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- Tasks: Lead the offline retail expansion strategy for a global Ayurvedic skincare brand.
- Company: Join The Ayurveda Experience, a top online Ayurvedic skincare platform with a global reach.
- Benefits: Enjoy competitive pay, performance incentives, and a flexible, innovative work environment.
- Why this job: Shape the future of skincare retail while working in a dynamic, entrepreneurial culture.
- Qualifications: 7+ years in skincare retail, strong industry connections, and an MBA preferred.
- Other info: Location flexibility required; travel across Western Europe is essential.
The predicted salary is between 48000 - 84000 £ per year.
The Ayurveda Experience is a leading online-only Ayurvedic skincare platform headquartered in India, selling to a global audience across USA, Europe, Canada, Australia, South-East Asia and Middle East. Having successfully built a strong presence online, we are now expanding into the offline retail space across major economies in Western Europe.
We are looking for an experienced and well-connected European Offline Head to spearhead our offline retail expansion across key Western European markets. This leader will develop and execute the offline distribution strategy, secure partnerships with premium skincare retailers, and establish The Ayurveda Experience as a strong player in the offline skincare industry.
Key Responsibilities:
- Strategy & Execution: Develop and implement the offline expansion strategy for Western Europe, identifying key retail channels, distributors, and partners.
- Retail Partnerships: Establish relationships with major skincare retailers, department stores, pharmacies, and beauty boutiques to secure shelf space and distribution agreements.
- Market Entry & Growth: Identify the most promising European markets for offline sales and create market-specific expansion plans.
- Business Development: Leverage industry connections to quickly establish a retail presence and negotiate contracts with retailers and distributors.
- Brand Positioning: Ensure consistent brand messaging and positioning in offline retail environments, aligning with The Ayurveda Experience’s global vision.
- P&L Management: Own the revenue targets for offline retail sales, optimizing pricing, margins, and sales strategies for profitability.
- Cross-functional Collaboration: Work closely with marketing, supply chain, and product teams to ensure smooth execution of the offline expansion.
Ideal Candidate Profile:
- Industry Experience: 7+ years of experience in the skincare, beauty, or cosmetics industry, with a strong understanding of retail distribution.
- Network & Connections: Established relationships with key decision-makers in European skincare retail, including department stores, beauty chains, and specialty stores.
- Business Acumen: Proven experience in scaling brands in offline retail, ideally with a mix of startup and established brand experience.
- Educational Background: MBA from a top-tier business school is highly preferred.
- Entrepreneurial Mindset: A self-starter who thrives in a fast-paced, high-growth environment and can independently drive offline expansion.
- Strong Negotiation Skills: Ability to negotiate deals and partnerships with retailers, distributors, and stakeholders.
- Language Skills: Fluency in English is a must; knowledge of additional European languages is a plus.
- Location Flexibility: Based in Western Europe or willing to travel extensively across the region.
What We Offer:
- A leadership role in a fast-growing Ayurvedic beauty brand expanding into offline retail.
- The opportunity to shape and drive the offline strategy for a global brand.
- Competitive compensation and performance-based incentives.
- A dynamic and entrepreneurial work environment with the flexibility to innovate and execute.
Contact Detail:
Transformative Learning Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Retail - Skin Care
✨Tip Number 1
Network, network, network! Since this role requires established relationships in the European skincare retail industry, make sure to attend industry events, trade shows, and networking meetups. Connecting with key decision-makers can give you a significant edge.
✨Tip Number 2
Research the market trends in Western Europe. Understanding the specific needs and preferences of consumers in different countries will help you tailor your approach when discussing potential partnerships with retailers.
✨Tip Number 3
Prepare to showcase your business acumen. Be ready to discuss your previous successes in scaling brands in offline retail, as well as your strategies for optimising pricing and margins. This will demonstrate your capability to meet the revenue targets for The Ayurveda Experience.
✨Tip Number 4
Brush up on your negotiation skills. Since securing partnerships is a key responsibility, practice articulating your value proposition clearly and confidently. Being able to negotiate effectively will be crucial in establishing strong retail agreements.
We think you need these skills to ace Head of Retail - Skin Care
Some tips for your application 🫡
Understand the Company: Familiarise yourself with The Ayurveda Experience. Research their brand values, product offerings, and current market presence to tailor your application accordingly.
Highlight Relevant Experience: Emphasise your experience in the skincare or beauty industry, particularly any roles that involved retail distribution or business development. Use specific examples to demonstrate your achievements.
Showcase Your Network: Mention any established relationships you have with key decision-makers in European skincare retail. This will highlight your ability to leverage connections for the role.
Craft a Compelling Cover Letter: Write a cover letter that outlines your vision for offline retail expansion. Discuss how your entrepreneurial mindset and negotiation skills can contribute to The Ayurveda Experience's growth in Western Europe.
How to prepare for a job interview at Transformative Learning Solutions
✨Showcase Your Industry Knowledge
Make sure to demonstrate your understanding of the skincare and beauty industry during the interview. Discuss current trends, key players, and how The Ayurveda Experience can position itself effectively in the offline retail space.
✨Highlight Your Network
Since the role requires established relationships with retailers, be prepared to talk about your connections in the European skincare market. Share specific examples of partnerships you've secured in the past and how they benefited your previous employers.
✨Prepare for Strategic Discussions
Expect to discuss your approach to developing and executing an offline expansion strategy. Be ready to outline potential markets for growth and how you would tailor strategies to different regions within Western Europe.
✨Demonstrate Negotiation Skills
As strong negotiation skills are crucial for this role, prepare to share examples of successful negotiations you've conducted. Discuss the challenges you faced and how you overcame them to secure beneficial agreements.
