Executive Decision Support & Strategic Planning: Translate market analysis, competitive intelligence, and performance data into board-ready growth scenarios and investment recommendations. Set the strategic agenda for executive decision-making by synthesising complex analysis into clear, actionable direction.
- Cross-Functional Orchestration & Governance: Ensure strategic prioritisation converts into coordinated execution across Sales, Marketing, Product, Partnerships, and regional teams. Establish KPIs and governance mechanisms that track growth by segment, win rates, and capital efficiency, reinforcing organisational focus and commercial discipline.
What You'll Bring
- Required:
- 5+ years of experience in top-tier strategy consulting (MBB or equivalent strongly preferred), with additional industry experience a plus
- Strong technical proficiency with SQL, PowerBI, and data lake environments
- Advanced skills in PowerPoint and Excel, including financial modelling
- Proven ability to communicate complex analyses to C-level executives
- Demonstrated success managing multiple concurrent projects in fast-paced environments
- Self-directed work style with excellent prioritisation and stakeholder management skills
- BA/BS degree (MSc or higher strongly preferred)
- Experience in B2B SaaS or software companies
- Familiarity with sales operations, revenue metrics, and go-to-market frameworks
Why This Role Matters
You'll be joining at a critical inflection point where your strategic work will help unlock the next phase of growth and prepare the company for a successful IPO. This role offers exceptional visibility, the opportunity to work directly with senior leadership, and the chance to apply both consulting rigor and hands-on execution in a high-stakes environment.
Tricentis is proud to be an equal opportunity workplace. Qualified applicants will receive consideration for employment without regard to race, color, ethnicity, gender, religious affiliation, age, sexual orientation, socioeconomic status, or physical and mental disability and other statuses protected by law.
Global Sanctions Compliance
We comply with all applicable global sanctions and export control laws. Candidates must not be listed on any government restricted party lists (including OFAC SDN List and U.S. Commerce Department restricted lists) and must certify that their employment would not violate any sanctions or export control regulations. Candidates must notify us of any changes to their status during the application process or subsequent employment.
GTM Strategy & Growth Lead in London employer: Tricentis
Contact Detail:
Tricentis Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land GTM Strategy & Growth Lead in London
✨Tip Number 1
Network like a pro! Reach out to people in your industry, especially those who work at companies you're interested in. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Prepare for interviews by researching the company and its competitors. Understand their go-to-market strategies and be ready to discuss how you can contribute to their growth. Show them you mean business!
✨Tip Number 3
Practice your pitch! You need to clearly articulate your value proposition and how your experience aligns with the role. Keep it concise and impactful – think of it as your personal elevator pitch.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can leave a lasting impression. It shows your enthusiasm for the role and keeps you on their radar. Plus, it’s just good manners!
We think you need these skills to ace GTM Strategy & Growth Lead in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the GTM Strategy & Growth Lead role. Highlight your relevant experience in strategy consulting and any specific skills that align with the job description, like SQL or PowerBI.
Showcase Your Achievements: When detailing your past roles, focus on quantifiable achievements. Use metrics to demonstrate how your contributions have led to growth or improved processes, especially in fast-paced environments.
Be Clear and Concise: C-level executives appreciate clarity. Ensure your application is well-structured and free of jargon. Communicate your ideas succinctly, making it easy for us to see your potential impact on our go-to-market strategy.
Apply Through Our Website: We encourage you to submit your application directly through our website. This way, we can ensure your application gets the attention it deserves and you’ll be one step closer to joining our team!
How to prepare for a job interview at Tricentis
✨Know Your Market Inside Out
Before the interview, dive deep into the company's market segmentation and growth strategy. Familiarise yourself with their target customer groups and how they differentiate themselves from competitors. This will not only show your genuine interest but also allow you to speak confidently about how you can contribute to their GTM strategy.
✨Showcase Your Analytical Skills
Be prepared to discuss your experience with SQL, PowerBI, and data analysis. Bring examples of how you've used these tools to drive strategic decisions in previous roles. Highlighting your ability to translate complex data into actionable insights will resonate well with the C-suite executives you'll be speaking to.
✨Prepare for Executive-Level Conversations
Practice articulating your thoughts clearly and concisely, especially when discussing complex analyses. Executives appreciate straightforward communication, so focus on how your insights can directly impact board-level decisions. Consider preparing a few key points that demonstrate your understanding of the company's strategic priorities.
✨Demonstrate Cross-Functional Collaboration
Since this role involves working across various teams, be ready to share examples of how you've successfully collaborated with different departments in the past. Discuss how you’ve aligned resources and strategies to achieve common goals, as this will highlight your ability to orchestrate efforts across Sales, Marketing, and Product teams.