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- Tasks: Lead the offline retail expansion strategy across Western Europe for a growing Ayurvedic skincare brand.
- Company: The Ayurveda Experience is a top online Ayurvedic skincare platform with a global reach.
- Benefits: Enjoy competitive pay, performance incentives, and the chance to shape a brand's future.
- Why this job: Join a fast-paced environment where you can make a real impact in the beauty industry.
- Qualifications: 7+ years in skincare retail, strong industry connections, and an MBA from a top-tier school.
- Other info: Fluency in English required; additional European languages are a bonus.
The predicted salary is between 43200 - 72000 £ per year.
About Us: The Ayurveda Experience is a leading online-only Ayurvedic skincare platform headquartered in India, selling to a global audience across USA, Europe, Canada, Australia, South-East Asia and Middle East. Having successfully built a strong presence online, we are now expanding into the offline retail space across major economies in Western Europe.
We are looking for an experienced and well-connected European Offline Head to spearhead our offline retail expansion across key Western European markets.
- Develop and implement the offline expansion strategy for Western Europe, identifying key retail channels, distributors, and partners.
- Retail Partnerships: Establish relationships with major skincare retailers, department stores, pharmacies, and beauty boutiques to secure shelf space and distribution agreements.
- Identify the most promising European markets for offline sales and create market-specific expansion plans.
- Leverage industry connections to quickly establish a retail presence and negotiate contracts with retailers and distributors.
- Brand Positioning: Ensure consistent brand messaging and positioning in offline retail environments, aligning with The Ayurveda Experience’s global vision.
- P&L Management: Own the revenue targets for offline retail sales, optimizing pricing, margins, and sales strategies for profitability.
- Industry Experience: 7+ years of experience in the skincare, beauty, or cosmetics industry, with a strong understanding of retail distribution.
- Network & Connections: Established relationships with key decision-makers in European skincare retail, including department stores, beauty chains, and specialty stores.
- Business Acumen: Proven experience in scaling brands in offline retail, ideally with a mix of startup and established brand experience.
- Educational Background: MBA from a top-tier business school is highly desirable.
- Language Skills: Fluency in English is a must; knowledge of additional European languages is a plus.
- Based in Western Europe or willing to travel extensively across the region.
A leadership role in a fast-growing Ayurvedic beauty brand expanding into offline retail.
The opportunity to shape and drive the offline strategy for a global brand.
Competitive compensation and performance-based incentives.
Head of Retail - Branded Retail employer: Transformative Learning Solutions
Contact Detail:
Transformative Learning Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Retail - Branded Retail
✨Tip Number 1
Network, network, network! Since this role requires established relationships in the European skincare retail sector, reach out to industry contacts on LinkedIn or attend relevant trade shows and events. Building connections can give you an edge in securing interviews.
✨Tip Number 2
Research the key players in the offline retail space for skincare in Western Europe. Familiarise yourself with their business models and recent expansions. This knowledge will not only help you in interviews but also demonstrate your commitment to understanding the market.
✨Tip Number 3
Prepare to discuss your previous successes in scaling brands in offline retail. Have specific examples ready that showcase your ability to negotiate contracts and establish partnerships. This will highlight your suitability for the role and your understanding of P&L management.
✨Tip Number 4
Stay updated on trends in the beauty and skincare industry, especially regarding consumer behaviour in offline retail. Being knowledgeable about current trends will allow you to speak confidently about brand positioning and marketing strategies during your discussions with us.
We think you need these skills to ace Head of Retail - Branded Retail
Some tips for your application 🫡
Understand the Brand: Familiarise yourself with The Ayurveda Experience's brand values, product offerings, and target audience. This will help you tailor your application to demonstrate how your experience aligns with their vision.
Highlight Relevant Experience: Emphasise your 7+ years of experience in the skincare or beauty industry. Provide specific examples of your achievements in retail expansion, partnerships, and P&L management to showcase your suitability for the role.
Showcase Your Network: Mention any established relationships you have with key decision-makers in European skincare retail. Highlight how these connections can benefit The Ayurveda Experience in securing distribution agreements and shelf space.
Tailor Your CV and Cover Letter: Craft a CV and cover letter that specifically address the job requirements. Use keywords from the job description and ensure your documents reflect your understanding of the offline retail landscape in Western Europe.
How to prepare for a job interview at Transformative Learning Solutions
✨Showcase Your Industry Connections
Since the role requires established relationships with key decision-makers in European skincare retail, be prepared to discuss your network. Highlight specific partnerships you've built and how they can benefit the company’s expansion strategy.
✨Demonstrate Strategic Thinking
The interviewers will want to see your ability to develop and implement a market-specific expansion plan. Prepare examples of past strategies you've executed successfully, focusing on how you identified promising markets and tailored your approach.
✨Understand Brand Positioning
Ensure you can articulate how you would maintain consistent brand messaging in offline environments. Familiarise yourself with The Ayurveda Experience’s brand values and think about how you can align their vision with retail strategies.
✨Prepare for P&L Discussions
As this role involves owning revenue targets, be ready to discuss your experience with P&L management. Bring examples of how you've optimised pricing and margins in previous roles to drive profitability in retail settings.
