At a Glance
- Tasks: Lead PPC strategies for retail clients and optimise campaigns for maximum revenue.
- Company: Join a dynamic performance marketing team in a fully remote role.
- Benefits: Enjoy a competitive salary, ongoing training, and a flexible work culture.
- Other info: Great career progression opportunities in a supportive environment.
- Why this job: Make a real impact on retail growth while working with data-driven strategies.
- Qualifications: 3+ years of PPC experience with a strong retail focus.
The predicted salary is between 36000 - 60000 £ per year.
We are seeking an experienced PPC Manager with a strong background in managing retail and eCommerce clients to join our growing performance marketing team. This fully remote (UK-based) role is ideal for someone who understands the retail buying journey, thrives in data-driven environments, and can scale paid search campaigns to drive measurable revenue growth.
You will take ownership of PPC strategy and execution across multiple retail accounts, ensuring campaigns are optimised for revenue, ROAS, and customer acquisition.
Key Responsibilities- Develop and implement PPC strategies for retail and eCommerce clients
- Manage campaigns across:
- Google Ads (Search, Shopping, Performance Max, Display, YouTube)
- Microsoft Ads (Bing)
- Optimise campaigns towards revenue, ROAS, CPA, and margin targets
- Manage and optimise Google Shopping and product feed performance
- Conduct keyword research, audience targeting, and competitor analysis
- Implement structured A/B testing frameworks (ad copy, landing pages, bidding strategies)
- Oversee tracking and attribution (GA4, Google Tag Manager, conversion tracking)
- Monitor budgets and forecast performance accurately
- Produce clear, insightful client-facing performance reports
- Identify opportunities for growth, scaling, and efficiency improvements
- Minimum 3 years’ PPC experience with retail/eCommerce clients
- Proven track record of driving revenue and ROAS growth in retail accounts
- Strong hands-on experience with:
- Google Ads (Search, Shopping, Performance Max)
- Google Merchant Center & product feed optimisation
- GA4 and conversion tracking setup
- Experience managing monthly budgets of £25k+
- Strong commercial understanding of retail metrics (AOV, margin, stock levels, seasonality)
- Confident in data analysis and performance forecasting
- Client-facing or stakeholder management experience
- UK-based with full right to work in the UK
- Agency experience
- Experience scaling multi-channel retail accounts
- £40,000 annual salary
- Fully remote working (UK-based)
- Ongoing training and certification support
- Clear progression pathway
- Flexible, results-focused culture
PPC Manager in Coventry employer: Tribal Recruitment - The UK's Leading Digital & R2R Recruiters
Join a dynamic and innovative team as a PPC Manager, where you will enjoy the flexibility of fully remote working while being part of a results-focused culture that values your contributions. With a competitive salary of £40,000 and ongoing training opportunities, this role offers a clear progression pathway for your career growth in the fast-paced retail sector. Embrace the chance to work with diverse retail clients and make a significant impact on their success through data-driven strategies and optimised campaigns.
Contact Details:
Tribal Recruitment - The UK's Leading Digital & R2R Recruiters Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land PPC Manager in Coventry
✨Tip Number 1
Network like a pro! Reach out to your connections in the PPC and retail space. Attend online webinars or local meetups to meet potential employers and showcase your expertise.
✨Tip Number 2
Show off your skills! Create a portfolio of your best PPC campaigns, highlighting the results you've achieved. This will give you an edge when chatting with hiring managers.
✨Tip Number 3
Prepare for interviews by brushing up on common PPC questions and case studies. We recommend practising your answers with a friend or in front of a mirror to boost your confidence.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace PPC Manager in Coventry
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the PPC Manager role. Highlight your experience with retail and eCommerce clients, and don’t forget to showcase your achievements in driving revenue and ROAS growth.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re passionate about PPC and how your skills align with our needs. Be sure to mention specific tools and strategies you’ve successfully implemented in past roles.
Showcase Your Data Skills:Since we thrive in data-driven environments, make sure to highlight your analytical skills. Talk about how you've used data to optimise campaigns and improve performance metrics like CPA and ROAS.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get the best chance to showcase your talents!
How to prepare for a job interview at Tribal Recruitment - The UK's Leading Digital & R2R Recruiters
✨Know Your PPC Stuff
Make sure you brush up on your PPC knowledge, especially around Google Ads and Microsoft Ads. Be ready to discuss specific campaigns you've managed, the strategies you implemented, and the results you achieved. This shows you’re not just familiar with the tools but can also drive real results.
✨Understand Retail Metrics
Since this role focuses on retail clients, it’s crucial to understand key retail metrics like AOV, margin, and seasonality. Prepare examples of how you've used these metrics to optimise campaigns in the past. This will demonstrate your commercial understanding and ability to make data-driven decisions.
✨Showcase Your Analytical Skills
Be ready to talk about your experience with data analysis and performance forecasting. Bring examples of how you've used tools like GA4 and Google Tag Manager to track performance and optimise campaigns. Highlighting your analytical skills will show that you can handle the data-driven environment they’re looking for.
✨Prepare for Client Interaction
Since the role involves client-facing responsibilities, think about your previous experiences managing client relationships. Prepare to discuss how you’ve communicated campaign performance and insights to clients, and how you’ve handled any challenges. This will show you’re not only a PPC expert but also a great communicator.
