At a Glance
- Tasks: Lead exciting paid social campaigns for top beauty and lifestyle brands on Meta and TikTok.
- Company: Dynamic London agency with a strong focus on beauty and lifestyle sectors.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: Great chance to develop your skills in a vibrant, fast-paced environment.
- Why this job: Join a creative team and make an impact in the beauty industry through innovative social strategies.
- Qualifications: Hands-on experience in paid social, especially with Meta Ads Manager and TikTok.
The predicted salary is between 45000 - 55000 £ per year.
We’re looking for a Paid Social Manager to join a growing London agency, working across an exciting portfolio of beauty, skincare and lifestyle brands. This is a hands-on role for someone who knows paid social inside out and understands how to turn great creative, smart targeting and performance data into growth.
You’ll take ownership of campaigns across Meta and TikTok, managing everything from strategy and activation through to optimisation, reporting and client relationships.
The Role
- Planning, launching and optimising paid social campaigns across Meta and TikTok
- Managing campaigns for a portfolio of beauty, skincare and lifestyle clients
- Owning budgets and performance against ROAS, CPA, revenue and acquisition targets
- Developing paid social strategies across acquisition, retargeting and retention
- Working closely with creative teams to develop social-first, performance-led creative
- Identifying winning creative concepts, hooks, formats and messaging
- Testing audiences, creative, placements, bidding strategies and campaign structures
- Using performance data to identify opportunities and scale successful campaigns
- Producing insightful client reports and communicating recommendations clearly
- Building strong relationships with clients and acting as a trusted paid social specialist
- Supporting campaign planning around product launches, promotions and key retail moments
- Keeping up to date with developments across Meta, TikTok and the wider paid social landscape
- Contributing to pitches, account growth and new-business opportunities
About You
- Strong hands-on Paid Social experience
- Experience working within a digital, media or performance agency
- Excellent knowledge of Meta Ads Manager, with TikTok Ads experience highly desirable
- Experience working with beauty, skincare, cosmetics, fashion or consumer brands
- A strong understanding of performance marketing and eCommerce
- Confidence managing meaningful paid media budgets
- Strong knowledge of ROAS, CPA, CAC, conversion and wider performance metrics
- A genuine understanding of the relationship between creative and paid media performance
- Strong analytical and reporting skills
- Confidence presenting results and recommendations to clients
- A commercial, proactive and test-and-learn mindset
The Opportunity
This is a great opportunity to join a London agency with a strong presence in the beauty space, working with brands where creative and paid social are central to growth. You’ll have ownership of your accounts, direct exposure to clients and the opportunity to develop both your strategic and hands-on paid social expertise. Perfect for someone who understands performance but also genuinely gets beauty, culture, creators and social-first creative.
Location: London — Hybrid
Paid Social Manager in City of London employer: Tribal Recruitment - The UK's Leading Digital & R2R Recruiters
Join a dynamic digital marketing agency in London that values innovation and collaboration, offering a competitive salary of £38,000 and hybrid working options. With a strong focus on employee growth, you will have access to training and professional development opportunities while managing diverse client accounts in a fast-paced environment. This is an excellent place for passionate digital marketers to enhance their PPC and SEO skills and advance their careers.
Contact Details:
Tribal Recruitment - The UK's Leading Digital & R2R Recruiters Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Paid Social Manager in City of London
✨Show Your Creative Side
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✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Tribal Recruitment - The UK's Leading Digital & R2R Recruiters are looking for.
✨Leverage Social Media
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✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Tribal Recruitment - The UK's Leading Digital & R2R Recruiters. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid Social Manager in City of London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Tribal Recruitment - The UK's Leading Digital & R2R Recruiters. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Tribal Recruitment - The UK's Leading Digital & R2R Recruiters:Show us that you’ve done your homework! In your application, briefly mention what you admire about Tribal Recruitment - The UK's Leading Digital & R2R Recruiters’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Tribal Recruitment - The UK's Leading Digital & R2R Recruiters
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Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Tribal Recruitment - The UK's Leading Digital & R2R Recruiters will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Tribal Recruitment - The UK's Leading Digital & R2R Recruiters, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
