At a Glance
- Tasks: Lead global marketing strategy and drive brand awareness for a fast-growing fintech.
- Company: Join TreasurySpring, a dynamic fintech tackling money market challenges.
- Benefits: Enjoy competitive salary, equity options, unlimited leave, and hybrid working.
- Other info: Be part of a fun, collaborative environment with great career growth opportunities.
- Why this job: Make a real impact in the fintech space while leading a high-performing team.
- Qualifications: 10+ years in B2B marketing, ideally within fintech or financial services.
The predicted salary is between 43200 - 72000 £ per year.
This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board. TreasurySpring is the product of an obsession with fixing the fundamental structural problems in money markets. Our fascination with the sector began painfully, during the Global Financial Crisis of 2008, where we had a front-row seat to watch the evaporation of liquidity in fixed income and the near collapse of the entire short-dated funding markets. We have been on a mission to help deliver more sustainable solutions for the money markets ever since, and we launched TreasurySpring in 2018 to offer institutional clients a single gateway to the broadest range of the best risk-adjusted cash investment options. As a fast-growing London-based financial technology company, we deliver a unique solution to a global multi-trillion-dollar problem, delivered globally from our offices in London and New York. Our regulated Fixed-Term Fund platform delivers new digital pipelines to connect cash-rich firms to institutional borrowers. Clients include large Private Equity funds, Asset Managers, listed Corporates, high-growth tech companies and many more.
We are looking for an experienced and visionary Global Head of Marketing to lead our global marketing function. This is a strategic role for a high-growth, B2B fintech scale-up, where you'll define and execute the global marketing strategy to support expansion, brand awareness, lead generation, and client engagement. You will be responsible for leading all marketing efforts globally - including digital marketing, content and thought leadership, PR, global website strategy, events and conferences, and regional campaign planning. The role demands both strategic oversight and hands-on execution, reporting to the Chief Commercial Officer.
Requirements
- 10+ years of experience in B2B marketing, ideally in fintech, capital markets, or financial services.
- Proven success in international marketing leadership roles, with deep understanding of US, EMEA, and APAC markets.
- Experience marketing to institutional finance audiences: corporates, asset managers, hedge funds, banks.
- Strong experience in digital marketing, performance tracking, and marketing automation tools (e.g. HubSpot, Salesforce, Google Analytics).
- Track record of building and scaling high-performing marketing teams.
- Exceptional written and verbal communication skills; able to craft compelling messaging and technical content.
- Comfortable in a fast-paced, scale-up environment with a hands-on and entrepreneurial approach.
- A healthy mix of confidence and humility – a decision-maker who trusts their judgement but thrives on learning from others who have deep subject-matter expertise.
Desirable skills
- Deep understanding of capital markets and cash/repo workflows.
- Experience in launching or growing new market operations (US, Middle East, Asia).
- Comfortable collaborating with technical teams and explaining complex products to non-technical audiences.
- Data-driven decision-maker with commercial acumen.
Responsibilities
- Define and execute the global marketing strategy aligned with business goals and geographical expansion (from the UK/Europe to US, Switzerland, Middle East, Asia).
- Build and manage a high-performing, scalable marketing team (currently 7).
- Own Marketing OKRs and budget.
- Collaborate with executive leadership, sales, product, and client teams to align on messaging and market positioning.
- Own and evolve the global brand, tone of voice, and visual identity.
- Manage the global website and drive digital marketing across channels including LinkedIn, email campaigns, PPC, and partner programs.
- Oversee the creation of compelling content, including PR and media engagement, positioning TreasurySpring as a thought leader in the cash and liquidity management space.
- Plan and manage the firm’s presence at global industry events, client conferences, webinars, and sponsored forums.
What we offer
- Competitive salary
- Equity and bonus scheme
- Unlimited Paid Leave
- Hybrid office-working model – we're in a great location near Green Park station in London
- Enhanced Parental Leave and Pay
- Workplace Pension
- Complete Bupa HealthCare Cover
- Life Insurance
- Income Protection Insurance
- Access to Yulife (Employee Assistance Programme)
- Remote Office set-up budget
- Cycle to Work Scheme
- A fun and dynamic working environment with regular team-building activities and events
Global Head of Marketing employer: TreasurySpring
TreasurySpring is an exceptional employer, offering a dynamic and innovative work environment in the heart of London. With a strong focus on employee growth, we provide competitive salaries, generous equity options, and unlimited paid leave, fostering a culture that values work-life balance and personal development. Our commitment to collaboration and strategic partnerships ensures that employees are empowered to drive meaningful change in the fintech sector while enjoying comprehensive benefits and a supportive workplace culture.
StudySmarter Expert Advice🤫
We think this is how you could land Global Head of Marketing
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for TreasurySpring and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like TreasurySpring are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with TreasurySpring on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at TreasurySpring. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Global Head of Marketing
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit TreasurySpring. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of TreasurySpring:Show us that you’ve done your homework! In your application, briefly mention what you admire about TreasurySpring’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at TreasurySpring
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at TreasurySpring will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At TreasurySpring, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
