At a Glance
- Tasks: Lead global marketing strategy and build a high-performing team in a fast-paced fintech environment.
- Company: Join a dynamic fintech company revolutionising money markets with innovative solutions.
- Benefits: Enjoy competitive salary, equity options, unlimited leave, and a hybrid working model.
- Other info: Collaborative culture with regular team-building activities and a focus on personal growth.
- Why this job: Make a real impact in a growing company while shaping the future of finance.
- Qualifications: 10+ years in B2B marketing, ideally within fintech or financial services.
The predicted salary is between 43200 - 72000 £ per year.
TreasurySpring is the product of an obsession with fixing the fundamental structural problems in money markets. Our fascination with the sector began painfully, during the Global Financial Crisis of 2008, where we had a front-row seat to watch the evaporation of liquidity in fixed income and the near collapse of the entire short-dated funding markets. We have been on a mission to help deliver more sustainable solutions for the money markets ever since, and we launched TreasurySpring in 2018 to offer institutional clients a single gateway to the broadest range of the best risk-adjusted cash investment options. As a fast-growing London-based financial technology company, we deliver a unique solution to a global multi-trillion-dollar problem, delivered globally from our offices in London and New York. Our regulated Fixed-Term Fund platform delivers new digital pipelines to connect cash-rich firms to institutional borrowers. Clients include large Private Equity funds, Asset Managers, listed Corporates, high-growth tech companies and many more.
We are looking for an experienced and visionary Global Head of Marketing to lead our global marketing function. This is a strategic role for a high-growth, B2B fintech scale-up, where you'll define and execute the global marketing strategy to support expansion, brand awareness, lead generation, and client engagement.
You will be responsible for leading all marketing efforts globally - including digital marketing, content and thought leadership, PR, global website strategy, events and conferences, and regional campaign planning. The role demands both strategic oversight and hands-on execution, reporting to the Chief Commercial Officer.
What we're looking for:
- 10+ years of experience in B2B marketing, ideally in fintech, capital markets, or financial services.
- Proven success in international marketing leadership roles, with deep understanding of US, EMEA, and APAC markets.
- Experience marketing to institutional finance audiences: corporates, asset managers, hedge funds, banks.
- Strong experience in digital marketing, performance tracking, and marketing automation tools (e.g. HubSpot, Salesforce, Google Analytics).
- Track record of building and scaling high-performing marketing teams.
- Exceptional written and verbal communication skills; able to craft compelling messaging and technical content.
- Comfortable in a fast-paced, scale-up environment with a hands-on and entrepreneurial approach.
- A healthy mix of confidence and humility - a decision-maker who trusts their judgement but thrives on learning from others who have deep subject-matter expertise.
Desirable skills:
- Deep understanding of capital markets and cash/repo workflows.
- Experience in launching or growing new market operations (US, Middle East, Asia).
- Comfortable collaborating with technical teams and explaining complex products to non-technical audiences.
- Data-driven decision-maker with commercial acumen.
What you'll do:
- Define and execute the global marketing strategy aligned with business goals and geographical expansion (from the UK/Europe to US, Switzerland, Middle East, Asia).
- Build and manage a high-performing, scalable marketing team (currently 7).
- Own Marketing OKRs and budget.
- Collaborate with executive leadership, sales, product, and client teams to align on messaging and market positioning.
- Own and evolve the global brand, tone of voice, and visual identity.
- Manage the global website and drive digital marketing across channels including LinkedIn, email campaigns, PPC, and partner programs.
- Oversee the creation of compelling content, including PR and media engagement, positioning TreasurySpring as a thought leader in the cash and liquidity management space.
- Plan and manage the firm's presence at global industry events, client conferences, webinars, and sponsored forums.
What we offer:
- Competitive salary
- Equity and bonus scheme
- Unlimited Paid Leave
- Hybrid office-working model - we’re in a great location near Green Park station in London
- Enhanced Parental Leave and Pay
- Workplace Pension
- Complete Bupa HealthCare Cover
- Life Insurance
- Income Protection Insurance
- Access to Yulife (Employee Assistance Programme)
- Remote Office set-up budget
- Cycle to Work Scheme
- A fun and dynamic working environment with regular team-building activities and events
Global Head of Marketing in London employer: TreasurySpring
TreasurySpring is an exceptional employer, offering a dynamic and innovative work environment in the heart of London. With a strong focus on employee growth, we provide competitive salaries, generous equity options, and unlimited paid leave, fostering a culture that values work-life balance and personal development. Our commitment to collaboration and strategic partnerships ensures that employees are empowered to drive meaningful change in the fintech sector while enjoying comprehensive benefits and a supportive workplace culture.
StudySmarter Expert Advice🤫
We think this is how you could land Global Head of Marketing in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the fintech space. Attend industry events, webinars, and conferences to meet potential employers and make valuable contacts. Remember, it’s all about who you know!
✨Tip Number 2
Show off your expertise! Create content that showcases your knowledge in B2B marketing and fintech. Whether it's a blog post, LinkedIn article, or even a video, let your voice be heard. This can attract attention from companies like TreasurySpring.
✨Tip Number 3
Don’t just apply, engage! When you find a role that excites you, reach out directly to the hiring manager or someone in the team via LinkedIn. A personal touch can set you apart from the crowd and show your genuine interest.
✨Tip Number 4
Keep your online presence sharp! Make sure your LinkedIn profile is up-to-date and reflects your skills in digital marketing and leadership. Companies are looking for candidates who not only fit the role but also have a strong personal brand.
We think you need these skills to ace Global Head of Marketing in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Global Head of Marketing role. Highlight your experience in B2B marketing, especially in fintech and capital markets, and showcase any leadership roles you've held. We want to see how your background aligns with our mission at TreasurySpring!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about the role and how your vision aligns with our goals. Don't forget to mention specific achievements that demonstrate your expertise in digital marketing and team management.
Showcase Your Communication Skills:Since exceptional communication is key for this role, make sure your application reflects your writing prowess. Whether it's your CV, cover letter, or any additional materials, clarity and professionalism are essential. We love a good storyteller!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you're keen on joining our team at TreasurySpring!
How to prepare for a job interview at TreasurySpring
✨Know Your Market
Before the interview, dive deep into the fintech landscape, especially focusing on capital markets and cash management. Understand TreasurySpring's unique position and how it addresses the challenges in money markets. This knowledge will help you speak confidently about your vision for the marketing strategy.
✨Showcase Your Leadership Style
Prepare to discuss your experience in building and scaling high-performing marketing teams. Share specific examples of how you've led teams in fast-paced environments, highlighting your mix of confidence and humility. This will demonstrate that you're not just a strategist but also a hands-on leader.
✨Be Data-Driven
Familiarise yourself with key performance metrics and marketing automation tools like HubSpot and Google Analytics. Be ready to discuss how you've used data to drive marketing decisions and improve performance in previous roles. This will show that you can make informed decisions that align with business goals.
✨Craft Compelling Messaging
Think about how you would position TreasurySpring as a thought leader in the cash and liquidity management space. Prepare examples of compelling content you've created in the past, and be ready to discuss how you would evolve the brand's tone of voice and visual identity to resonate with institutional finance audiences.
