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- Tasks: Manage and optimise multi-channel marketing campaigns to drive leads and enhance brand presence.
- Company: Fast-growing fintech company revolutionising money markets with innovative solutions.
- Benefits: Equity, unlimited leave, hybrid work, health cover, and professional development support.
- Why this job: Join a dynamic team and make a real impact in the fintech space.
- Qualifications: 3-5 years marketing experience, strong communication skills, and data-driven mindset.
- Other info: Exciting growth opportunities and a supportive environment for creativity.
The predicted salary is between 36000 - 60000 £ per year.
TreasurySpring is the product of an obsession with fixing the fundamental structural problems in money markets. Our fascination with the sector began painfully, during the Global Financial Crisis of 2008, where we had a front-row seat to watch the evaporation of liquidity in fixed income and the near collapse of the entire short-dated funding markets. We have been on a mission to help deliver more sustainable solutions for the money markets ever since, and we launched TreasurySpring in 2018 to offer institutional clients a single gateway to the broadest range of the best risk-adjusted cash investment options. As a fast-growing financial technology company, we deliver a unique solution to a multi-trillion-dollar problem, delivered globally from our offices in London and New York.
The Campaign Manager will add valuable firepower to our marketing team and support an exciting period of growth for TreasurySpring. They will work with the Marketing Lead to enhance and coordinate multi-channel campaigns that deliver qualified leads, nurture prospects, and reinforce TreasurySpring’s brand presence across key segments and geographies. They will bring a considered and data-driven approach to campaign planning, as well as real enthusiasm for crafting strong persona-centric narratives and storytelling. With TreasurySpring scaling rapidly, we are looking for a self-starter who is outcome-oriented and ready to get stuck in. This role will manage a Marketing Analyst and report to the Marketing Lead.
What we’re looking for:
- 3-5 years of marketing experience, preferably in a high-growth business and/or finance or fintech business
- Exceptional written communicator with experience leveraging AI to write consistent and engaging content in a variety of formats
- Project/stakeholder management and prioritisation skills, with the ability to balance creativity with commercial focus
- Data-driven approach with an understanding of CRM (Hubspot), pipeline and campaign metrics
Bonus:
- Exposure to visual media or storytelling across multimedia formats like video, animation or podcasting
- Exposure to digital marketing and experience working in LinkedIn Ads Manager (particularly an understanding of formats/objectives), a CMS and Hubspot Marketing Hub (emails, forms and workflows)
What you’ll do:
Responsibilities
- Campaign management
- Plan, manage, and optimise integrated marketing campaigns, nurturing leads from MQL through to client.
- Set objectives and KPIs for each campaign to meet the needs of the business in collaboration with the commercial team.
- Work with the marketing, sales, RM and product teams to develop compelling narratives, messaging pillars and proof points to effectively meet objectives.
- Develop comprehensive creative direction for our design team and manage the production of campaign-specific asset libraries.
- Coordinate with stakeholders, including our legal team, to gain the required approvals for campaigns.
- Work closely with the digital team to ensure the implementation of the campaign within agreed deadlines, and explore new channels and opportunities to reach our core audiences.
- Support campaign reporting and performance tracking.
- Content creation
- Work closely with the Marketing Lead to proactively identify new opportunities for content development and continually refine and improve the content strategy.
- Translate product and market insight into targeted, high-quality content with a strong narrative that reinforces our brand and core value proposition.
- Maximise value from existing and future content, events, and partnerships.
- Draft emails, website and landing page content, social media content and paid LinkedIn ad copy.
- Management
- Support the professional development of the Marketing Analyst through clear structure and mentorship.
What we offer:
- Equity and quarterly bonus scheme
- Unlimited paid leave
- Hybrid office-working model - we are in a great location near Green Park station in London
- Enhanced parental leave and pay
- Complete Bupa HealthCare Cover
- Life Insurance
- Income Protection Insurance
- Access to Yulife (Employee Assistance Programme)
- Remote Office set-up budget
Campaign Manager employer: TreasurySpring
Contact Detail:
TreasurySpring Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Campaign Manager
✨Tip Number 1
Network like a pro! Reach out to people in the finance and fintech sectors, especially those who work at TreasurySpring or similar companies. Use LinkedIn to connect and engage with them; you never know who might have the inside scoop on job openings.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best marketing campaigns and content creation. Make sure it’s easy to access and visually appealing, as this will help you stand out when you apply through our website.
✨Tip Number 3
Prepare for interviews by researching TreasurySpring’s mission and values. Be ready to discuss how your experience aligns with our goals and how you can contribute to our growth. Tailor your answers to reflect our focus on data-driven marketing and storytelling.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way in showing your enthusiasm for the role. Mention something specific from your conversation to remind them of your fit for the Campaign Manager position.
We think you need these skills to ace Campaign Manager
Some tips for your application 🫡
Show Your Passion for Marketing: When you’re writing your application, let your enthusiasm for marketing shine through! We want to see that you’re not just ticking boxes but genuinely excited about the role and how you can contribute to our mission at TreasurySpring.
Tailor Your Content: Make sure to customise your application to highlight your relevant experience in campaign management and content creation. We love seeing how your skills align with what we’re looking for, so don’t hold back on showcasing your achievements!
Be Data-Driven: Since we’re all about that data-driven approach, include examples of how you’ve used metrics to inform your campaigns in the past. This will show us that you understand the importance of analytics in driving successful marketing strategies.
Apply Through Our Website: We encourage you to apply directly through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about who we are and what we do!
How to prepare for a job interview at TreasurySpring
✨Know Your Campaigns
Before the interview, dive deep into TreasurySpring's past and current campaigns. Understand their objectives, target audiences, and the channels they use. This will help you discuss how your experience aligns with their needs and show that you're genuinely interested in their work.
✨Showcase Your Data Skills
Since the role requires a data-driven approach, be prepared to discuss specific metrics from your previous campaigns. Bring examples of how you've used data to optimise campaigns or improve lead nurturing. This will demonstrate your analytical skills and ability to drive results.
✨Craft Compelling Narratives
As storytelling is key for this role, think of examples where you've created engaging content or narratives. Be ready to explain your thought process and how you tailored messages for different audiences. This will highlight your creativity and understanding of persona-centric marketing.
✨Prepare Questions
Interviews are a two-way street! Prepare thoughtful questions about TreasurySpring’s future campaigns, team dynamics, or how they measure success. This shows your enthusiasm for the role and helps you gauge if the company culture fits you.
