PPC Manager in Lincoln

PPC Manager in Lincoln

Lincoln Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead PPC strategies for retail clients and optimise campaigns for maximum revenue.
  • Company: Join a dynamic performance marketing team in a fully remote role.
  • Benefits: Enjoy a competitive salary, flexible working, and ongoing training opportunities.
  • Why this job: Make a real impact on retail growth while working from anywhere in the UK.
  • Qualifications: 3+ years of PPC experience with a strong retail focus required.
  • Other info: Clear career progression and a results-driven culture await you.

The predicted salary is between 36000 - 60000 £ per year.

We are seeking an experienced PPC Manager with a strong background in managing retail and eCommerce clients to join our growing performance marketing team. This fully remote (UK-based) role is ideal for someone who understands the retail buying journey, thrives in data-driven environments, and can scale paid search campaigns to drive measurable revenue growth.

You will take ownership of PPC strategy and execution across multiple retail accounts, ensuring campaigns are optimised for revenue, ROAS, and customer acquisition.

Key Responsibilities
  • Develop and implement PPC strategies for retail and eCommerce clients
  • Manage campaigns across:
  • Google Ads (Search, Shopping, Performance Max, Display, YouTube)
  • Microsoft Ads (Bing)
  • Optimise campaigns towards revenue, ROAS, CPA, and margin targets
  • Manage and optimise Google Shopping and product feed performance
  • Conduct keyword research, audience targeting, and competitor analysis
  • Implement structured A/B testing frameworks (ad copy, landing pages, bidding strategies)
  • Oversee tracking and attribution (GA4, Google Tag Manager, conversion tracking)
  • Monitor budgets and forecast performance accurately
  • Produce clear, insightful client-facing performance reports
  • Identify opportunities for growth, scaling, and efficiency improvements
  • Essential Requirements (Must-Have)
    • Minimum 3 years’ PPC experience with retail/eCommerce clients
    • Proven track record of driving revenue and ROAS growth in retail accounts
    • Strong hands-on experience with:
    • Google Ads (Search, Shopping, Performance Max)
    • Google Merchant Center & product feed optimisation
    • GA4 and conversion tracking setup
  • Experience managing monthly budgets of £25k+
  • Strong commercial understanding of retail metrics (AOV, margin, stock levels, seasonality)
  • Confident in data analysis and performance forecasting
  • Client-facing or stakeholder management experience
  • UK-based with full right to work in the UK
  • Agency experience
  • Experience scaling multi-channel retail accounts
  • What We Offer
    • £40,000 annual salary
    • Fully remote working (UK-based)
    • Ongoing training and certification support
    • Clear progression pathway
    • Flexible, results-focused culture

    PPC Manager in Lincoln employer: Tribal Recruitment - The UK's Leading Digital & R2R Recruiters

    Join a dynamic and innovative team as a PPC Manager, where you will enjoy the flexibility of fully remote working while being part of a supportive culture that prioritises results and employee growth. With a competitive salary of £40,000 and ongoing training opportunities, this role offers a clear progression pathway for those looking to advance their careers in performance marketing within the retail sector. Experience the unique advantage of working with diverse retail clients, driving impactful campaigns that contribute to measurable revenue growth.
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    Contact Detail:

    Tribal Recruitment - The UK's Leading Digital & R2R Recruiters Recruiting Team

    StudySmarter Expert Advice 🤫

    We think this is how you could land PPC Manager in Lincoln

    ✨Tip Number 1

    Network like a pro! Reach out to your connections in the PPC and retail space. Attend online webinars or local meetups to get your name out there. You never know who might have a lead on your dream job!

    ✨Tip Number 2

    Show off your skills! Create a portfolio showcasing your best PPC campaigns, including metrics that highlight your success. This will give potential employers a clear picture of what you can bring to the table.

    ✨Tip Number 3

    Prepare for interviews by brushing up on common PPC questions and case studies. Practice explaining your strategies and results clearly. We want to see how you think and approach challenges!

    ✨Tip Number 4

    Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search!

    We think you need these skills to ace PPC Manager in Lincoln

    PPC Strategy Development
    Google Ads (Search, Shopping, Performance Max)
    Microsoft Ads (Bing)
    Campaign Optimisation
    Google Merchant Center
    GA4 and Conversion Tracking
    Data Analysis
    Client-Facing Communication
    Budget Management
    A/B Testing Frameworks
    Keyword Research
    Audience Targeting
    Competitor Analysis
    Performance Forecasting
    Retail Metrics Understanding

    Some tips for your application 🫡

    Tailor Your CV: Make sure your CV speaks directly to the PPC Manager role. Highlight your experience with retail and eCommerce clients, and don’t forget to showcase your achievements in driving revenue and ROAS growth.

    Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for our team. Mention specific campaigns you've managed and how they align with the responsibilities listed in the job description.

    Show Off Your Data Skills: Since we thrive in data-driven environments, make sure to include examples of how you've used data analysis to optimise PPC campaigns. Talk about your experience with tools like GA4 and Google Tag Manager.

    Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!

    How to prepare for a job interview at Tribal Recruitment - The UK's Leading Digital & R2R Recruiters

    ✨Know Your PPC Stuff

    Make sure you brush up on your PPC knowledge, especially around Google Ads and Microsoft Ads. Be ready to discuss specific campaigns you've managed, the strategies you implemented, and the results you achieved. This will show that you not only understand the theory but have practical experience too.

    ✨Showcase Your Data Skills

    Since this role is all about data-driven decisions, prepare to talk about how you've used data analysis to optimise campaigns. Bring examples of how you've tracked performance metrics like ROAS and CPA, and be ready to explain your approach to A/B testing and audience targeting.

    ✨Understand the Retail Landscape

    Familiarise yourself with the retail buying journey and key metrics like AOV and seasonality. Being able to discuss how these factors influence PPC strategies will demonstrate your commercial understanding and make you stand out as a candidate who truly gets the retail environment.

    ✨Prepare for Client Conversations

    Since client-facing experience is essential, think about times you've successfully communicated campaign performance to clients or stakeholders. Prepare to share how you handle feedback and adapt strategies based on client needs, showcasing your interpersonal skills alongside your technical expertise.

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