At a Glance
- Tasks: Lead and scale a team to drive new customer growth in cybersecurity.
- Company: Join Trend Micro, a global leader in cybersecurity innovation.
- Benefits: Competitive salary, inclusive culture, and opportunities for personal development.
- Why this job: Make a real impact in the fast-paced world of cybersecurity sales.
- Qualifications: Proven experience in B2B tech sales and strong leadership skills.
- Other info: Dynamic environment with a focus on collaboration and personal growth.
The predicted salary is between 43200 - 72000 Β£ per year.
Trend Micro, a global cybersecurity leader, helps make the world safe for exchanging digital information. Fuelled by decades of security expertise, global threat research, and continuous innovation, our unified cybersecurity platform protects over 500,000 organizations and millions of individuals across clouds, networks, devices, and endpoints.
We are seeking an experienced and commercially driven Head of Sales to lead and scale a team of New Logo acquisition sellers in the UK&I BU. This role is responsible for driving new customer growth, building a high-performing sales culture, and executing a repeatable, metrics-driven go-to-market strategy.
Key Responsibilities:
- Sales Leadership & Team Management
- Lead, coach, and develop a team of New Logo Account Executives focused on net-new customer acquisition
- Set clear performance expectations, sales targets, and behavioural standards
- Conduct regular 1:1s, pipeline reviews, forecast calls, and deal coaching sessions
- Recruit, onboard, and ramp new sellers to productivity quickly and effectively
- New Logo Growth & Execution
- Own and deliver the UK New Logo revenue target
- Drive consistent pipeline creation and conversion across the full sales cycle
- Support sellers on complex, high-value cybersecurity sales cycles
- Ensure disciplined use of sales methodology and CRM (e.g. MEDDICC, Salesforce)
- Go-To-Market & Strategy
- Execute the UK New Logo sales strategy aligned to company objectives
- Identify target customer profiles, priority verticals, and whitespace opportunities
- Partner closely with Marketing to optimise demand generation and campaign performance
- Work with SDR, Channel, and Alliances teams to maximise inbound and outbound effectiveness
- Forecasting & Performance Management
- Deliver accurate weekly, monthly, and quarterly forecasts
- Track and improve key performance metrics (pipeline coverage, win rates, deal velocity, ACV)
- Analyse performance data to identify trends, risks, and opportunities
- Proactively address underperformance and support improvement plans
- Cross-Functional Collaboration
- Act as the voice of New Logo Sales internally
- Collaborate with Product and Solutions teams to ensure strong value-based selling
- Provide market feedback on customer needs, competitors, and pricing
- Ensure smooth handover from Sales to Customer Success post-sales
Experience & Qualifications:
- Proven experience managing a New Logo / Net New sales team within B2B Tech, or cybersecurity
- Strong track record of delivering and exceeding new business revenue targets
- Experience selling complex innovative solutions into UK mid-market and/or enterprise customers
- Demonstrated ability to coach sellers through long, multi-stakeholder sales cycles
- Data-driven mindset with strong forecasting and pipeline management skills
Skills & Competencies:
- Inspirational people leader with a hands-on coaching style
- Deep understanding of enterprise buying behaviour and security decision-makers
- Strong commercial acumen and negotiation skills
- Ability to balance short-term execution with long-term team development
- Comfortable operating in a fast-paced, high-growth environment
- Dynamic, results-oriented with a passion for over-achieving sales targets!
- Excellent interpersonal, negotiation and closing skills.
- Can-do attitude!
- Strong presentation & communication skills.
Why Trend Micro?
Trend Micro provides equal employment opportunity for all applicants and employees. Trend Micro does not unlawfully discriminate on the basis of race, colour, religion, sex, pregnancy and childbirth or related medical conditions, national origin, ancestry, age, physical or mental disability, medical condition, family care leave status, veteran status, marital status, sexual orientation, or gender identity.
Trend Micro is a progressive employer with a very special and unique culture. Here at Trend Micro you will work with the best. When you join us, you have direct access to any level, and freedom to make an impact and influence. We expect leadership, not management. With Trend Micro, you drive your own development. We encourage thought leadership and advocate internal opportunity. Trend is like nowhere else. We embrace all of our differences and are motivated by challenge. Weβre not just all about the money. You are recognised for your passion to succeed, and can be the best part of yourself here.
Head of Sales and Business Development in England employer: TrendAI
Contact Detail:
TrendAI Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Head of Sales and Business Development in England
β¨Tip Number 1
Network like a pro! Get out there and connect with people in the cybersecurity space. Attend industry events, webinars, or even local meetups. The more you engage, the better your chances of landing that Head of Sales role.
β¨Tip Number 2
Showcase your expertise! When you get the chance to chat with potential employers, share your insights on sales strategies and market trends. This will not only demonstrate your knowledge but also your passion for the industry.
β¨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to sales leadership. Think about how you would handle complex sales cycles and team management. Confidence is key, so rehearse until you feel ready to impress!
β¨Tip Number 4
Donβt forget to apply through our website! Itβs the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and eager to join our mission of making the world a safer place.
We think you need these skills to ace Head of Sales and Business Development in England
Some tips for your application π«‘
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Head of Sales role. Highlight your achievements in driving new customer growth and leading sales teams, as these are key to what weβre looking for.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why youβre passionate about cybersecurity and how your experience can help us expand our UK&I footprint. Be genuine and let your personality come through!
Showcase Your Leadership Style: We want to know how you lead and develop teams. Share examples of how you've coached sellers to success and created a high-performing sales culture. This will help us see if youβre the right fit for our dynamic environment.
Apply Through Our Website: Donβt forget to apply through our website! Itβs the best way for us to receive your application and ensures youβre considered for the role. Plus, it shows youβre serious about joining our team at Trend Micro.
How to prepare for a job interview at TrendAI
β¨Know Your Numbers
As a Head of Sales, you'll need to demonstrate your understanding of key performance metrics. Be prepared to discuss your past sales achievements, including revenue targets you've met or exceeded, and how you tracked your team's performance. This shows you're data-driven and results-oriented.
β¨Understand the Cybersecurity Landscape
Familiarise yourself with the latest trends in cybersecurity and how they impact businesses. Being able to speak knowledgeably about current threats and solutions will impress your interviewers and show that you're passionate about the industry.
β¨Showcase Your Leadership Style
Prepare examples of how you've successfully led and developed sales teams in the past. Highlight your coaching style and how you've motivated your team to achieve new logo growth. This is crucial for a role that requires building a high-performing sales culture.
β¨Collaborate and Communicate
Since this role involves cross-functional collaboration, be ready to discuss how you've worked with marketing, product, and customer success teams in previous roles. Share specific examples of how these collaborations led to successful outcomes, demonstrating your ability to act as the voice of New Logo Sales.