At a Glance
- Tasks: Lead strategic marketing programs and campaigns that drive growth in the travel tech industry.
- Company: Join Travelport, a leader in travel technology connecting agencies, airlines, and hotels worldwide.
- Benefits: Enjoy 25 days annual leave, hybrid working, private medical, and more.
- Other info: Collaborate globally and leverage AI tools to enhance marketing effectiveness.
- Why this job: Make a real impact in the evolving travel industry with innovative marketing strategies.
- Qualifications: Experience in B2B marketing, demand generation, and using HubSpot for campaign execution.
The predicted salary is between 51750 - 63250 £ per year.
Travel obsessed? Big tech fan? Hey, you're in good company. If you want to be part of the industry that makes the world go round, then look no further. Travelport is the brains behind millions of travel bookings every day. Whether it's a family holiday, a business trip, or a once-in-a-lifetime adventure, our technology powers the complex infrastructure that connects agencies, airlines, hotels, and travelers around the world. As the travel industry continues to evolve, so do we. We're building the next generation of commercial marketing capabilities to help drive growth, launch strategic initiatives, and shape the future of travel technology.
How you’ll make an impact:
- As our Senior Commercial Marketing Manager, you'll lead the planning, development, and execution of strategic marketing programs that support Travelport's commercial priorities across our Travelport-operated markets.
- Working closely with Customer Marketing, Product Marketing, Brand, Digital, PR, Sales Enablement, and regional teams, you'll translate global commercial priorities into integrated marketing programs that drive business growth, strengthen market engagement, and create measurable commercial impact.
- This global role combines strategic thinking with hands-on execution.
- We're looking for an experienced B2B marketer who is equally comfortable shaping campaign strategy, leading cross-functional initiatives, driving demand generation programs, and using data to optimize marketing performance.
- While demand generation forms an important part of the role, this role is looking at a broad portfolio of strategic marketing programs that evolve alongside Travelport's commercial priorities.
- As Travelport continues to embrace AI-enabled ways of working, you'll be encouraged to leverage emerging technologies, including generative AI and large language models (LLMs), to improve marketing effectiveness, accelerate execution, and support smarter decision-making.
Your role in action:
- Strategic marketing programs: Lead the planning and execution of strategic marketing programs that support Travelport's commercial priorities across our global agency markets.
- Integrated campaign leadership: Develop and deliver integrated marketing campaigns that engage agency audiences across multiple channels.
- Demand generation & funnel optimization: Lead strategic demand generation initiatives that generate a qualified pipeline and strengthen marketing's contribution to commercial growth.
- Commercial marketing strategy: Partner closely with commercial teams to understand evolving business priorities and translate them into effective marketing strategies and programs.
- Cross-functional collaboration: Work collaboratively with Customer Marketing, Product Marketing, Brand, Digital, PR, Sales Enablement, and Commercial teams around the world to deliver integrated marketing programs.
- Data-driven decision making: Measure campaign performance using HubSpot and other reporting tools, turning data into actionable insights that optimize marketing effectiveness and demonstrate commercial impact.
- Strategic planning: Support in shaping future marketing priorities, identifying opportunities for innovation, and continuously evolving Travelport's strategic marketing capabilities.
Could this be you?
- Essential: Significant experience in B2B marketing within SaaS, enterprise software, cloud technology, APIs, or similar technology environments.
- Proven experience leading integrated commercial marketing programs from strategy through execution.
- Strong experience developing and optimizing demand generation campaigns, with a solid understanding of modern B2B marketing principles.
- Hands-on experience using HubSpot for campaign execution, audience segmentation, workflows, and reporting.
- Experience planning and executing multi-channel marketing campaigns and collaborating with central functions to execute.
- Excellent stakeholder management skills with experience collaborating across Commercial, Product Marketing, Customer Marketing, and other cross-functional teams.
- Strong analytical mindset with the ability to interpret campaign data and translate insights into actionable commercial recommendations.
- Demonstrated ability to leverage AI-powered tools, including generative AI and large language models (LLMs), to enhance marketing strategy, content development, campaign execution, research, and productivity.
- Outstanding project management and organizational skills, with the ability to manage multiple strategic priorities simultaneously.
- Excellent written, verbal, and presentation skills.
Preferred:
- Experience marketing complex B2B technology solutions, including SaaS platforms, APIs, cloud technologies, or enterprise software.
- Experience working across international markets and collaborating with global teams.
- Understanding of complex B2B buying journeys and enterprise sales environments.
- Experience supporting strategic marketing initiatives that span multiple audiences, regions, or business functions.
- Travel industry experience is advantageous but not essential.
Discover why our teams love working here. Our benefits package includes: 25 days' annual leave per annum, a hybrid working model, pension contribution, private medical, life assurance, and personal travel insurance.
Travelport is a worldwide travel retail platform. Our next-generation virtual marketplace connects travel buyers and travel sellers, that share our passion for delivering exceptional travel experiences. We are a diverse and inclusive workforce, representative of the communities and customers we serve. We are socially responsible, and we give back to our communities. We encourage our people to think differently and have the courage, confidence, and ambition to challenge what has been done before. Travelport is on a mission to make Travel easier and more rewarding for everyone.
Senior Commercial Marketing Manager in Saffron Walden employer: Travelport
Travelport is an exceptional employer, offering a dynamic work environment in Langley, UK, where innovation meets collaboration. With a strong focus on employee growth and a competitive benefits package, including a hybrid work model and bonus eligibility, we empower our team to thrive while shaping the future of travel technology. Join us to be part of a culture that values customer-centric solutions and encourages professional development.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Commercial Marketing Manager in Saffron Walden
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Travelport and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Travelport are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Travelport on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Travelport. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Commercial Marketing Manager in Saffron Walden
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Travelport. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Travelport:Show us that you’ve done your homework! In your application, briefly mention what you admire about Travelport’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Travelport
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Travelport will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Travelport, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
