Regional Sales & Growth Manager - North (15 month FTC)

Job Description

Fixed Term Maternity Cover (15 months), Full-time

Location: Remote with travel, UK

Reports to: Head of Sales & Partnerships

Salary: Circa £50,000 + £6,500 car allowance + £15,000 Performance Related Bonus

Line management responsibilities: Yes

Overview

At Training Qualifications UK (TQUK), we’re proud to be the fastest-growing Awarding Organisation in the UK and a market-leading End-Point Assessment Organisation. As we continue to expand our reach and impact, we’re looking for ambitious, commercially minded Sales Managers to lead our regional salesteams across the North and South of England.

This is a pivotal role for a strategic and hands-on sales leader who thrives in a fast-paced, target-driven environment. You’ll be responsible for driving growth within your region by leading a team of Business Development Managers and Officers, identifying new opportunities, and ensuring exceptional customer engagement. Your leadership will be instrumental in shaping and executing regional sales strategies that align with our national objectives.

You’ll be the go-to expert for your region, using data and market insights to inform decisions, forecast performance, and identify opportunities for expansion. With a strong focus on coaching and development, you’ll empower your team to exceed their targets while fostering a culture of accountability, collaboration, and continuous improvement.

This role offers the opportunity to make a tangible impact on TQUK’s growth trajectory while working in a supportive, values-driven environment. You’ll also play a key role in cross-functional initiatives, contribute to strategic planning, and represent TQUK at industry events.

Please note, frequent regional travel to customer sites in your defined region and occasional travel to our head office in Sale, Greater Manchester, will be required to support your team and build strong client relationships.

Key Responsibilities

• Lead and manage a high-performing regional sales team (BDMs and BDOs) to exceed individual and team sales targets.
• Develop your team by accompanying them on in-person sales meetings to provide support and gain valuable customer insight.
• Provide regular in-person coaching and development to your team to enhance performance, product knowledge and confidence in maximising sales opportunities.
• Monitor and manage team performance against KPIs, fostering a culture of accountability and continuous improvement.
• Identify and capitalise on regional growth opportunities using data and market insights.
• Identify, upsell, and cross-sell opportunities with new and existing accounts to maximise revenue.
• Develop accurate sales forecasts and contribute to regional and national sales planning.
• Act as the regional expert by gathering and sharing insights on territory market trends, competitor activity and customer feedback.
• Conduct effective 1:1s identifying success, risk and development.
• Accurately monitor budgets and make suitable decisions and recommendations relating to resource allocation and tools required to increase performance.
• Design and deliver sales and CRM-focused training in both group and 1:1 settings.
• Collaborate with the marketing team on campaigns, promotions and outreach initiatives to support sales objectives.
• Conduct routine audits and act swiftly upon findings.
• Support the development and implementation of sales initiatives, strategies and processes to meet and exceed company growth objectives.
• Regularly create and present sales intelligence and reports to inform future sales and marketing campaigns.
• Take ownership of team-level standard operating procedures to support efficient workflows.
• Monitor and own risk management within your team and remit.
• Be accountable and maintain accurate, comprehensive records of all activities within the CRM system.

Other Responsibilities

• Maintain an in-depth knowledge of TQUK products and services, competitors and the educational landscape in general.
• Develop and maintain an understanding of TQUK internal processes, especially those related to the customer journey.
• Undertake other duties considered within your skill and competence to assist the smooth running of the business as required.
• Championing the organisation's values at all times to model behaviours to wider team staff.
• Work collaboratively with other Leaders/Managers in the department and organisation to support and ensure company and team objectives are achieved.
• Support cross-functional initiatives by contributing sales insights to product development, customer service improvements and operational planning.
• Represent TQUK at industry events, conferences, and networking opportunities to enhance brand visibility and build strategic relationships.
• Contribute to the recruitment and onboarding of new team members within the sales function.
• Act as a change champion by supporting the implementation of new systems, processes or strategic initiatives across the business.
• Promote a culture of inclusion, wellbeing and continuous improvement within your team and the wider organisation.

Key Requirements

• Proven experience in sales leadership, including managing and developing high-performance sales teams.
• Demonstrated success in achieving and exceeding sales targets, ideally within the education, training or assessment organisation sector.
• Strong commercial acumen with the ability to analyse data, forecast sales and identify growth opportunities.
• Experience in account development and new business acquisition, including upselling and cross-selling to maximise revenue.
• Excellent communication, negotiation and stakeholder engagement skills.
• Confident in presenting sales intelligence and contributing to strategic planning.
• Proficient in CRM systems and maintaining accurate sales records.
• Comfortable working in a fast-paced, results-driven environment.
• Strong organisational skills with the ability to manage multiple priorities and regional responsibilities.
• Willingness to travel regionally and occasionally to head office or customer sites as required.
  

Key Characteristics

Here are just a few of the essential soft skills you will need to successfully join our team:

• Excellent organisation and attention to detail are a must-have.
• Be confident, energetic, hungry and ambitious with a “can do, will do” attitude.
• Be well motivated, enthusiastic and able to work on your own initiative.
• Team player.
• Strategic.
• Skilled Communicator and ability to negotiate if required.

Key Benefits

• Training, Qualifications & Apprenticeships. It’s what we do!
• Company sick pay upon completion of probation.
• 25 days annual leave plus 8 days Bank Holiday (33 in total).
• Additional annual leave day each year, after 2 years of continuous service (up to 28 days).
• An extra day off to celebrate your birthday and the Christmas period.
• Annual Loyalty Bonus.
• Annual salary review.
• Bupa healthcare benefits.
• Group Income Protection
• Life Assurance
• Employee Assistance Programme (EAP)
• NEST pension.
• Cycle-to-work scheme.
• A workplace that supports a healthy work/life balance.

*We are an equal opportunities employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Should you require any additional support during the recruitment process due to a disability, please contact us so we can assist you. *