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- Tasks: Drive strategic projects and deliver insights for luxury brands.
- Company: Trends & Culture, a creative agency at the forefront of fashion and luxury.
- Benefits: Opportunity for permanent role, collaborative team, and exposure to top-tier clients.
- Why this job: Join a passionate team and shape the future of luxury branding.
- Qualifications: 4+ years in strategy, strong portfolio, and a passion for culture.
- Other info: Dynamic environment with opportunities for growth and learning.
The predicted salary is between 30000 - 42000 £ per year.
This is a three-month fixed term contract, with potential to move to perm. We are a strategy-led creative agency working at the intersection of fashion, luxury and culture, creating and delivering unique brand worlds for our clients. As a mid-weight strategist, you are driven by curiosity and clarity in equal measure. You instinctively spot emerging trends and cultural shifts, understand what makes audiences tick, and can translate that into sharp, inspiring strategic thinking. You love to dig into insights, connect the dots across worlds, and turn complexity into elegant simplicity.
You’ll work alongside a collaborative and passionate team, contributing to projects that range from brand positioning, customer segmentation to creative platforms and global campaigns. You don’t need to have all the answers, but you do need to bring an appetite for learning, rigour, and a distinct point of view on the world around you.
Responsibilities- Strategic Projects – Contributes to projects across a wide range of Trends & Culture's clients. Delivers best-in-class cultural platform, campaign strategy and strategic positioning work rooted in solid insights.
- Insights – Conducts consumer research, both qualitative and quantitative, and engages with industry experts to ensure that strategic thinking is backed up with relevant contexts and insight.
- Articulate Writing – Able to succinctly craft brand and campaign positioning statements, tone of voice documents and long‑form supporting texts as required.
- Client Understanding – Works collaboratively with client and project team across multiple agency accounts. Get under the skin of the clients’ businesses and their challenges.
- Trend Conscious – Well ahead of the curve in knowledge of culture, brands and attitudes within luxury and image‑led world.
- Cross‑Team Collaboration – Collaborates with wider teams to ensure that strategic work is understood and can be effectively executed through creative ideas and content.
- Communications & Content Strategy – Provides a platform for engaging campaigns across briefs, messaging frameworks, activation plans, tone of voice, and content creation.
- Fashion and Luxury Industry Passion – Tuned into client context, the luxury industry and immersed in this lifestyle.
- Junior Oversight – Line management of our Junior Strategist.
- Strategic experience for brands across brand positioning and campaigns.
- Minimum 4+ years’ executing and leveraging insight outputs from qualitative and quantitative research.
- Minimum 4+ years’ experience in a similar role within an agency or a fashion or luxury brand.
- Strong portfolio demonstrating execution of defining brand positioning and innovative campaigns.
- Strong understanding of contemporary culture, strategy, brand worlds, and established and emerging social channels.
- Comes with a strong black book of global contacts spanning industry experts and consumers in the fashion and/or luxury sector.
- Ability to work quickly and accurately.
About Trends & Culture: Trends & Culture is a studio focused on Strategy, Technology and Creativity based in London. Our mission is to collaborate with progressive fashion, luxury and lifestyle brands and to move culture forward. We contribute industry‑leading authority and expertise that spans strategy, creative, content, innovation and insight. Our clients include the British Fashion Council, Belmond, Jessica McCormack, Maison Margiela, Berluti, and Sotheby’s.
Mid-Weight Strategist in England employer: TRENDS&CULTURE
Contact Detail:
TRENDS&CULTURE Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Mid-Weight Strategist in England
✨Tip Number 1
Network like a pro! Get out there and connect with people in the fashion and luxury sectors. Attend events, join online forums, and don’t be shy about reaching out to industry experts on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your passion for trends and culture! When you land that interview, make sure to share your insights on emerging trends and how they relate to the brand's positioning. This will demonstrate your curiosity and strategic thinking, which are key for a mid-weight strategist.
✨Tip Number 3
Prepare for those tricky questions! Think about how you can articulate your past experiences in a way that highlights your understanding of consumer behaviour and cultural shifts. Practice makes perfect, so run through potential scenarios with a friend or mentor.
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who are genuinely interested in joining our team at Trends & Culture. Tailor your application to reflect your unique perspective and how you can contribute to our mission of moving culture forward.
We think you need these skills to ace Mid-Weight Strategist in England
Some tips for your application 🫡
Show Your Curiosity: As a mid-weight strategist, we want to see your curiosity shine through in your application. Share examples of how you've spotted trends or cultural shifts in your previous roles. This will show us that you’re not just about the numbers but also about understanding the world around you.
Craft Your Narrative: Articulate writing is key for this role, so make sure your application tells a compelling story. Use clear and concise language to express your thoughts on brand positioning and campaign strategies. We love a good narrative that connects the dots!
Highlight Your Insights: Don’t forget to showcase your experience with consumer research! Whether it’s qualitative or quantitative, let us know how you’ve used insights to drive strategic decisions. This will demonstrate your ability to back up your ideas with solid evidence.
Connect with Us: Finally, we encourage you to apply through our website. It’s the best way for us to get your application directly and ensures you don’t miss out on any updates. Plus, we love seeing applications that come through our own channels!
How to prepare for a job interview at TRENDS&CULTURE
✨Know Your Trends
As a mid-weight strategist, it's crucial to be well-versed in current trends and cultural shifts. Before the interview, do your homework on the latest happenings in the fashion and luxury sectors. Bring examples of how these trends can influence brand strategies to showcase your insight.
✨Showcase Your Insights
Prepare to discuss your experience with both qualitative and quantitative research. Be ready to share specific examples of how you've used insights to shape brand positioning or campaign strategies. This will demonstrate your ability to turn data into actionable strategies.
✨Craft Your Narrative
Articulate writing is key for this role, so practice summarising your past projects succinctly. Prepare a few positioning statements or campaign ideas that reflect your strategic thinking. This will help you communicate your value clearly during the interview.
✨Emphasise Collaboration
This role involves working closely with clients and teams, so highlight your collaborative experiences. Share stories that illustrate how you've successfully worked with others to achieve strategic goals, showing that you're a team player who can connect the dots across different areas.