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For Companies At a Glance
- Tasks: Lead CRM and email communications, manage social media, and optimise HubSpot strategies.
- Company: Join an award-winning B2B travel training platform with a collaborative culture.
- Benefits: Enjoy flexible working, autonomy, and exposure to global travel brands.
- Why this job: Shape communications for a fast-growing platform and make a real impact.
- Qualifications: 5 years of digital marketing experience, especially in CRM and email marketing.
- Other info: Work in a dynamic team where your ideas can thrive.
The predicted salary is between 36000 - 60000 £ per year.
The Travel Hub is an award-winning B2B travel training platform connecting travel agents worldwide with destinations, suppliers, and industry insights. We empower agents to develop their expertise and better serve their clients through comprehensive training, curated content, webinars, and practical resources. Working with leading global destinations and travel brands, we deliver educational opportunities and valuable insights directly to the travel trade. As we grow, we're strengthening our communications strategy to be more targeted, data-driven, and genuinely useful to our community.
We're looking for an organised, HubSpot-savvy marketing professional to own our CRM, email communications, and social media presence. This is a hands-on role for someone who loves systems, storytelling, and turning data into action—and who will be central to how we engage our audience, nurture relationships through HubSpot, and extend our reach across digital channels.
HubSpot & CRM Leadership (Your Core Focus)
- Lead HubSpot implementation and optimisation across the business (Marketing Hub)
- Own database management including segmentation, list hygiene, deduplication, suppression lists, and GDPR compliance
- Build and optimise email campaigns, newsletters, automated workflows, and onboarding sequences
- Manage contact properties, lifecycle stages, and audience segmentation strategies
- Track and report on webinar attendance, content engagement, and partner/sponsor campaign performance
- Partner with our commercial team to deliver sponsorship insights and campaign reporting
- Champion HubSpot best practices and drive continuous improvement
Email & Communications
- Plan, write, and execute all B2B email communications through HubSpot
- Design engaging email layouts with compelling copy, clear CTAs, and seamless user experience
- Test, iterate, and optimize for improved open rates, click-throughs, and engagement
- Manage preference centres and subscription options to ensure relevant, permission-based communications
Social Media (Including TikTok Launch)
- Own and grow our presence on LinkedIn, Instagram, and TikTok
- Launch our TikTok account from scratch with a clear, achievable, on-brand content strategy
- Create and schedule regular content, working with internal teams and travel partners
- Repurpose webinars, events, and platform content into social-first formats
- Monitor performance, identify what resonates, and refine strategy accordingly
Reporting & Insights
- Deliver clear, actionable reporting on email performance, audience growth, engagement, and social reach
- Support partner and sponsor reporting with campaign insights and metrics
Requirements
Essential
- 5 years of digital marketing experience with a strong focus on CRM and email marketing
- Advanced, hands-on experience with HubSpot Marketing Hub (this is not an entry-level role)
- Proven ability to manage complex databases, segmentation, and automated workflows independently
- Excellent written communication skills with a confident B2B tone
- Highly organised, detail-oriented, and process-driven
- Comfortable working remotely and managing your own priorities
Desirable
- Experience in B2B, travel, media, or platform businesses
- Track record of launching or growing a TikTok account
- Strong understanding of GDPR and consent management within HubSpot
- Design skills using Canva or similar tools
Benefits
What We Offer
- Genuine autonomy and clear ownership of your areas
- Flexible, hybrid working environment located in Biddestone, 20 mins outside Bath (must be in the office 3 days per week)
- The opportunity to shape communications for a fast-growing B2B travel platform
- Exposure to global travel brands, destinations, and industry partners
- A small, collaborative team where ideas move quickly and impact is visible
CRM & Communications Manager employer: Travel Hub Collection
Contact Detail:
Travel Hub Collection Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM & Communications Manager
✨Tip Number 1
Get your networking game on! Connect with people in the travel industry, especially those who work with CRM and communications. Attend events, webinars, or even join relevant online groups to make those valuable connections.
✨Tip Number 2
Show off your HubSpot skills! If you’ve got experience with HubSpot, make sure to highlight it in conversations. Share examples of how you've optimised campaigns or managed databases—this will definitely catch our eye!
✨Tip Number 3
Don’t just apply—engage! When you apply through our website, follow up with a friendly email. Mention something specific about The Travel Hub that excites you. It shows you’re genuinely interested and not just sending out generic applications.
✨Tip Number 4
Be ready to discuss your data-driven approach! We love candidates who can turn numbers into stories. Prepare to share how you've used data to improve engagement or drive results in past roles—this is key for us!
We think you need these skills to ace CRM & Communications Manager
Some tips for your application 🫡
Show Off Your HubSpot Skills: Since we're looking for someone who's HubSpot-savvy, make sure to highlight your experience with the platform. Share specific examples of how you've used HubSpot to optimise CRM processes or run successful email campaigns.
Craft Compelling Copy: Your written communication skills are key for this role, so don’t hold back! Use a confident B2B tone in your application. Show us your storytelling abilities by sharing how you’ve engaged audiences through email or social media.
Be Organised and Detail-Oriented: We love a candidate who’s organised! Make sure your application is neat and well-structured. Highlight any experience you have managing complex databases or executing detailed marketing strategies—this will show us you’re the right fit.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to see your application and get to know you better. Plus, it shows you’re keen on joining our team at The Travel Hub!
How to prepare for a job interview at Travel Hub Collection
✨Know Your HubSpot Inside Out
Since this role is all about HubSpot, make sure you brush up on your knowledge of the platform. Familiarise yourself with its features, especially those related to CRM and email marketing. Be ready to discuss how you've used HubSpot in past roles and any specific campaigns you've managed.
✨Showcase Your Storytelling Skills
This position requires a knack for storytelling through email and social media. Prepare examples of how you've crafted compelling narratives in your previous work. Think about how you can engage an audience and drive action through your communications.
✨Demonstrate Data-Driven Decision Making
The Travel Hub values data-driven strategies, so come prepared with examples of how you've used data to inform your marketing decisions. Discuss specific metrics you've tracked, how you've optimised campaigns based on performance, and any insights you've gained from reporting.
✨Be Ready to Talk Social Media Strategy
With a focus on growing their presence on platforms like TikTok, be prepared to share your ideas for launching and managing a social media account. Discuss trends you've noticed, content strategies that have worked for you, and how you would approach building a community around The Travel Hub.
