At a Glance
- Tasks: Lead marketing strategies and drive brand visibility in the travel sector.
- Company: Dynamic travel company focused on innovation and growth.
- Benefits: Hybrid work model, competitive salary, and a modern office environment.
- Why this job: Make an impact in the travel industry while developing your leadership skills.
- Qualifications: Experience in commercial or marketing roles within the travel sector.
- Other info: Join a creative team and enjoy excellent career development opportunities.
The predicted salary is between 36000 - 54000 £ per year.
Fantastic new role! Are you from a Commercial/Marketing or Product background within the travel sector? If so, carry on reading!
As a Commercial and Marketing Manager, you\’ll play a hands-on role to support and lead the commercial strategy across marketing and product functions. Reporting directly to the Director, this position is responsible for executing commercial and marketing plans to build brand visibility, revenue growth, customer acquisition, and retention. This role brings together practical execution, data-driven insight, and leadership to achieve commercial success.
Key Commercial Responsibilities
- Strategic Ownership: Execute marketing and product strategies aligned with company goals.
- Support the product portfolio performance, ensuring profitability & market relevance across all product lines.
- Assist in forecasting and managing revenue targets across marketing and product lines.
- Manage the marketing budget to ensure efficient allocation and strong ROI.
- Identify and support delivery of new or expanded revenue opportunities.
- Present key performance data to the Senior Management Team (SMT), including lead volumes and campaign metrics, to support strategic decision-making and business planning ensuring marketing activity is delivered on time, within budget, and with clear ROI.
Brand and Market Positioning
- Plan and deliver multi-channel marketing activity to drive customer acquisition, conversion, and loyalty.
- Oversee paid media, SEO, email, organic social, partnerships, and offline marketing.
- Create and manage PR initiatives including media relations, press releases, and press trips.
- Contribute to pricing strategies and revenue models for products and campaigns.
- Monitor competitor activity and market trends to inform commercial strategy.
Partnerships & External Relations
- Build and manage Coop Partnership strategies with tourist boards, cruise lines, and other strategic partners.
- Support commercial negotiations with suppliers and external partners.
- Manage agencies and retainer partners to ensure commercial value and alignment.
Performance & Data-Driven Decision Making
- Use customer and campaign data to refine messaging, product positioning, and performance.
- Track and report on campaign and product performance, optimising strategies based on insights.
- Conduct strategic marketing and product analysis to guide commercial decisions.
Team Leadership & Development
- Lead, mentor, and support a small cross-functional team across the marketing and product departments.
- Set clear objectives, provide support, and promote a culture of creativity, innovation, and commercial focus.
- Align team objectives with business goals and ensure high performance across all commercial functions.
About You
- Proven experience in a commercial, product, or marketing management role within the travel industry.
- Hands-on marketing experience across digital and offline channels, with a focus on performance and ROI.
- Excellent communication and negotiation skills, with confidence in representing the business externally.
- Experience leading and developing small teams.
- Strong analytical skills, with the ability to interpret data and make commercially sound decisions.
- Understanding of product development, contracting, and supplier negotiation.
- Bring experience or a strong understanding of the Latin American tourism sector.
- Have excellent communication skills and enjoy collaborating across departments.
Package
- Hybrid – 2 days in office 3 from home.
- Monday- Friday
- Modern office in South West London
- Salary up to £45,000
Please email kelly@traveltraderecruitment.co.uk or apply here.
#J-18808-Ljbffr
Commercial / Marketing Manager employer: Travel Trade Recruitment
Contact Detail:
Travel Trade Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Commercial / Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the travel sector and let them know you're on the hunt for a Commercial/Marketing Manager role. You never know who might have the inside scoop on an opportunity or can put in a good word for you.
✨Tip Number 2
Get your personal brand sorted! Make sure your LinkedIn profile is up-to-date and showcases your hands-on marketing experience. Share relevant content and engage with industry discussions to get noticed by potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Be ready to discuss how your skills align with their commercial strategy and how you can contribute to their revenue growth and customer acquisition goals.
✨Tip Number 4
Don't forget to apply through our website! We make it easy for you to find roles that match your skills and interests. Plus, applying directly shows your enthusiasm and commitment to joining the team.
We think you need these skills to ace Commercial / Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role! Highlight your experience in commercial and marketing within the travel sector, and don’t forget to showcase any hands-on achievements that align with our goals at StudySmarter.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about this role and how your background fits perfectly with our vision. Be genuine and let your personality come through!
Showcase Your Data Skills: Since we love data-driven insights, make sure to mention any experience you have with analysing performance metrics. Share examples of how you've used data to inform marketing strategies or improve ROI in previous roles.
Apply Through Our Website: We encourage you to apply directly through our website! It’s the best way for us to receive your application and ensures you’re considered for this fantastic opportunity. Don’t miss out!
How to prepare for a job interview at Travel Trade Recruitment
✨Know Your Stuff
Make sure you brush up on the latest trends in the travel sector, especially around marketing and product strategies. Familiarise yourself with the company’s current campaigns and their performance metrics. This will show that you're not just interested in the role but also invested in the company's success.
✨Showcase Your Leadership Skills
Prepare examples of how you've led teams or projects in the past. Highlight your ability to mentor and support others, as this role involves leading a small cross-functional team. Be ready to discuss how you align team objectives with business goals and foster a culture of creativity.
✨Data is Your Best Friend
Since this role requires a strong analytical approach, come prepared with examples of how you've used data to drive marketing decisions. Discuss specific campaigns where you tracked performance metrics and optimised strategies based on insights. This will demonstrate your data-driven mindset.
✨Be Ready for Commercial Conversations
Expect questions about your experience with commercial negotiations and partnerships. Prepare to discuss how you've managed budgets and ensured strong ROI in previous roles. Being able to articulate your understanding of pricing strategies and market positioning will set you apart.