At a Glance
- Tasks: Lead innovative marketing campaigns and drive growth through data-driven strategies.
- Company: Join Treatwell, Europe's top beauty booking marketplace with a vibrant culture.
- Benefits: Enjoy 28 days holiday, monthly vouchers, mental health support, and growth funds.
- Why this job: Make a real impact in a dynamic role while mentoring others and learning continuously.
- Qualifications: 5+ years in performance marketing with strong analytical and project management skills.
- Other info: Collaborative environment with exciting perks like Thursday drinks and a supportive team.
The predicted salary is between 36000 - 60000 £ per year.
Treatwell, Europe's leading online marketplace for beauty bookings, is seeking a highly skilled Growth Marketing Manager to spearhead our marketing initiatives. This high-impact role demands hands-on expertise in executing and optimising cutting-edge paid search and paid social media campaigns.
The ideal candidate will possess a deep understanding of data analytics, value modelling, and AI-driven strategies. This role provides the opportunity to drive significant growth through innovative marketing approaches while having ownership over a specific growth area and working agilely on high-impact projects.
You’ll be responsible for:
- Advanced Campaign Management: Executing and optimising campaigns across Google Ads and social media platforms (Meta, YouTube, TikTok), using your technical expertise and analytical insights.
- Drive Growth: Identifying and seizing growth opportunities for both B2C and B2B markets. Leading high-impact projects such as B2B acquisition automation using AI, and working agilely on the actions that have the highest potential for growth.
- Data Analytics and Insights: Utilising tools like Google Analytics, Looker, and GA4 for comprehensive performance tracking and data modelling.
- Technical Expertise: Leveraging AI and machine learning to enhance strategies.
- Creative Collaboration: Working with creative teams to optimise campaign creatives using technical tools for content experimentation and automation.
- Operational and Analytical Excellence: Managing campaign operations from start to finish, focusing on efficiency and effectiveness.
- Innovative Strategy Implementation: Stay ahead of digital marketing trends, incorporating best practices and competitive insights into Treatwell's approach.
- Mentorship of Colleagues: Mentoring a Growth Marketing Executive, providing direction, development and knowledge-sharing. You may have management responsibilities in the future.
About you:
- At least 5 years' proven experience in performance marketing with strong technical, analytical, and data tracking skills.
- Advanced proficiency in Google Ads and (preferably) experience with paid social media platforms.
- Strong analytical capabilities with experience in data analytics platforms like Google Analytics and Looker.
- Exceptional project management skills, managing multiple campaigns across international markets.
- Excellent communication skills, collaborating effectively with creative teams and martech specialists.
- A growth mindset with a passion for execution, results, and continuous learning.
If this excites you, we might just have the role for you.
We’ll treat you with:
- 28-days holiday, plus bank holidays
- Monthly £40 Treatwell vouchers so you can treat yourself too
- Mental health support through our partnership with Plumm
- Benefits platform offering cycle to work scheme, high street discounts and other perks
- Growth funds for you to develop and grow with your team
- A beneficial pension scheme and enhanced parental pay & leave policy
- A dynamic organisation with Thursday drinks in the office
Growth Marketing Manager employer: Treatwell
Contact Detail:
Treatwell Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Manager
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Show Off Your Skills
When you get the chance to chat with potential employers, make sure to highlight your hands-on experience with tools like Google Ads and data analytics platforms. We want to see how you’ve used your skills to drive growth in past roles, so come prepared with examples!
✨Be Ready for the Challenge
Expect to face some tough questions during interviews, especially around campaign management and data-driven strategies. We recommend practising your responses to common interview questions and being ready to discuss your approach to problem-solving and innovation.
✨Apply Through Our Website
Don’t forget to apply directly through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Growth Marketing Manager
Some tips for your application 🫡
Show Off Your Skills: Make sure to highlight your hands-on experience with paid search and social media campaigns. We want to see how you've used your technical expertise and analytical insights to drive growth in previous roles.
Data is Key: Since this role involves a lot of data analytics, don’t forget to mention your proficiency with tools like Google Analytics and Looker. Share specific examples of how you've used data to optimise campaigns and achieve results.
Be Creative: We love innovative thinkers! When writing your application, include any creative strategies you've implemented in past projects. Show us how you’ve collaborated with teams to enhance campaign creatives.
Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to see your passion for the role and get to know you better!
How to prepare for a job interview at Treatwell
✨Know Your Campaigns Inside Out
Before the interview, make sure you’re well-versed in the latest trends and best practices for Google Ads and social media campaigns. Be ready to discuss specific campaigns you've managed, what worked, what didn’t, and how you optimised them for better results.
✨Show Off Your Data Skills
Since this role requires a strong grasp of data analytics, brush up on your experience with tools like Google Analytics and Looker. Prepare to share examples of how you've used data to drive marketing decisions and improve campaign performance.
✨Demonstrate Your Growth Mindset
Treatwell is looking for someone with a passion for growth and continuous learning. Be prepared to talk about how you’ve embraced challenges in past roles, what you learned from them, and how you plan to stay ahead in the ever-evolving digital marketing landscape.
✨Collaboration is Key
This role involves working closely with creative teams, so highlight your communication skills and any experiences where you successfully collaborated on projects. Share how you’ve contributed to optimising campaign creatives and how you value teamwork in achieving marketing goals.