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For Companies At a Glance
- Tasks: Lead exciting marketing campaigns and optimise automated journeys to boost conversions.
- Company: Join Perk, a dynamic travel and spend management platform with a global presence.
- Benefits: Enjoy competitive pay, equity ownership, and 25 days of annual leave.
- Why this job: Make a real impact in a fast-paced environment while shaping the future of work.
- Qualifications: 3-5 years in marketing operations, with expertise in Marketo and Salesforce.
- Other info: Collaborative culture with opportunities for growth and innovation.
The predicted salary is between 36000 - 60000 £ per year.
Location: London
Employment Type: Full time
Location Type: Hybrid
Department: Marketing
About Us
Perk (formerly TravelPerk) is the intelligent platform for travel and spend management. Built to tackle the time-consuming, manual work that gets in the way of real work, our tools automate everything from travel bookings to expenses, invoice processing, and more. By eliminating this shadow work that wastes hours, erodes morale, and saps innovation, we’re on a mission to power real work, with real impact.
We’re trusted by more than 10,000 companies worldwide, including Wise, On Running, Breitling, and Fabletics, and we’re tackling the 7 hours of lost productivity per employee each week, a $1.7 trillion problem. Founded in 2015, Perk has grown into a global company of more than 1,800 people across 12 offices globally, with headquarters in London and Boston. We combine innovation, control, and simplicity to transform how businesses work and how people feel at work.
At Perk, we’re driven by our values, like being an owner, delivering a 7-star experience, and working as one team. We value curiosity, purpose, and mindset, not just knowledge, to unlock the power in your potential. Our talent team brings together leading minds from the travel and SaaS industries, representing over 70 countries. If you’re excited about having a real impact and shaping how millions of people experience work, we’d love you on the team.
About The Role
What You Will Do
- Own end-to-end campaign execution in Marketo, including programme setup, QA, deployment, and reporting.
- Build and optimise automated nurture journeys that move leads through the funnel and accelerate conversion to SQLs and pipeline.
- Manage lead flow and data integrity between Marketo, Salesforce, and other tools in the martech stack.
- Set up and manage webinar programmes, including integrations, automation, and post-event follow-ups.
- Implement and optimise A/B testing, audience segmentation, and personalisation to improve engagement and performance.
- Maintain and evolve lead scoring models to support sales alignment and marketing qualification.
- Collaborate with demand generation, product marketing, and sales teams to deliver integrated, high-impact campaigns.
- Monitor and analyse campaign performance, producing actionable insights and recommendations.
- Support martech evolution, helping evaluate new tools, integrations, and process improvements that scale impact.
What We are Looking For
- 3–5+ years’ experience in marketing operations or campaign management within a B2B SaaS environment.
- Advanced proficiency in Marketo, including campaign builds, automation logic, segmentation, and reporting.
- Strong working knowledge of Salesforce CRM, including campaign objects, data flows, and lead management.
- Experience managing webinar or event automation (e.g. Zoom, ON24, GoToWebinar).
- Track record of building and refining nurture and lead scoring frameworks that drive measurable pipeline growth.
- Strong analytical mindset, comfortable interpreting campaign data to inform decisions.
- Familiar with key martech platforms, including: CRM (Salesforce), ABM / intent platforms (6sense, Demandbase, RollWorks, etc.).
- Excellent communication and project management skills, with strong attention to detail.
- Collaborative and proactive, thriving in a fast-paced SaaS environment.
Nice to Have
- Hands-on experience with Customer.io for lifecycle or customer engagement campaigns.
- Familiarity with data enrichment, attribution, or analytics tools (e.g. Bizible, Looker, Google Analytics).
- Understanding of SaaS funnel metrics, from MQL to ARR, and how to align marketing activity to revenue impact.
What We Offer
Receive competitive compensation and equity ownership in Perk. Rest and recharge with 25 days of annual leave plus.
Marketing Operations Manager in London employer: TravelPerk
Contact Detail:
TravelPerk Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Operations Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Perk. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your marketing operations successes. This gives us a real taste of what you can bring to the table.
✨Tip Number 3
Prepare for the interview by understanding our mission and values. We love candidates who resonate with our purpose and can share how they align with our goals.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in joining our team.
We think you need these skills to ace Marketing Operations Manager in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Operations Manager. Highlight your experience with Marketo and Salesforce, and don’t forget to showcase any relevant B2B SaaS experience. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing operations and how your skills align with our mission at Perk. Be genuine and let your personality come through – we love a good story!
Showcase Your Analytical Skills: Since this role involves a lot of data analysis, make sure to include examples of how you've used data to drive decisions in past roles. We’re keen to see your analytical mindset in action, so don’t hold back!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re proactive – a quality we really appreciate!
How to prepare for a job interview at TravelPerk
✨Know Your Tools Inside Out
Make sure you’re well-versed in Marketo and Salesforce, as these are crucial for the role. Brush up on your knowledge of campaign builds, automation logic, and data flows. Being able to discuss specific examples of how you've used these tools effectively will impress the interviewers.
✨Showcase Your Analytical Skills
Prepare to talk about how you've interpreted campaign data in the past. Bring examples of how your insights led to actionable changes that improved performance. This will demonstrate your strong analytical mindset and ability to drive measurable results.
✨Be Ready to Discuss Collaboration
Since the role involves working closely with demand generation, product marketing, and sales teams, be prepared to share experiences where you successfully collaborated across departments. Highlight any projects where teamwork led to high-impact campaigns.
✨Understand the Bigger Picture
Familiarise yourself with the SaaS funnel metrics and how marketing activities align with revenue impact. Showing that you understand the broader context of your work will signal to the interviewers that you’re not just focused on tasks but also on strategic outcomes.
