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- Tasks: Lead digital marketing campaigns across social media and PPC channels.
- Company: Join a dynamic team in performance marketing for music and live entertainment.
- Benefits: Enjoy hybrid working, team events, and access to gigs.
- Why this job: Shape strategies for high-profile clients and thrive in a creative environment.
- Qualifications: 4+ years in performance marketing with strong client-facing experience required.
- Other info: Passion for live music and youth culture is a plus!
The predicted salary is between 36000 - 60000 £ per year.
Job Description
🎟️ Senior Digital Manager
Location: London
Contract: Full-time, Permanent
Start Date: ASAP
About Us
We’re a specialist performance marketing team powering some of the most exciting names in music, festivals, touring, and live entertainment. From grassroots gigs to international stadium tours, we partner with promoters, artists, and venues to drive ticket sales and fan engagement through data-led digital campaigns.
We’re now looking for a Senior Performance Marketing Manager to lead strategy, planning, and client comms across paid social, PPC, and programmatic channels. This is a leadership role for someone who thrives on big-picture thinking, hands-on campaign direction, and building strong client relationships.
🎯 What You’ll Do
- Lead campaign planning and media strategy across Paid Social (Meta, TikTok, Snap), PPC (Google, YouTube), and Programmatic (DV360 or equivalent)
- Serve as the primary point of contact for key clients – translating goals into actionable digital plans and presenting campaign recommendations and results
- Oversee day-to-day campaign setup and optimisation in collaboration with channel specialists and media buyers
- Build and maintain campaign frameworks, media plans, timelines, budgets, and performance forecasts
- Deliver clear reporting, insights, and recommendations to clients and internal stakeholders
- Stay ahead of industry trends, platform updates, fan behaviours, and innovations in ad tech
- Mentor junior team members and help shape internal processes and best practices
💡 What You’ll Bring
- 4+ years’ experience in performance marketing across multiple digital channels (paid social is a must; PPC and programmatic a strong plus)
- Strong experience in a client-facing role – agency or in-house
- Deep understanding of media planning, attribution models, tracking (GA4, UTM, pixels), and conversion funnels
- Commercial acumen – confident managing budgets and optimising campaigns to drive ROAS and CPA goals
- Experience presenting campaign strategies and results to senior stakeholders
- A passion for live music, fan culture, and entertainment
- Bonus: familiarity with platforms like TikTok Ads, DV360, Google Ads, Meta Business Manager, and Spotify Ad Studio
✨ Why Join Us
- Work with high-profile clients in live music, entertainment, and youth culture
- Shape full-funnel digital strategy for shows seen by thousands
- Collaborative, creative team with deep ties to the music industry
- Hybrid and flexible working, with regular team events and gig access
- Clear progression pathway with space to lead and grow
Digital Media Manager employer: Tribal Tech - The Digital, Data & AI Specialists
Contact Detail:
Tribal Tech - The Digital, Data & AI Specialists Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Media Manager
✨Tip Number 1
Familiarise yourself with the latest trends in performance marketing, especially in paid social and PPC. This will not only help you understand the landscape but also allow you to speak confidently about your insights during interviews.
✨Tip Number 2
Network within the live music and entertainment industry. Attend events, join relevant online communities, and connect with professionals on platforms like LinkedIn. Building relationships can often lead to job opportunities that aren't publicly advertised.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past. Be ready to explain your role, the strategies you implemented, and the results achieved. This will demonstrate your hands-on experience and ability to drive successful outcomes.
✨Tip Number 4
Showcase your passion for live music and fan culture during your interactions with us. Whether it's through your personal experiences or knowledge of current trends, expressing genuine enthusiasm can set you apart from other candidates.
We think you need these skills to ace Digital Media Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in performance marketing, especially with paid social, PPC, and programmatic channels. Use specific examples that demonstrate your success in these areas.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for live music and entertainment. Explain how your skills align with the job requirements and how you can contribute to the company's goals.
Showcase Your Achievements: In your application, include quantifiable achievements from your previous roles. For instance, mention how you improved ROAS or CPA in past campaigns, as this will resonate well with the hiring team.
Prepare for Interviews: If selected for an interview, be ready to discuss your strategies for campaign planning and media optimisation. Familiarise yourself with industry trends and be prepared to share insights on how you would approach their specific challenges.
How to prepare for a job interview at Tribal Tech - The Digital, Data & AI Specialists
✨Showcase Your Digital Expertise
Make sure to highlight your experience with performance marketing across various digital channels. Be prepared to discuss specific campaigns you've managed, particularly in paid social, PPC, and programmatic advertising.
✨Demonstrate Client Relationship Skills
Since this role involves being the primary point of contact for key clients, share examples of how you've successfully built and maintained client relationships in the past. Emphasise your communication skills and ability to translate client goals into actionable plans.
✨Stay Ahead of Industry Trends
Research current trends in digital marketing, especially within the live music and entertainment sectors. Being able to discuss recent innovations or changes in ad tech will show your passion and commitment to staying informed.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities and strategic thinking. Prepare to discuss how you would approach campaign planning and optimisation, as well as how you would mentor junior team members in a leadership capacity.
