Public Relations Account Executive in London

My client is looking for an experienced PR Account Executive to join them. As the world’s leading Tourism representation organization, they represent airlines as well as destinations, hotels, attractions, airports, cars, trains, cruise lines, retailers and import/export organizations, offering a full suite of B2B services. They are searching for a creative and dynamic PR & marketing account manager with wide PR & marketing experience and travel media and influencers contacts built over a minimum of 3 years in the United Kingdom. Ideally, you must be digital and social media savvy, intellectually curious, and a great story-teller, with the ability to develop awe-inspiring press releases and creative marketing campaigns.

This is a great opportunity for a self-motivated individual with a can-do attitude to work with an exciting global agency representing tourist boards, hotels & resorts, airlines, food & beverage, attractions, shopping malls, and other businesses.

• Plan and deliver PR activities for a portfolio of travel and tourism clients (destinations, airlines, hotels).
• Develop and maintain media lists and relationships.
• Write and distribute press materials, adapting content for different markets, audiences, and channels.
• Coordinate and host media events, press trips, and briefings.
• Monitor coverage, prepare reports, and provide insight and recommendations to clients.
• Support integration with trade marketing, sales, and digital activities to maximise impact.
• Create PR and marketing strategies and content development for your accounts.
• Full ownership of PR and marketing campaign delivery including creative process, campaign execution, reporting, and post-evaluation reports.
• Nurture meaningful relationships with clients, suppliers, and the media.
• Work with clients and internal teams to identify opportunities for account and business growth.
• Collaborate with the Head of Tourism/General Manager to source new business and assist with tender proposals.
• Develop marketing campaigns and manage the marketing budget for each account.
• Work with internal teams to set up campaign follow-ups and effective reporting to capture outputs.
• Analyse PR coverage and provide written reports.
• Develop and execute media events, be present at media events, and create post-evaluation reports including full analysis and ROIs.
• Deal with the media, speaking to journalists and other members of the press.
• Create compelling press releases, announcements, and launches, as well as proactively pitching stories directly to media and influencers.
• Adapt strategies and communications according to new/future trends and developments.
• Report results and genuine insight to clients, including successes, media clippings, and opportunities for future activity/improvement.
• Lead media communications during crisis management.

• Numerous advantages, such as a renowned brand and exceptional individuals.
• Up to £40,000.
• Life and medical insurance.
• Employee Assistance Program.
• Pension after 3 months.
• Multi-cultural working environment.
• Hybrid working across office, clients, and the ability to WFH 2 days a week.
• 21 days annual leave increasing to a maximum of 25 days, excluding bank holidays.

• Genuine passion for travel and destination storytelling.
• Minimum 3 years’ experience in PR, ideally within travel, tourism, lifestyle, or hospitality.
• Proven track record delivering coverage for destinations, airlines, hotels, or travel brands (trade and/or consumer).
• Experience working with UK media (travel, lifestyle, national, digital) and understanding of the UK media landscape.
• Experience organising and supporting media events, press briefings, fam trips, and trade/media launches.
• Comfortable working independently and in a team with accountability for outcomes.
• Great interpersonal skills and a pleasant, outgoing personality.
• Excellent written communication: confident drafting press releases, pitches, newsletters, briefing documents, and social copy.
• Strong verbal communication and presentation skills for client calls, media meetings, and events.
• Media relations skills: pitching stories, building and maintaining journalist and influencer relationships, responding to enquiries.
• Digital understanding: ability to integrate PR with social media, content, and wider marketing activity.
• Highly organised, able to manage multiple clients, deadlines, and campaigns simultaneously.
• Attention to detail in copy, reporting, logistics, and client servicing.
• Proactive, resourceful, and solutions-oriented; comfortable working both independently and as part of a small team.
• Creative mindset with an eye for angles, trends, and newsworthy opportunities.
• Positive, collaborative attitude and willingness to “roll up sleeves” for events, trips, and campaigns.

Interested please email kelly@traveltraderecruitment.co.uk or apply here now.