At a Glance
- Tasks: Drive commercial growth of data products in the global football market.
- Company: Join TransferRoom, a fast-growing B2B SaaS SportsTech company revolutionising football transfers.
- Benefits: Enjoy competitive salary, employee assistance, gym discounts, and generous parental leave.
- Other info: Dynamic team culture with excellent career growth and employee satisfaction.
- Why this job: Make an impact in football by leveraging data to empower clubs and agents.
- Qualifications: Experience in sports tech or data, with a strong network in football.
The predicted salary is between 60000 - 80000 € per year.
We’re on a mission to change the football transfer market. TransferRoom is a hyper-growth B2B SaaS SportsTech company and the only digital marketplace in the world focusing on the global football industry. We do this by empowering football clubs, agents and players to be successful in the transfer market by giving them real-time market intelligence and direct access to a global network of decision‑makers. TransferRoom has become a must‑have for key stakeholders in football’s transfer market. It’s used by 800+ clubs, including Man City, Liverpool and Juventus, 550 trusted agencies and 8000 professional players. It has empowered clubs and agents to facilitate over 9,500+ transfers since its launch in 2017.
The Revenue team are truly global and they have the opportunity to connect weekly in 121s and team meetings, as well as in person at TransferRoom events. Our HQ is at Bankside, London with additional Revenue team members based globally.
What You’ll Be Working On
At TransferRoom, we are transforming how football clubs and agents use data to make better decisions. We are hiring an Account Director to drive the commercial growth of our data products across global football markets. This is a hybrid role spanning new business, account expansion, and strategic relationship management. This is not a traditional sales position. We are looking for someone who combines:
- Deep football domain expertise (ideally as a former data analyst within a club)
- Commercial experience within sports tech or data businesses
- The ability to generate demand and close deals without relying on brand recognition
You will own revenue generation in your market, build trusted relationships across clubs and agents, and play a key role in shaping our go‑to‑market approach for data.
What you’ll be doing
- New Business Development
- Proactively identify, target, and win new business with football clubs and other potential customers for our data solutions
- Lead outbound efforts, leveraging your network and market knowledge to generate opportunities
- Own the full sales cycle from prospecting through to close
- Strategic Account Management
- Manage and grow a portfolio of key accounts across clubs and agencies
- Identify and execute on upsell, cross‑sell, and expansion opportunities
- Build long‑term, trusted partnerships with both technical users and decision‑makers
- Consultative & Technical Selling
- Understand client workflows, technical requirements, and data challenges
- Deliver tailored pitches, product demos, and Proof of Concepts (PoCs)
- Translate complex data capabilities into clear commercial value for stakeholders
- Commercial Ownership & Deal Execution
- Lead contract negotiations and close deals to meet and exceed revenue targets
- Accurately forecast pipeline and revenue using HubSpot
- Maintain strong discipline across pipeline management and sales activity
- Stakeholder & Network Development
- Build relationships with key stakeholders including:
- Data analysts
- Heads of recruitment
- CFOs and senior decision‑makers
- Leverage your network to unlock new opportunities and partnerships
- Cross‑functional Collaboration
- Work closely with Customer Success, Product, and Marketing teams
- Provide market feedback to inform product development and positioning
- Support onboarding and long‑term client success
What Makes This Role Different
- You will create demand, not inherit it
- You will sell data‑driven insight and workflow, not just software
- You will operate in a high‑trust, relationship‑driven football ecosystem
You will engage both:
- Technical users (analysts)
✅ You Should Apply If You Have
- Experience in a sports tech, data, or high‑growth startup environment
- Proven track record in new business development and account growth and expansion
- Background in a data analyst role within a football club (strongly preferred)
- Experience in a commercial role (Sales, Account Management, Solutions, or CS with revenue ownership)
- Demonstrated ability to generate leads independently (outbound + network‑driven) and sell in low‑brand or emerging product environments
- Strong existing network across football clubs, analysts and agents
- Proven success pitching and closing deals at CxO / senior stakeholder level
- Strong consultative and technical selling capability
- Ability to bridge the gap between data and commercial value
- Highly proactive, self‑starting, and comfortable operating in ambiguity
- Experience using CRM tools (e.g. HubSpot) for pipeline and performance management
- Full driver’s license and willingness to travel (~50%)
Not ticking every box? That’s okay! Research shows that underrepresented groups often self‑select out of applying unless they meet every single requirement. If this role excites you, we’d love to hear from you — even if you’re still growing into some of these skills.
