Global Head of Sales - FCM Meetings & Events - London, United Kingdom

We are looking for a dynamic, results‑driven leader to drive global commercial growth for FCM Meetings & Events.

Responsibilities

• Commercial Leadership
• Own and drive the global sales strategy for FCM Meetings & Events, aligned to the M&E 2030 growth ambition and $1B TTV target.
• Set and govern revenue targets across all markets, with clear accountability for growth across each service line: FCM Venue Finder, Managed Meetings, Group Travel, Event Management, Production and Creative Services, and Strategic Meetings Management.
• Drive a deliberate margin mix strategy — ensuring the portfolio is sold in a way that optimises profitability, not just volume, with targeted growth in higher‑margin service lines including Event Management, Production and Creative Services.
• Lead the global sales team with accountability for new business acquisition and existing client growth across FCM and Corporate Traveller brands.
• Define and embed a consistent sales methodology globally, including CRM discipline, opportunity staging, deal qualification, and service line positioning standards.
• Act as senior commercial sponsor on strategic pursuits, lending executive presence and deal strategy to high‑value and complex opportunities.
• New Business Development
• Build and maintain a robust global pipeline of qualified prospects, with clear ownership and pipeline health accountability across all regions and service lines.
• Drive targeted acquisition strategies for priority industry verticals, client segments, and geographies — with deliberate sequencing across the M&E product portfolio to maximise total deal value and margin contribution.
• Lead the go‑to‑market approach for Strategic Meetings Management (SMM), targeting enterprise clients where a programmatic, policy‑driven meetings management solution creates a competitive advantage and strengthens long‑term retention.
• Develop client entry strategies that progress accounts from transactional services (e.g. FCM Venue Finder, Managed Meetings) through to fuller programme ownership including Event Management and Production and Creative Services.
• Lead or support senior client pursuits, RFP responses, and pitch presentations for strategic accounts.
• Leverage FCM’s broader corporate travel relationships to create warm entry points for M&E conversations, particularly for SMM and Group Travel opportunities within existing FCM enterprise accounts.
• Establish a repeatable, market‑ready pitching approach that scales across regions without losing local commercial relevance.
• Client Growth and Retention
• Partner with regional operations and client services to ensure existing clients are retained, grown, and actively referenced in sales activity.
• Own the commercial relationship for strategic global accounts, working alongside.