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- Tasks: Drive impactful paid social campaigns for retail brands across multiple platforms.
- Company: Join a dynamic digital team in a fully remote role.
- Benefits: Enjoy a competitive salary, flexible working, and ongoing training.
- Other info: Great career progression opportunities in a supportive environment.
- Why this job: Make a real difference in retail marketing while working remotely.
- Qualifications: 3+ years managing paid social campaigns with strong analytical skills.
The predicted salary is between 40000 - 40000 £ per year.
We are looking for an experienced Paid Social Manager with a strong background in managing retail and eCommerce clients to join our growing digital team. This is a fully remote role (UK-based), ideal for someone who thrives on performance marketing, understands the retail purchase journey, and can drive measurable ROI across paid social platforms.
You will be responsible for planning, executing, optimising, and reporting on paid social campaigns that directly impact revenue, ROAS, and customer acquisition for retail brands.
Key Responsibilities- Develop and execute paid social strategies for retail and eCommerce clients
- Manage campaigns across Meta (Facebook & Instagram), TikTok, Pinterest, and LinkedIn where relevant
- Own full-funnel strategy (awareness, consideration, conversion, retention)
- Optimise campaigns towards ROAS, CPA, AOV, and revenue targets
- Conduct audience segmentation, retargeting, and lookalike modelling
- Implement creative testing frameworks (static, video, UGC, dynamic product ads)
- Analyse performance data and deliver clear, actionable reports
- Manage budgets efficiently to maximise return on ad spend
- Collaborate with creative, content, and client services teams
- Stay ahead of platform updates, retail trends, and performance marketing innovations
- Minimum 3 years' experience managing paid social campaigns for retail/eCommerce clients
- Proven experience driving revenue and ROAS growth for retail brands
- Strong hands-on experience with:
- Meta Ads Manager
- TikTok Ads
- Retail catalogue/product feed campaigns
- Conversion tracking (Meta Pixel, GA4)
- ~£40,000 annual salary
- ~ Fully remote working (UK-based)
- ~ Ongoing training and development
- ~ Clear progression pathway
- ~ Flexible working culture
Paid Social Manager - Facebook in Leicester employer: Tribal Recruitment - The UK's Leading Digital & R2R Recruiters
Contact Detail:
Tribal Recruitment - The UK's Leading Digital & R2R Recruiters Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Social Manager - Facebook in Leicester
✨Tip Number 1
Network like a pro! Reach out to your connections in the retail and eCommerce space. Attend virtual events or webinars where you can meet industry folks. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best paid social campaigns. Use real data to highlight your achievements in driving revenue and ROAS. This will make you stand out when chatting with potential employers.
✨Tip Number 3
Stay updated on trends! Follow industry leaders and read up on the latest in performance marketing. Being knowledgeable about current retail trends will give you an edge in interviews and show that you're passionate about the field.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining our team. Make sure to tailor your application to highlight your experience with Meta Ads Manager and other platforms mentioned in the job description.
We think you need these skills to ace Paid Social Manager - Facebook in Leicester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Paid Social Manager. Highlight your experience with retail and eCommerce clients, and don’t forget to mention your hands-on skills with Meta Ads Manager and TikTok Ads. We want to see how you’ve driven revenue and ROAS growth!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about performance marketing and how you can impact our retail clients. Share specific examples of successful campaigns you've managed, and let your personality come through.
Showcase Your Analytical Skills: Since this role involves a lot of data analysis, make sure to highlight your analytical skills in your application. Talk about how you've used performance data to optimise campaigns and achieve targets. We love numbers, so don’t hold back!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, we love seeing candidates who take that extra step!
How to prepare for a job interview at Tribal Recruitment - The UK's Leading Digital & R2R Recruiters
✨Know Your Platforms Inside Out
Make sure you’re well-versed in Meta Ads Manager, TikTok Ads, and any other platforms mentioned in the job description. Brush up on the latest features and updates, as well as successful case studies from retail clients. This will show your passion and expertise during the interview.
✨Showcase Your Analytical Skills
Prepare to discuss specific examples where you've driven revenue and ROAS growth for retail brands. Bring data-driven results to the table, and be ready to explain how you used performance data to optimise campaigns. This will demonstrate your ability to make informed decisions based on analytics.
✨Demonstrate Your Creative Testing Knowledge
Be ready to talk about your experience with A/B testing and creative strategies. Share insights on what types of creatives have worked best for you in the past, and how you’ve implemented testing frameworks. This shows that you understand the importance of creativity in driving conversions.
✨Communicate Effectively
Since this role involves client-facing responsibilities, practice articulating your thoughts clearly and confidently. Prepare to discuss how you’ve collaborated with teams in the past, and how you handle client communications. Strong communication skills can set you apart from other candidates.