Content Strategist, Insights & Thought Leadership
Content Strategist, Insights & Thought Leadership

Content Strategist, Insights & Thought Leadership

City of London Full-Time 36000 - 60000 £ / year (est.) No home office possible
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TravelPerk

At a Glance

  • Tasks: Lead the creation of impactful insights that shape the future of business travel.
  • Company: Join a fast-growing SaaS company revolutionising business travel with innovative solutions.
  • Benefits: Competitive salary, equity options, generous vacation, and health perks.
  • Why this job: Be a pioneer in building a new insights function and drive industry conversations.
  • Qualifications: Experience in brand insights or strategic thought leadership, with strong storytelling skills.
  • Other info: Work from anywhere, enjoy personal development opportunities, and volunteer time.

The predicted salary is between 36000 - 60000 £ per year.

Content Strategist, Insights & Thought Leadership

TravelPerk is a global travel and expense management platform. Its all-in-one platform gives travelers the freedom they want whilst providing companies with the control they need. The result saves time, money, and hassle for everyone.

TravelPerk has industry-leading travel inventory alongside powerful management features, 24/7 customer support, state-of-the-art technology, and consumer-grade design. Founded in 2015 and headquartered in Barcelona, we’ve grown to over 1,800 people across Europe and North America. In 2022 we became a ‘unicorn’ and in 2025, we raised Series E funding at $2.7 billion valuation, alongside our acquisition of Yokoy, to become the leader in integrated travel and expense management. We’ve been winning awards too. Since 2023, we’ve been voted one of the best places to work, one of the fastest-growing apps and tech companies, and a leading pioneer of business travel. These are just some of the reasons why global brands like Wise, Red Bull, GetYourGuide, and Aesop trust us to get the most out of their travel. Hear more about TravelPerk.

About The Role We\’re looking for a visionary Content Strategist to build and lead TravelPerk\’s first insights function. This is a unique opportunity to transform our rich product and platform data into compelling stories that capture attention, build trust, and shape the conversation around business travel and expense management. This role is for a natural storyteller with a strong bias for data-led content – someone comfortable spotting trends and uncovering the untold stories hidden behind the data from our platform. We want to be bold, useful, and talked about, and this role is central to that ambition. You\’ll be building this function from the ground up, with a clear focus on content creation driven by self-service data insights.

What You’ll Do

  • Launch a New Function: Design and implement a brand insights capability that fuels our thought leadership, content strategy, PR, and campaign content.
  • Create Standout, Data-Led Content: Produce original stories, from powerful charts and short-form reactive pieces to long-form reports and sharp opinion articles, that elevate our brand and point of view. This role is fundamentally a content role that requires strong data skills.
  • Leverage Proprietary Data: Collaborate closely with our data teams to identify trends in travel and spend behaviour using TravelPerk’s platform data. You\’ll be comfortable digging into dashboards and interpreting trends.
  • Commission Research: Identify knowledge gaps and lead third-party surveys or market studies to deepen and validate our insights.
  • Drive Rhythm and Relevance: Establish a consistent publishing cadence (e.g., weekly, monthly, quarterly drops) that builds familiarity and anticipation with our target audience, particularly CFOs and finance leaders.
  • Work Across the Business: Partner with cross-functional teams in marketing, product, finance, and data to align insights with go-to-market efforts and campaign calendars.

What We’re Looking For

  • Proven Content & Storytelling Expertise: A strong portfolio demonstrating your ability to transform complex data into clear, human, informative, and engaging stories that resonate with a B2B audience, especially finance leaders
  • Data Savvy: Confident in interpreting data, comfortable extracting insights from dashboards or spreadsheets, and capable of working independently with data. Familiarity with SQL or BI tools is a plus, but not essential.
  • Strong Editorial Judgment: A sharp eye for what makes content newsworthy, valuable, and shareable, with the ability to say \”no\” to obvious or uninteresting narratives. You write with personality and edge, avoiding corporate or dry language.
  • Strategic Thinker: Understands how insights can serve as a lever for brand reputation, market positioning, and C-suite engagement.
  • Bias for Action & Experimentation: You\’re proactive in finding interesting stories, thrive on being resourceful, and are comfortable publishing frequently with a focus on momentum over perfection.
  • Collaborative & Influential: Skilled at working across various teams (marketing, product, finance, data, and comms) and influencing stakeholders, while also being capable of independent work.
  • Curious & Connected: Deeply interested in business travel, finance, tech, and the cultural shifts shaping the modern workplace. You\’re plugged into macro trends like inflation, financial agility, and market shifts.

