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- Tasks: Drive impactful paid search campaigns for retail clients and optimise for maximum ROI.
- Company: Join a dynamic digital team in a fully remote role with a focus on performance marketing.
- Benefits: Competitive salary, flexible remote work, and opportunities for professional growth.
- Other info: Collaborate with creative teams and stay ahead of industry trends in a fast-paced environment.
- Why this job: Make a real difference in retail marketing while working with innovative strategies and data.
- Qualifications: 3+ years in paid search for retail, strong analytical skills, and client-facing experience.
The predicted salary is between 50000 - 50000 £ per year.
We are looking for an experienced Paid Search Manager with a strong background in managing retail and eCommerce clients to join our growing digital team. This is a fully remote role (UK-based), ideal for someone who thrives on performance marketing, understands the retail purchase journey, and can drive measurable ROI across paid social platforms.
You will be responsible for planning, executing, optimising, and reporting on paid social campaigns that directly impact revenue, ROAS, and customer acquisition for retail brands.
Key Responsibilities- Develop and execute paid search strategies for retail and eCommerce clients
- Own full-funnel strategy (awareness, consideration, conversion, retention)
- Optimise campaigns towards ROAS, CPA, AOV, and revenue targets
- Conduct audience segmentation, retargeting, and lookalike modelling
- Implement creative testing frameworks (static, video, UGC, dynamic product ads)
- Analyse performance data and deliver clear, actionable reports
- Manage budgets efficiently to maximise return on ad spend
- Collaborate with creative, content, and client services teams
- Stay ahead of platform updates, retail trends, and performance marketing innovations
- Minimum 3 years’ experience managing paid search campaigns for retail/eCommerce clients
- Proven experience driving revenue and ROAS growth for retail brands
- Strong hands-on experience with retail catalogue/product feed campaigns
- Conversion tracking (Meta Pixel, GA4)
- Experience managing monthly budgets of £20k+
- Strong analytical skills and confidence working with performance data
- Experience with A/B testing creative and audience strategies
- Excellent communication skills (client-facing experience preferred)
- UK-based with full right to work in the UK
- Agency background
- Experience scaling retail brands
PPC Manager/senior Manager in Edinburgh employer: Tribal Recruitment - The UK's Leading Digital & R2R Recruiters
Contact Detail:
Tribal Recruitment - The UK's Leading Digital & R2R Recruiters Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Manager/senior Manager in Edinburgh
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend virtual events, and engage with PPC communities online. You never know who might have a lead on that perfect role!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your successful campaigns, including metrics like ROAS and CPA. This will give potential employers a clear picture of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on the latest trends in retail and eCommerce. Be ready to discuss how you've adapted strategies based on platform updates and performance data.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for talented individuals like you, and applying directly can sometimes give you an edge over other candidates.
We think you need these skills to ace PPC Manager/senior Manager in Edinburgh
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the PPC Manager role. Highlight your experience with retail and eCommerce clients, and don’t forget to showcase your achievements in driving revenue and ROAS growth.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re passionate about performance marketing and how your skills align with our needs. Be sure to mention any specific campaigns you've managed that had a significant impact.
Showcase Your Analytical Skills: We love data-driven decision-making! In your application, provide examples of how you've used analytics to optimise campaigns and achieve targets. Mention any tools you’ve used, like GA4 or Meta Pixel, to back up your claims.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, we can’t wait to see what you bring to the table!
How to prepare for a job interview at Tribal Recruitment - The UK's Leading Digital & R2R Recruiters
✨Know Your Numbers
Make sure you brush up on your key performance metrics like ROAS, CPA, and AOV. Be ready to discuss how you've driven these numbers in past roles, especially with retail clients. It shows you understand the business side of PPC.
✨Showcase Your Campaigns
Prepare to talk about specific campaigns you've managed. Highlight your strategies for audience segmentation and retargeting, and be ready to share results. This will demonstrate your hands-on experience and analytical skills.
✨Stay Current with Trends
Research the latest trends in performance marketing and retail. Mention any recent updates from platforms like Google Ads or Meta that could impact your strategies. This shows you're proactive and passionate about the industry.
✨Collaborate and Communicate
Since this role involves working with creative and client services teams, think of examples where you've successfully collaborated. Good communication is key, so be prepared to discuss how you manage client relationships and present data clearly.