At a Glance
- Tasks: Identify leads, manage databases, and execute strategic campaigns to support sales growth.
- Company: Join a dynamic team in the gaming industry, driving innovation and creativity.
- Benefits: Enjoy remote work flexibility, collaborative culture, and opportunities for professional growth.
- Why this job: Be part of a fast-paced environment where your contributions directly impact success and creativity.
- Qualifications: 3+ years in sales operations or demand generation; familiarity with CRM tools and lead research platforms.
- Other info: Passion for games and storytelling is a must!
The predicted salary is between 36000 - 60000 £ per year.
We are seeking a Sales Operations & Demand Generation Specialist to help fuel our sales engine by identifying high-quality leads, building and enriching contact databases, and executing strategic outbound campaigns. This role blends research, data hygiene, campaign execution, and marketing operations, ensuring our Business Development team is equipped with the right intelligence, content, and tools to win new business.
You’ll work closely with sales, marketing, and operations to drive pipeline growth by identifying buyer personas, sourcing decision-maker contacts, and building a repeatable, data-informed outbound process.
Key Responsibilities- Lead Research & Prospecting
- Use tools like LinkedIn Sales Navigator, Apollo, ZoomInfo, and web scraping to identify and enrich leads aligned to our Ideal Customer Profile (ICP).
- Build and manage lists of key decision-makers across Art, Production, Outsourcing, and Engineering departments at game studios globally.
- Identify and tag personas (e.g., Art Directors, Outsourcing Managers, Heads of Production) and map them to relevant service needs.
- Sales Enablement & Operations
- Own and maintain the hygiene of our HubSpot CRM: tagging leads, updating contact records, ensuring correct stage assignment, and syncing campaign data.
- Design and execute outbound email sequences and multi-touch cadences in collaboration with Business Development.
- Build dashboards and reports to track campaign performance, engagement, and pipeline contribution.
- Campaign Execution
- Support strategic email and LinkedIn outreach campaigns targeting studios of all sizes, from indie to AAA.
- Write, proof, and schedule outbound messages using templates aligned to client verticals or service lines (Cinematics, VFX, Environment, Characters, etc.).
- Align messaging to pain points and value propositions across regions (e.g., Japan, North America, Europe).
- Collaboration & Content
- Work cross-functionally with the marketing and operations teams to develop case studies, update portfolio links, and ensure outbound material is tailored and relevant.
- Coordinate updates to the website, product one-pagers, and outbound decks as needed.
- Monitor industry news and game releases to support opportunistic outreach campaigns.
- 3+ years in sales operations, demand generation, or lead research, preferably in games, media, or digital production services.
- Familiar with HubSpot and Sugar CRM, LinkedIn Sales Navigator, and at least one lead scraping or enrichment platform (e.g., Apollo, Snov.io).
- Strong organizational and project management skills; able to manage multiple campaigns and meet deadlines.
- Excellent written English and attention to detail, especially for outbound communications.
- Data-driven mindset with the ability to extract insights and optimize outreach performance.
- Self-starter who thrives in a fast-paced, remote-first global environment.
- Passion for games, storytelling, and helping creative teams succeed.
Locations
Sales Operations Specialist employer: TransPerfect
Contact Detail:
TransPerfect Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Operations Specialist
✨Tip Number 1
Familiarise yourself with the tools mentioned in the job description, like LinkedIn Sales Navigator and HubSpot. Having hands-on experience or even a basic understanding of these platforms will give you an edge during discussions.
✨Tip Number 2
Research the gaming industry and understand the different roles within game studios. Knowing the key decision-makers and their pain points will help you tailor your outreach strategies effectively.
✨Tip Number 3
Prepare to discuss how you've successfully managed multiple campaigns in the past. Highlighting your organisational skills and ability to meet deadlines will resonate well with our team.
✨Tip Number 4
Show your passion for games and storytelling during your interactions. Sharing your insights on recent game releases or industry trends can demonstrate your enthusiasm and fit for the role.
We think you need these skills to ace Sales Operations Specialist
Some tips for your application 🫡
Understand the Role: Before you start writing your application, make sure you fully understand the responsibilities and requirements of the Sales Operations Specialist position. Tailor your application to highlight relevant experience in sales operations, demand generation, and lead research.
Highlight Relevant Experience: In your CV and cover letter, emphasise your experience with tools like HubSpot, LinkedIn Sales Navigator, and any lead scraping platforms. Provide specific examples of how you've successfully managed campaigns or improved data hygiene in previous roles.
Showcase Your Skills: Demonstrate your organisational and project management skills by detailing how you've handled multiple campaigns simultaneously. Mention your attention to detail and ability to write clear, engaging communications, as these are crucial for the role.
Tailor Your Messaging: When writing your cover letter, align your messaging with the company's values and the specific needs outlined in the job description. Discuss your passion for games and storytelling, and how that drives your desire to help creative teams succeed.
How to prepare for a job interview at TransPerfect
✨Know Your Tools
Familiarise yourself with tools like LinkedIn Sales Navigator, Apollo, and HubSpot CRM before the interview. Be ready to discuss how you've used these platforms in your previous roles to identify leads and manage data.
✨Showcase Your Research Skills
Prepare examples of how you've successfully conducted lead research and prospecting in the past. Highlight specific instances where your efforts led to significant pipeline growth or successful campaigns.
✨Demonstrate Data-Driven Decision Making
Be prepared to discuss how you use data to inform your strategies. Share examples of how you've built dashboards or reports to track campaign performance and how those insights influenced your outreach efforts.
✨Align with Company Values
Research the company’s mission and values, especially their focus on creativity and storytelling in the gaming industry. Be ready to express your passion for games and how it aligns with their goals during the interview.