What We Give In Return

  • A competitive compensation package, including equity options in TravelPerk
  • 25 days annual leave plus bank holidays
  • Company Pension Plan with Aviva
  • Private medical insurance from Bupa
  • Life insurance with Zurich
  • Income Protection + Wellbeing App with Unum
  • Access to voluntary dental insurance through Bupa
  • Tax-efficient schemes such as Cycle2Work & electric car leasing via Octopus
  • Discounts on 12-month gym memberships with GymFlex
  • Spring Health – Get access to 12x therapy & 12x coaching sessions per year
  • Access to a wide variety of discounts and rewards
  • Unforgettable TravelPerk events, including our spectacular annual summer party
  • Parental leave: 12 to 16 weeks, based on eligibility factors
  • 16 paid hours per year to volunteer for a cause of your choice
  • A “Work from anywhere” in the world allowance of 20 working days per year
  • Exponential growth opportunities

How We Work Our vision is for a world where TravelPerk is the platform for human connection in real life (IRL). We take an IRL-first approach to work, where our team works together in person 3 days a week. For roles in Customer Care, this can be up to 5 days per week in the office. As such, this role requires you to be within commuting distance of our hubs. We fundamentally believe in meeting in real life to improve connectivity, productivity, and creativity, ultimately making us a great workplace.

At TravelPerk, we prioritise experience and potential over academic qualifications for this role. Talent and ability aren\’t always reflected in formal credentials.

TravelPerk is a global company with a diverse customer base, and we want to ensure that the people behind our product reflect that. We\’re an equal opportunity employer, meaning you\’re welcome at TravelPerk regardless of your appearance, where you\’re from, or anything else that makes you.

Protect Yourself from Recruitment Scams

All official communication from TravelPerk will always come from email addresses ending in @travelperk.com or @externaltravelperk.com, our verified social media channels, or recruiters listed on our official LinkedIn page. We will never ask you to pay for equipment, training, or fees, request sensitive personal information such as bank details early in the process, or communicate through unofficial apps like WhatsApp, Telegram, or Signal. If you receive a message claiming to be from TravelPerk that seems suspicious, please do not respond. Forward it to security@travelperk.com and we’ll confirm whether it’s legitimate.

Seniority level

  • Mid-Senior level

Employment type

  • Full-time

Job function

  • Marketing, Public Relations, and Writing/Editing

We removed irrelevant listings to keep the description focused on the role and requirements.

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Content Strategist, Insights & Thought Leadership employer: TravelPerk

TravelPerk is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration in the heart of Barcelona. With generous benefits including competitive compensation, ample vacation days, and opportunities for personal development, employees are empowered to thrive both professionally and personally. The company's commitment to diversity and inclusion, alongside its focus on meaningful work in the rapidly evolving business travel sector, makes it an attractive place for those seeking impactful careers.
TravelPerk

Contact Detail:

TravelPerk Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Content Strategist, Insights & Thought Leadership

Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.

Tip Number 2

Show off your skills! Create a portfolio that highlights your best work, especially data-driven stories. This is your chance to shine and demonstrate how you can turn insights into compelling content.

Tip Number 3

Be proactive! Don’t just wait for job postings. Reach out directly to companies you admire, like TravelPerk, and express your interest. A well-crafted email can go a long way in making a memorable impression.

Tip Number 4

Stay curious and keep learning! Follow trends in business travel and SaaS. The more knowledgeable you are, the better you can engage in conversations during interviews and showcase your passion for the industry.

We think you need these skills to ace Content Strategist, Insights & Thought Leadership

Data Analysis
Storytelling
Content Strategy
Research Skills
Collaboration
Editorial Skills
Trend Analysis
Project Management
Publishing Cadence Management
B2B SaaS Knowledge
Communication Skills
Curiosity about Business Travel and Finance
SQL or BI Tools Familiarity
Bias for Action

Some tips for your application 🫡

Show Your Storytelling Skills: When applying, make sure to highlight your ability to turn data into compelling narratives. Use examples from your portfolio that showcase how you've transformed insights into engaging content that resonates with audiences.

Be Data-Driven: Since this role is all about insights, don’t shy away from showcasing your comfort with data. Mention any tools or methods you’ve used to analyse trends and how they’ve informed your content strategy.

Tailor Your Application: Make your application stand out by tailoring it to TravelPerk’s mission and values. Show us how your vision aligns with our ambition to be bold and useful in the business travel space.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to see your application in the right context and ensures you’re considered for this exciting opportunity!

How to prepare for a job interview at TravelPerk

Know Your Data

As a Content Strategist, you'll need to be confident with data. Brush up on your analytical skills and be prepared to discuss how you've turned data into compelling stories in the past. Familiarise yourself with TravelPerk's platform and think about how you can leverage their data to create impactful content.

Showcase Your Storytelling Skills

Bring along a portfolio that highlights your ability to transform complex data into engaging narratives. Whether it's through visuals, reports, or opinion pieces, make sure you can demonstrate how your storytelling has influenced decision-making or sparked conversations in previous roles.

Understand the Business Travel Landscape

Do your homework on the current trends in business travel, expense management, and the future of work. Be ready to share your insights during the interview and discuss how you can contribute to shaping the conversation around these topics at TravelPerk.

Collaborate and Communicate

This role requires working across various teams, so be prepared to discuss your experience in collaboration. Share examples of how you've successfully partnered with marketing, product, and finance teams to align insights with broader business goals. Highlight your communication skills and how they’ve helped you drive projects forward.

Content Strategist, Insights & Thought Leadership
TravelPerk
Location: City of London
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