Head of Growth Marketing & GTM

Head of Growth Marketing & GTM

Full-Time 75600 - 92400 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Lead a dynamic marketing team to drive growth across Europe and scale acquisition strategies.
  • Company: Join Treatwell, a leading tech company revolutionising the beauty industry.
  • Benefits: Enjoy 28 days holiday, monthly vouchers, and mental health support.
  • Other info: Collaborate with cross-functional teams and drive innovative growth initiatives.
  • Why this job: Shape impactful campaigns and expand market presence in a fast-paced environment.
  • Qualifications: 10+ years in marketing, preferably in tech, with a strategic mindset.

The predicted salary is between 75600 - 92400 £ per year.

As Head of Marketing GTM at Treatwell, you will own the European growth engine, leading a 10+ person marketing team to scale B2B and B2C acquisition across 14 countries. You’ll own the end-to-end GTM and drive revenue impact through new growth channels, high-impact projects, and cross-channel orchestration. This role reports to the CMO and collaborates with product, product marketing, and regional leads to ensure consistent storytelling and ROI-driven growth. You will shape market expansion and transformational campaigns across Europe.

Pay / Benefits

  • 28-days holiday
  • monthly Treatwell vouchers
  • mental health support with Open-Up
  • market-specific benefits
  • Equal Opportunities

Responsibilities

  • Own the marketing team KPIs and ROI-driven growth
  • Test and scale new growth channels (e.g., referrals, partnerships)
  • Own delivery and impact of key channels and projects (e.g., B2B ambassadors, sales enablement)
  • Orchestrate cross-channel alignment to ensure narrative consistency
  • Lead flawless GTM launches and local campaigns
  • Foster cross-functional alignment with product, product marketing, and regional leads

Key requirements

  • 10+ years of Marketing experience in the Tech sector (mandatory)
  • Marketplace background is a strong plus
  • Strategic yet hands-on execution and delivery mindset
  • Agile and data-driven with the ability to challenge the status quo
  • Proven stakeholder management across complex, international organizations
  • English fluency mandatory; additional European languages a plus
  • stakeholder management
  • data-driven decision making
  • cross-functional collaboration
  • growth marketing and channel expansion
  • go-to-market strategy execution
  • sales enablement

Head of Growth Marketing & GTM employer: Treatwell

At Treatwell, we pride ourselves on being an innovative and fast-growing company that transforms the beauty industry across Europe. As a Partnership Manager in the UK & Ireland, you'll enjoy a collaborative work culture that values your contributions, with ample opportunities for professional growth and development. With benefits like 28 days of holiday, monthly Treatwell vouchers, and a commitment to inclusivity, you'll find meaningful and rewarding employment here, making a real impact in a dynamic environment.

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Contact Details:

Treatwell Recruitment Team

We think you need these skills to ace Head of Growth Marketing & GTM

Growth Marketing
Go-to-Market Strategy Execution
B2B and B2C Acquisition
Cross-Channel Orchestration
Stakeholder Management
Data-Driven Decision Making
Cross-Functional Collaboration