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- Tasks: Lead the offline retail expansion strategy for a global Ayurvedic skincare brand.
- Company: Join The Ayurveda Experience, a top online Ayurvedic skincare platform expanding into offline retail.
- Benefits: Enjoy competitive pay, performance incentives, and a flexible, innovative work environment.
- Why this job: Be part of a fast-growing brand and shape its offline presence in Europe.
- Qualifications: 7+ years in skincare retail, strong industry connections, and an MBA preferred.
- Other info: Must be based in Western Europe or willing to travel extensively.
The predicted salary is between 60000 - 84000 £ per year.
About Us: The Ayurveda Experience is a leading online-only Ayurvedic skincare platform headquartered in India, selling to a global audience across USA, Europe, Canada, Australia, South-East Asia and Middle East. Having successfully built a strong presence online, we are now expanding into the offline retail space across major economies in Western Europe.
Role Overview: We are looking for an experienced and well-connected European Offline Head to spearhead our offline retail expansion across key Western European markets. This leader will develop and execute the offline distribution strategy, secure partnerships with premium skincare retailers, and establish The Ayurveda Experience as a strong player in the offline skincare industry.
Key Responsibilities:
- Strategy & Execution: Develop and implement the offline expansion strategy for Western Europe, identifying key retail channels, distributors, and partners.
- Retail Partnerships: Establish relationships with major skincare retailers, department stores, pharmacies, and beauty boutiques to secure shelf space and distribution agreements.
- Market Entry & Growth: Identify the most promising European markets for offline sales and create market-specific expansion plans.
- Business Development: Leverage industry connections to quickly establish a retail presence and negotiate contracts with retailers and distributors.
- Brand Positioning: Ensure consistent brand messaging and positioning in offline retail environments, aligning with The Ayurveda Experience’s global vision.
- P&L Management: Own the revenue targets for offline retail sales, optimizing pricing, margins, and sales strategies for profitability.
- Cross-functional Collaboration: Work closely with marketing, supply chain, and product teams to ensure smooth execution of the offline expansion.
Ideal Candidate Profile:
- Industry Experience: 7+ years of experience in the skincare, beauty, or cosmetics industry, with a strong understanding of retail distribution.
- Network & Connections: Established relationships with key decision-makers in European skincare retail, including department stores, beauty chains, and specialty stores.
- Business Acumen: Proven experience in scaling brands in offline retail, ideally with a mix of startup and established brand experience.
- Educational Background: MBA from a top-tier business school is highly preferred.
- Entrepreneurial Mindset: A self-starter who thrives in a fast-paced, high-growth environment and can independently drive offline expansion.
- Strong Negotiation Skills: Ability to negotiate deals and partnerships with retailers, distributors, and stakeholders.
- Language Skills: Fluency in English is a must; knowledge of additional European languages is a plus.
- Location Flexibility: Based in Western Europe or willing to travel extensively across the region.
What We Offer:
- A leadership role in a fast-growing Ayurvedic beauty brand expanding into offline retail.
- The opportunity to shape and drive the offline strategy for a global brand.
- Competitive compensation and performance-based incentives.
- A dynamic and entrepreneurial work environment with the flexibility to innovate and execute.
Head of Retail - Skin Care (, , United Kingdom) employer: Transformative Learning Solutions
Contact Detail:
Transformative Learning Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Retail - Skin Care (, , United Kingdom)
✨Tip Number 1
Network, network, network! Since this role requires established relationships with key decision-makers in the skincare retail industry, make sure to attend industry events, trade shows, and networking meetups. This will help you connect with potential partners and gain insights into the market.
✨Tip Number 2
Research the European skincare market thoroughly. Understand the trends, consumer preferences, and key players in different countries. This knowledge will not only help you in interviews but also demonstrate your commitment to the role and the brand's expansion strategy.
✨Tip Number 3
Prepare to showcase your negotiation skills. Since securing partnerships is a crucial part of this role, think of examples from your past experiences where you successfully negotiated deals. Be ready to discuss your approach and the outcomes during your conversations with us.
✨Tip Number 4
Familiarise yourself with The Ayurveda Experience’s brand values and product offerings. Understanding our unique selling points and how they align with offline retail strategies will help you articulate your vision for the brand's expansion effectively during discussions.
We think you need these skills to ace Head of Retail - Skin Care (, , United Kingdom)
Some tips for your application 🫡
Understand the Company: Familiarise yourself with The Ayurveda Experience and its mission. Highlight your understanding of Ayurvedic skincare and how it aligns with their values in your application.
Tailor Your CV: Ensure your CV reflects relevant experience in the skincare or beauty industry, particularly in offline retail. Emphasise your connections within the European market and any successful strategies you've implemented in previous roles.
Craft a Compelling Cover Letter: Write a cover letter that showcases your entrepreneurial mindset and negotiation skills. Discuss specific examples of how you've successfully developed retail partnerships and driven brand growth in offline settings.
Highlight Language Skills: If you speak additional European languages, make sure to mention them. This can set you apart from other candidates and demonstrate your ability to connect with diverse markets.
How to prepare for a job interview at Transformative Learning Solutions
✨Showcase Your Industry Knowledge
Make sure to demonstrate your deep understanding of the skincare and beauty industry during the interview. Discuss current trends, key players, and how The Ayurveda Experience can position itself effectively in the offline retail space.
✨Highlight Your Network
Since this role requires established relationships with decision-makers in European skincare retail, be prepared to talk about your connections. Share specific examples of how you've leveraged these relationships in past roles to secure partnerships or drive sales.
✨Demonstrate Strategic Thinking
Prepare to discuss your approach to developing and executing an offline expansion strategy. Outline how you would identify key retail channels and create market-specific plans, showcasing your ability to think critically and strategically.
✨Exhibit Strong Negotiation Skills
Negotiation is a crucial part of this role, so be ready to provide examples of successful negotiations you've conducted in the past. Discuss your strategies for securing deals with retailers and how you ensure mutually beneficial outcomes.