The Interview Process
- Screening Call – meet our talent team and learn more about TransferRoom
- Hiring Manager Call – to meet our hiring team
- Task – show us how you pitch and engage with customers
- Final Stage Interview – meet our leadership team and a values‑based conversation
We move quickly and work around your availability — our goal is to give you clarity at every step.
What’s in it for you
- Employee assistance programme
- Life insurance
- Critical illness
- Auto‑enrolment pension with Hargreaves Lansdown, enhanced when you contribute through salary sacrifice, with a further savings boost from our employer top‑up
- Enhanced parental leave
- Discounted gym membership via Hussle
- A generous employee Referral Bonus scheme
- Team building days and events
- Cycle‑to‑work scheme and an annual travel season ticket loan
- ‘Matched Giving’ programme where we donate when our employees donate
We are a unique combination of a scale‑up with security. We are a fast scaling, category creating company with smart teammates who love what they do. With a unique combination as a scale‑up with security, we have an 86% Employee Satisfaction Score, a Likelihood to Recommend score of 8.3 and a score of 8.8 for how our colleagues rate their relationships with their coworkers.
GTM Lead: Data and Analytics employer: TransferRoom
TransferRoom is an exceptional employer, offering a dynamic work culture that thrives on innovation and collaboration within the fast-paced world of sports technology. With a strong focus on employee growth, we provide numerous benefits including enhanced parental leave, a generous referral bonus scheme, and a supportive environment that values your contributions. Located in the vibrant Bankside area of London, our team enjoys a unique blend of scale-up agility and security, fostering meaningful relationships and a high level of job satisfaction among our employees.
StudySmarter Expert Advice🤫
We think this is how you could land GTM Lead: Data and Analytics
✨Network Like a Pro
Get out there and connect with people in the football industry! Attend events, join online forums, and don’t be shy about reaching out to former colleagues or acquaintances. Building relationships can open doors to opportunities that aren’t advertised.
✨Show Off Your Expertise
When you get the chance to chat with potential employers, make sure to highlight your unique skills and experiences. Share specific examples of how you've used data to drive decisions in football. This will help you stand out as someone who truly understands the game and its analytics.
✨Tailor Your Approach
Every club and agency is different, so customise your pitch for each one. Research their needs and challenges, and show them how your experience can solve their problems. This consultative approach will demonstrate your value and commitment.
✨Follow Up Like a Champ
After any meeting or networking event, send a quick follow-up message. Thank them for their time and reiterate your interest in working together. This keeps you on their radar and shows your enthusiasm for the role.
We think you need these skills to ace GTM Lead: Data and Analytics
Some tips for your application 🫡
Show Your Passion for Football:When you're writing your application, let your love for football shine through! Mention any relevant experiences or insights you've gained from the game, especially if you've worked with data in a club setting. We want to see that you’re not just about the numbers, but that you truly understand the sport.
Tailor Your Application:Make sure to customise your application to highlight how your skills and experiences align with the role. Use keywords from the job description, like 'data-driven insight' and 'commercial growth', to show us you’re the perfect fit. We appreciate when candidates take the time to connect their background to what we do!
Be Clear and Concise:Keep your application straightforward and to the point. We love a good story, but make sure it’s relevant! Highlight your achievements and how they relate to the role without going off on tangents. This helps us quickly see why you’d be a great addition to our team.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensures you get all the updates. Plus, it shows us you’re serious about joining our mission to change the football transfer market!
How to prepare for a job interview at TransferRoom
✨Know Your Football Data
Make sure you brush up on your football data knowledge before the interview. Understand how data analytics can impact decision-making in clubs and be ready to discuss specific examples from your experience. This will show that you’re not just familiar with the game, but also with how data drives success in it.
✨Showcase Your Network
Since this role involves building relationships, be prepared to talk about your existing network within the football industry. Highlight any connections you have with clubs, analysts, or agents, and think of ways you can leverage these relationships to create opportunities for TransferRoom.
✨Prepare for Consultative Selling
This isn’t just about selling a product; it’s about understanding client needs. Be ready to demonstrate your consultative selling skills by discussing how you would approach a potential client’s unique challenges and how you can tailor solutions to meet their needs.
✨Practice Your Pitch
Since there’s a task involved in the interview process where you’ll need to pitch, practice is key. Create a mock pitch for one of TransferRoom's data products, focusing on how it adds value to clubs and agents. This will help you feel more confident and articulate during the actual interview.
