At a Glance
- Tasks: Drive impactful SEO strategies to help global brands grow their online presence.
- Company: Join TransPerfect, a leader in digital marketing with a focus on international reach.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Collaborative team culture with opportunities to mentor and lead.
- Why this job: Make a real difference in the digital landscape while working with diverse clients.
- Qualifications: 4+ years of SEO experience and strong communication skills required.
The predicted salary is between 40000 - 50000 £ per year.
Ready to turn SEO into measurable business growth? TransPerfect are looking for a strategic, data-driven SEO Specialist to join their Digital department to help global brands expand their international reach. Working cross-functionally and client-side across EMEA, you’ll shape and deliver high-impact SEO strategies and drive real results across global markets. The SEO Specialist plays a key role in the expansion and growth of the division.
They work alongside Sales to pitch digital marketing services and data-driven strategies to existing and prospective clients. They build strong client relationships by providing sound strategic guidance, ensuring excellence in delivery and reporting tangible results. They have a good understanding and hands-on experience in all areas of search engine optimization (SEO), and are pivotal to the successful planning and execution of international SEO strategies across industries ranging from B2B to B2C. Projects range from short-term to ongoing engagements, helping to boost online presence and reach a wider international audience through organic search.
The SEO Specialist is strategic and data-driven, commercially minded and client-focused. They find it easy to explain SEO concepts and strategy to clients and colleagues. They possess excellent cross-cultural communication, organization and time management skills to successfully manage client stakeholders and internal teams across the US & EMEA, always focusing on quality, performance, profitability and growth.
This position reports to the Digital Marketing Strategist and assists with strategic data-driven account growth, while being responsible for strategy definition, ongoing performance optimization and key performance indicator (KPI)/return on investment (ROI) reporting.
Description Responsibilities- Work alongside the account management to help grow international SEO/performance services to both existing and prospective clients by contributing to client pitches and strategic proposals.
- Mentor and aid junior team members in both client services and production departments.
- Lead research and strategy (audits, competitor analyses, keyword research, content gap analyses) and present findings and recommendations confidently to senior colleagues and clients.
- Oversee successful execution of multiregional strategies by our global digital production teams, liaising with client HQ, local stakeholders and agency partners if needed.
- Own performance monitoring and reporting of assigned accounts: work with the digital data analyst to set up performance monitoring dashboards and deliver monthly performance reports with insights and recommendations.
- Continuously research and select the best tools and templates to support our SEO offering and incorporate those into existing workflows and processes.
- Keep up to date on SEO trends, technologies and market leaders, and share this knowledge with colleagues and clients.
- Complete all other tasks that are deemed appropriate for this role and assigned by the manager/supervisor.
- Superior written and spoken communication skills in English.
- Independent, self-motivated, results-oriented and dynamic with careful attention to detail.
- Exceptional problem solving and critical thinking skills.
- Ability to work effectively under pressure to meet tight deadlines and challenging goals.
- Demonstrate an ability to multitask in a fast-paced environment, work well with people from a variety of different backgrounds and cultures, build relationships with clients and co-workers, work independently and as part of a team and take active measures to solve problems and commit to a high level of service.
- Willingness to travel to offsite client or sales meetings.
- Confident making strategic recommendations, and comfortable in client calls, meetings and presentations.
- Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook).
- Minimum bachelor’s degree or its equivalent.
- Minimum 4 years of experience in SEO.
- Experience client-side in the retail or travel industries or agency-side servicing international clients.
- Confident with coordinating internal teams, competent giving feedback and having difficult conversations with colleagues and clients.
- Experience auditing websites, performing keyword research and competitor analyses to determine the best strategic approach to improve SEO performance.
- Strong IT literacy, including proficiency in Excel and PowerPoint and experience with industry tools such as SEMRush, Moz, Ahrefs, Screaming Frog, Google Search Console and Web Analytics platforms (Google Analytics and/or Omniture).
- Knowledge of a second language is a plus.
- Knowledge of MS Project.
- Experience in digital copywriting and conversion optimization.
- Experience in genAI custom assistant/agent creation for SEO workflow and processes.
SEO Specialist in York employer: TransPerfect
TransPerfect is an exceptional employer that fosters a dynamic and collaborative work culture, where innovation and strategic thinking are at the forefront of driving measurable business growth. As an SEO Specialist, you will have the opportunity to work with global brands across EMEA, enhancing your professional development through mentorship and exposure to diverse projects while enjoying a supportive environment that values quality, performance, and employee well-being.
StudySmarter Expert Advice🤫
We think this is how you could land SEO Specialist in York
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend SEO meetups or webinars, and connect with potential colleagues on LinkedIn. Building relationships can open doors that job applications alone can't.
✨Tip Number 2
Show off your skills! Create a personal project or case study showcasing your SEO expertise. This could be a blog, a website audit, or even a detailed analysis of a competitor's strategy. It’s a great way to demonstrate your capabilities beyond just a CV.
✨Tip Number 3
Prepare for interviews by practising common SEO questions and scenarios. Think about how you would approach specific challenges or projects. Being able to articulate your thought process will impress interviewers and show you're ready to tackle real-world problems.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for passionate individuals who want to make an impact. Plus, it’s a great way to ensure your application gets the attention it deserves.
We think you need these skills to ace SEO Specialist in York
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the SEO Specialist role. Highlight your experience in SEO, especially any work with international clients or in the retail and travel industries. We want to see how your skills align with our needs!
Show Off Your Data Skills:Since this role is all about being data-driven, don’t forget to mention your experience with performance monitoring and reporting. Share specific examples of how you've used data to drive results in your previous roles. We love numbers that tell a story!
Communicate Clearly:Your written communication skills are key for this position, so make sure your application is clear and concise. Use straightforward language and avoid jargon unless it’s relevant to SEO. We appreciate clarity just as much as you do!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re proactive and keen to join our team at StudySmarter!
How to prepare for a job interview at TransPerfect
✨Know Your SEO Stuff
Make sure you brush up on the latest SEO trends and tools like SEMRush, Moz, and Google Analytics. Be ready to discuss your hands-on experience with these platforms and how you've used them to drive results in past roles.
✨Showcase Your Strategic Thinking
Prepare to talk about specific strategies you've implemented in previous positions. Think about how you’ve conducted keyword research, competitor analyses, and audits, and be ready to present these findings confidently as if you're pitching to a client.
✨Demonstrate Cross-Cultural Communication Skills
Since this role involves working across EMEA, highlight any experience you have with international clients or teams. Share examples of how you've successfully navigated different cultural contexts and built strong relationships.
✨Be Ready for Problem-Solving Scenarios
Expect questions that test your critical thinking and problem-solving abilities. Prepare some examples where you've faced challenges in SEO projects and how you overcame them, focusing on the results you achieved.
