At a Glance
- Tasks: Lead strategic direction for exciting campaigns in Retail, Automotive, and Tech sectors.
- Company: Join a leading independent digital agency with a collaborative and ambitious culture.
- Benefits: Enjoy competitive salary, hybrid working, and clear progression pathways.
- Why this job: Make a measurable impact while working with top brands and innovative strategies.
- Qualifications: 5+ years in Paid Social and PPC, with strong client management skills.
- Other info: Diversity is valued; all backgrounds are welcome to apply.
The predicted salary is between 36000 - 60000 £ per year.
Location: London (Hybrid – 2 days per week in office)
We’re partnered with a leading independent digital agency in London that delivers high-performance paid media strategies for some of the most exciting brands in the Retail, Automotive, and Tech sectors. They are now looking for an experienced Account Director (Paid Social & PPC) to take strategic ownership of key client relationships and drive best-in-class performance across multi-channel campaigns. This is a senior, client-facing role suited to someone who thrives on strategic thinking, leadership, and measurable impact.
Key Responsibilities
- Lead strategic direction across a portfolio of Retail, Auto, and Tech clients, ensuring campaigns align with business goals and growth targets.
- Oversee multi-channel Paid Social and PPC activity across Meta, TikTok, Google Ads, YouTube, Microsoft Ads, and emerging platforms.
- Act as the senior point of contact for client stakeholders, building strong relationships and driving long-term account growth.
- Guide and mentor Account Managers and Executives, ensuring high-quality execution, QA, and performance optimisation.
- Develop and present quarterly/annual performance reviews, roadmaps, and innovation plans.
- Collaborate with internal departments across creative, data, CRO, and strategy to deliver unified, high-impact media solutions.
- Identify new opportunities for scale, efficiency, and channel expansion through data analysis and testing frameworks.
- Lead strategic input for pitches, proposals, and forecasting for new and existing clients.
- Stay ahead of industry trends, platform evolution, and emerging technologies to drive innovation across accounts.
Skills & Experience
- 5+ years’ experience in Paid Social and PPC within an agency environment, including senior client management.
- Strong background overseeing campaigns for Retail, Automotive, or Tech brands (ideally a mix).
- Proven ability to develop strategic performance roadmaps and deliver measurable business outcomes.
- Confident leading cross-channel strategies, with deep understanding of attribution, data, creative testing, and funnel management.
- Exceptional communication skills with the ability to influence senior stakeholders.
- Experienced managing and developing teams.
- Comfortable overseeing budgets from £100k to £1m+ per month.
- Analytical mindset with strong commercial acumen.
What the Agency Offers
- Competitive salary and bonus structure.
- Hybrid working: 2 days per week in the London office.
- Clear progression pathways within a growing independent agency.
- Regular training, industry event access, and platform certifications.
- A collaborative, ambitious culture where senior leaders have real impact.
Diversity & Inclusion at Tribal Digital
At Tribal Digital, we believe diversity drives creativity and innovation. We welcome people of every background, identity, and experience — because great ideas come from different perspectives. If you’re passionate about what we do, we want to hear from you — even if you don’t tick every box.
Account Director - Paid Social and PPC employer: Tribal Recruitment - The UK's Leading Digital & R2R Recruiters
Contact Detail:
Tribal Recruitment - The UK's Leading Digital & R2R Recruiters Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Director - Paid Social and PPC
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. Building relationships can open doors that a CV just can’t.
✨Showcase Your Expertise
Create a portfolio or case studies that highlight your successes in Paid Social and PPC. Share these during interviews or networking chats to demonstrate your strategic thinking and measurable impact. We love seeing real results!
✨Prepare for the Interview
Research the agency and its clients thoroughly. Be ready to discuss how you can lead their campaigns to success. Think about specific strategies you’d implement and be prepared to share your insights on industry trends. Confidence is key!
✨Apply Through Our Website
Don’t forget to apply directly through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for passionate individuals who want to make an impact in the digital space.
We think you need these skills to ace Account Director - Paid Social and PPC
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experience mentioned in the job description. Highlight your achievements in Paid Social and PPC, especially in Retail, Automotive, and Tech sectors. We want to see how you can bring measurable impact!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for the Account Director role. Share specific examples of how you've led successful campaigns and built strong client relationships. Let us know what excites you about this opportunity!
Showcase Your Strategic Thinking: In your application, demonstrate your strategic mindset. Discuss how you've developed performance roadmaps and driven growth for clients. We love candidates who can think ahead and stay on top of industry trends, so make sure to highlight that!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, we love seeing applications come in through our own platform!
How to prepare for a job interview at Tribal Recruitment - The UK's Leading Digital & R2R Recruiters
✨Know Your Numbers
As an Account Director, you'll need to demonstrate your analytical skills. Brush up on key metrics related to Paid Social and PPC campaigns, such as ROI, CTR, and CPA. Be ready to discuss how you've used data to drive performance in past roles.
✨Showcase Your Strategic Thinking
Prepare examples of how you've developed strategic roadmaps for clients in the Retail, Automotive, or Tech sectors. Highlight specific challenges you faced and how your strategies led to measurable outcomes. This will show your potential employer that you can think critically and lead effectively.
✨Build Rapport with Stakeholders
Since this role involves client-facing responsibilities, practice building rapport. Think of ways to connect with stakeholders during the interview. Share experiences where you successfully managed client relationships and drove account growth, showcasing your exceptional communication skills.
✨Stay Ahead of Trends
Familiarise yourself with the latest trends in digital marketing, especially in Paid Social and PPC. Be prepared to discuss emerging platforms and technologies, and how they could benefit the agency's clients. This shows your passion for the industry and your commitment to driving innovation.