At a Glance
- Tasks: Lead and optimise paid social campaigns for exciting beauty brands on TikTok and Meta.
- Company: Fast-growing digital agency with a focus on beauty and wellness brands.
- Benefits: Competitive salary, hybrid working, and access to industry events and training.
- Other info: Great career progression opportunities in a collaborative and performance-driven culture.
- Why this job: Join a creative team and make an impact in the booming social commerce space.
- Qualifications: 2+ years in Paid Social, experience with beauty brands, and strong analytical skills.
The predicted salary is between 40000 - 50000 £ per year.
We're partnering with a fast-growing digital agency working with a portfolio of exciting beauty, skincare, cosmetics, and wellness brands. As they continue to expand their social commerce offering, they're looking for a Paid Social Manager with experience across TikTok, Meta, and TikTok Shop to join their team.
The Role
As Paid Social Manager, you'll lead the strategy, execution, and optimisation of paid social campaigns for a range of beauty clients. You'll play a key role in driving performance through social commerce initiatives, particularly TikTok Shop, helping brands grow awareness, engagement, and revenue.
Key Responsibilities
- Plan, launch, and optimise paid social campaigns across TikTok, Meta, Pinterest, and other relevant platforms.
- Develop paid social strategies aligned with client objectives and growth targets.
- Manage TikTok Shop campaigns, including product promotion, creator partnerships, and conversion-focused activity.
- Work closely with influencer, content, and creative teams to maximise campaign performance.
- Analyse campaign results and provide actionable recommendations to improve ROI.
- Manage budgets, pacing, forecasting, and reporting across multiple client accounts.
- Present campaign performance, insights, and strategic recommendations to clients.
- Stay ahead of platform updates, beauty trends, and developments within social commerce.
Requirements
- 2+ years' experience in Paid Social or Performance Marketing.
- Strong hands-on experience with Meta Ads Manager and TikTok Ads Manager.
- Proven experience working with beauty, skincare, cosmetics, wellness, or lifestyle brands.
- Experience managing TikTok Shop campaigns and social commerce strategies.
- Understanding of influencer marketing and creator-led performance campaigns.
- Strong analytical skills with experience using GA4, Looker Studio, and platform reporting tools.
- Agency experience preferred.
- Excellent communication and client management skills.
Desirable
- Experience with TikTok Shop affiliate programmes and creator collaborations.
- Knowledge of customer acquisition, retention, and full-funnel paid social strategies.
- Exposure to UGC-led creative testing and performance optimisation.
What's on Offer
- £40,000–£50,000 salary depending on experience.
- Hybrid working model in London.
- Opportunity to work with leading beauty and skincare brands.
- Fast-growing agency with strong career progression opportunities.
- Collaborative, creative, and performance-driven culture.
- Access to industry events, training, and platform certifications.
Paid Social Manager - Beauty Client in London employer: Tribal Recruitment - The UK's Leading Digital & R2R Recruiters
Join a dynamic and fast-growing digital agency in London, where you'll have the opportunity to work with leading beauty and skincare brands while enjoying a collaborative and performance-driven culture. With a hybrid working model, strong career progression opportunities, and access to industry events and training, this role as a Paid Social Manager offers a meaningful and rewarding career path in the exciting world of social commerce.
Contact Details:
Tribal Recruitment - The UK's Leading Digital & R2R Recruiters Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Paid Social Manager - Beauty Client in London
✨Tip Number 1
Network like a pro! Reach out to people in the beauty and social media space on LinkedIn. Join relevant groups and engage in conversations to get your name out there.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best paid social campaigns, especially those related to beauty brands. This will give potential employers a taste of what you can do.
✨Tip Number 3
Stay updated on trends! Follow beauty influencers and brands on TikTok and Meta to see what's working. Use this knowledge to tailor your approach when chatting with potential employers.
✨Tip Number 4
Apply through our website! We’ve got loads of exciting opportunities waiting for you. Don’t miss out on the chance to land that dream job in the beauty industry!
We think you need these skills to ace Paid Social Manager - Beauty Client in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Paid Social Manager role. Highlight your experience with TikTok, Meta, and any beauty brands you've worked with. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Share your passion for social commerce and beauty brands. Let us know why you're excited about this role and how you can contribute to our team.
Showcase Your Campaign Successes:When detailing your experience, focus on specific campaigns you've managed. Include metrics and results to demonstrate your impact. We love numbers that tell a story about your success!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at Tribal Recruitment - The UK's Leading Digital & R2R Recruiters
✨Know Your Platforms
Make sure you’re well-versed in TikTok, Meta, and any other platforms mentioned in the job description. Familiarise yourself with their ad managers and recent updates. Being able to discuss specific features or trends will show your expertise and enthusiasm for the role.
✨Showcase Your Campaign Success
Prepare to discuss past campaigns you've managed, especially those related to beauty or lifestyle brands. Highlight your strategies, the results achieved, and how you optimised performance. Use metrics to back up your claims; numbers speak volumes!
✨Understand the Beauty Industry
Research current trends in the beauty and wellness sectors. Be ready to discuss how these trends can influence social commerce strategies. Showing that you’re in tune with the industry will impress your interviewers and demonstrate your commitment to the role.
✨Engage with Questions
Prepare thoughtful questions about the agency’s approach to social commerce and how they measure success. This not only shows your interest but also gives you insight into whether the company aligns with your career goals. Plus, it makes for a more engaging conversation!
