At a Glance
- Tasks: Lead digital marketing strategies and drive impactful campaigns in the life sciences sector.
- Company: Join TransPerfect, a global leader in language and technology solutions.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Collaborative culture with a focus on innovation and career advancement.
- Why this job: Shape the future of digital marketing while making a real difference in life sciences.
- Qualifications: 5+ years in B2B marketing with strong digital campaign management skills.
The predicted salary is between 36000 - 60000 £ per year.
TransPerfect’s Marketing & Communications team is seeking a full-time Marketing Lead to join our Life Sciences division. This role will serve as a strategic partner to the Life Sciences Marketing Program Manager and play a key part in driving digital marketing strategy, content development, lead generation and nurturing across our life sciences digital program. The ideal candidate is a proactive, results-driven marketer with 5+ years of experience executing and optimizing digital campaigns, developing compelling content, and aligning with cross-functional teams to generate leads and drive measurable business impact.
This is a highly collaborative role that will help execute campaigns and shape the direction of our digital strategy—leading performance reviews, aligning with cross-functional teams, and championing scalable, data-driven programs. You’ll play a hands-on role in building full-funnel campaigns and fueling demand by showcasing the value of TransPerfect Life Sciences solutions to various personas across different use cases.
Primary Responsibilities Include:
- Digital Program Ownership: Collaborate closely with the Life Sciences Marketing Program Manager to shape and drive the life sciences digital strategy and content. Own key workstreams across campaign planning, content execution, SEO, lead generation, funnel optimization, and performance reporting. Act as the go-to lead for digital performance reviews and contribute to program KPIs analysis.
- Campaign Performance & Retrospectives: Lead quarterly marketing performance retrospectives, analysing what campaigns, messaging, and channels are driving results. Identify high-performing tactics to scale, and work with the Life Sciences Marketing Program Manager to flag underperforming assets or workflows for revision. Work cross-functionally to address campaign bottlenecks, audience friction points, and cross-department misalignments.
- SEO & Website Strategy: Drive initiatives to boost domain authority and organic search visibility through content strategy, backlinks, PR coordination, and technical SEO improvements. Collaborate with the Life Sciences Marketing Program Manager to develop long-term content strategies that support keyword clusters and semantic search. Collaborate with web and digital marketing teams to ensure our sites are optimised for discoverability and UX.
- Lead Generation, Qualification & Funnel Optimization: Partner with marketing ops and sales to improve lead scoring models, routing processes, and CRM hygiene. Partner with performance marketing to plan and execute lead generation including drafting, editing, and optimising content across various campaign types—webinars, nurture series, digital ads, and downloadable resources. Set clear KPIs for campaigns, track performance, and refine tactics based on analytics. Align closely with sales enablement to ensure follow-up messaging and documentation are streamlined and effective. Monitor and report on digital campaign ROI and audience behaviour to inform future strategy.
- Sales & Stakeholder Collaboration: Work closely with life sciences sales and subject matter experts to identify marketing needs and messaging priorities. Stay attuned to industry pain points and customer feedback to inform campaign planning. Ensure all campaign efforts are aligned with evolving product roadmaps, go-to-market strategies, and commercial goals. Provide insights on market trends, buyer behaviour, and competitive positioning to adjust messaging and targeting.
- Cross-Functional Teamwork: Coordinate with creative, digital, and web teams to bring campaigns to life. Ensure consistency of messaging, branding, and design across all digital touchpoints.
Required Skills:
- Bachelor's degree in marketing, communications, or a related field.
- 5+ years of experience in B2B marketing, preferably in life sciences or healthcare industries.
- Proven ability to manage digital campaigns from strategy through execution.
- Excellent writing and communication skills.
- Strong project management skills and attention to detail.
- Familiarity with marketing automation tools (e.g., Monday.com, HubSpot), CRM systems (e.g., Salesforce), and basic design tools (e.g., Canva).
- Analytical mindset with the ability to interpret performance data and optimise accordingly.
- Comfortable working across teams and presenting ideas to stakeholders.
- Travel: 10–15%.
Marketing Lead- Life Sciences employer: TransPerfect
Transperfect is an exceptional employer that prioritises employee growth and development, offering a dynamic work culture where collaboration and high-level service are at the forefront. Located in a vibrant environment, employees benefit from a supportive team atmosphere and opportunities to engage in meaningful projects that enhance their skills and career progression.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Lead- Life Sciences
✨Tip Number 1
Network like a pro! Reach out to your connections in the life sciences field and let them know you're on the lookout for opportunities. A personal recommendation can go a long way in landing that dream job.
✨Tip Number 2
Get social! Use platforms like LinkedIn to showcase your expertise in digital marketing and life sciences. Share relevant content, engage with industry leaders, and don’t be shy about reaching out to hiring managers directly.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of digital marketing strategies and trends in the life sciences sector. Be ready to discuss how you can drive measurable business impact and align with cross-functional teams.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at TransPerfect.
We think you need these skills to ace Marketing Lead- Life Sciences
Some tips for your application 🫡
Show Your Passion for Life Sciences:When writing your application, let your enthusiasm for the life sciences sector shine through. We want to see how your experience aligns with our mission and how you can contribute to our digital marketing strategy.
Tailor Your Content:Make sure to customise your application to highlight relevant experiences that match the job description. We love seeing candidates who can connect their past roles to the responsibilities outlined in the posting.
Be Data-Driven:Since this role involves optimising campaigns based on performance data, include specific examples of how you've used analytics to drive results in your previous positions. We appreciate a numbers-driven approach!
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at TransPerfect
✨Know Your Digital Marketing Inside Out
Make sure you brush up on your digital marketing knowledge, especially in the life sciences sector. Be ready to discuss specific campaigns you've executed, the strategies you used, and the results you achieved. This will show that you’re not just familiar with the concepts but have real-world experience.
✨Showcase Your Collaborative Spirit
Since this role involves a lot of cross-functional teamwork, be prepared to share examples of how you've successfully collaborated with different teams in the past. Highlight any experiences where you’ve worked with sales, creative, or web teams to drive campaign success.
✨Prepare for Performance Analysis Questions
Expect questions about how you measure campaign performance and what KPIs you focus on. Have some examples ready where you’ve analysed data to optimise campaigns. This will demonstrate your analytical mindset and ability to drive measurable business impact.
✨Stay Updated on Industry Trends
Familiarise yourself with the latest trends in life sciences and digital marketing. Being able to discuss current challenges and opportunities in the industry will show that you’re proactive and engaged, which is exactly what they’re looking for in a Marketing Lead.
