Paid Search Specialist (Greater London)

Job Title: Paid Search Specialist

Location: London (Hybrid – 2-3 days in-office)

Employment Type: Full-time

About Us:

We are a fast-growing, independent digital agency based in London, specialising in driving performance for D2C and retail brands. With a client-first mindset and a culture built on collaboration, creativity, and data-driven results, we partner with ambitious brands to deliver growth across paid media, performance marketing, and analytics.

Role Overview:

We're looking for a results-driven Paid Search Specialist to join our growing performance team. You’ll play a key role in planning, executing, and optimising paid search campaigns across Google and Microsoft Ads for a portfolio of D2C and retail clients. This is an exciting opportunity for someone who’s passionate about performance marketing, thrives in a fast-paced agency environment, and is looking to make a real impact.

Key Responsibilities:

• Plan, build, and optimise paid search campaigns across Google Ads and Microsoft Advertising
• Manage budgets, bidding strategies, and performance goals to drive ROI
• Perform keyword research, audience targeting, and A/B ad testing
• Analyse campaign performance and deliver actionable insights and reports
• Collaborate with account managers, creatives, and analytics teams to deliver integrated strategies
• Stay on top of platform updates, industry trends, and best practices

Requirements:

• 2+ years of hands-on experience in paid search (agency experience preferred)
• Strong knowledge of Google Ads, Microsoft Ads, and Google Analytics
• Proven ability to optimise campaigns for CPA, ROAS, and other KPIs
• Experience working with retail and/or D2C brands is a plus
• Highly analytical with strong Excel/Google Sheets skills
• Excellent communication and presentation skills
• Self-motivated, detail-oriented, and eager to learn

Why Join Us?

• Be part of a close-knit team at an independent agency where your voice matters
• Work with exciting brands in the D2C and retail space
• Enjoy a flexible hybrid model with 2-3 days in our London office
• Competitive salary and performance-based bonuses
• Ongoing training, certifications, and opportunities for growth