PPC Manager

PPC Manager (Liverpool Area)

Salary: Up to £45K

Channels: PPC & Paid Social

Hybrid: 2 days in the Liverpool area office, 3 days WFH

Clients: Ecommerce

Are you a Paid Search specialist who knows how to balance data-driven performance with smart strategy? We\’re working with a fast-growing digital agency in the Liverpool area looking for a PPC Manager to run high-impact search and display campaigns across Google, Microsoft Ads, and more.

The Role

You\’ll take ownership of PPC campaigns end-to-end — from planning and builds through to optimisation and reporting. You\’ll also collaborate with SEO, content and analytics teams to make sure performance stays strong and insights turn into action.

Key Responsibilities

• Plan, launch, and manage PPC campaigns across Google Ads and Microsoft Ads
• Own keyword research and build effective bidding/targeting strategies
• Write and test ad copy to improve CTR and conversion rate
• Monitor budgets, bids, and performance metrics (CTR, CPC, ROAS/CPA)
• Optimise campaigns continuously to maximise ROI
• Produce clear performance reports and insights for clients/internal teams
• Stay on top of platform updates, trends, and best practice

What You Bring

• 2+ years hands-on PPC experience (agency or in-house)
• Strong knowledge of Google Ads, Microsoft Ads, and Google Analytics
• Confident with keyword research, testing, and optimisation
• Data-led mindset — able to turn numbers into clear actions
• Proactive, detail-oriented, and collaborative

Salary & Benefits

• £38,000–£45,000 (DOE)
• Hybrid working (Liverpool area office 2 days/week)
• Fast-moving, collaborative agency culture
• Training budget, great perks, and regular team socials
• Clear progression into more senior strategic roles