Senior UI Artist (Love & Pies) in London

About Us

At Trailmix, our players are the reason we exist, and this drives our mission: to create delightful spaces where millions of people can flourish. Our hit game Love & Pies, launched in September 2021, has resonated with millions worldwide and we build free-to-play mobile games that are snackable yet filled with heart, humour, and stories that stick. We’re a focused and highly collaborative team with a big creative spirit. We believe the best games are made when the people behind them feel inspired, supported, and proud of the work they do.

Trailmix Values

• We win as one: Success is shared, and collaboration fuels everything we do because great games are never built solo.
• We are resilient by nature: We adapt and rise stronger each time because every challenge is a chance to evolve.
• We are powered by our players: Every choice begins with them because when our players thrive, so do we.
• We are kind and direct: We speak with honesty and care because clarity and compassion build the trust that makes us better.
• We stay curious and grow: We ask, explore, and learn because curiosity keeps our creativity alive.
• We decide boldly and own fully: We move with courage and conviction because great ideas only matter when we stand behind them.

If you’re excited by meaningful creativity, true collaboration, and making games that bring people joy, you’ll feel right at home here, too.

The Opportunity

Our art team is small, ambitious, and genuinely collaborative. We move fast, iterate often, and take shared ownership of delivering high-quality work that we’re proud of. As a Senior UI Artist on Love & Pies, you’ll play a key role in shaping how our game shows up for players. You’ll work across live content and feature UI, partnering closely with UX, Design, Art and Engineering from early ideas through to final in-game delivery. In this role, you’ll own your space. You’ll create polished, on-style UI that lands with clarity and quality, often with minimal iteration. You won’t just deliver assets - you’ll help bring alignment, reduce ambiguity, and keep momentum moving across the team. You take pride in both your craft and how you collaborate. You communicate in a way that is kind and direct, build strong relationships across disciplines, and help others do their best work. We’re deeply player-centric, and that shows up in everything we do. As a Senior UI Artist, you’ll bring that mindset into your decisions - designing with empathy, curiosity, and a constant focus on creating delightful player experiences.

The Day to Day

• Design and deliver high-quality, on-brand UI that feels unmistakably Love & Pies, taking work from early concept through to polished in-game assets.
• Own features end-to-end, shaping UI solutions that are cohesive, intuitive, and meet a high quality bar with minimal iteration.
• Translate UX flows and mid-fidelity mockups into final UI, elevating them through strong visual storytelling, clarity, and craft.
• Create UI that balances usability, emotion, and game feel, always supporting the player experience.
• Collaborate closely with Product, UX, Engineering and Art to align on outcomes, challenge constructively, and keep work moving forward.
• Communicate proactively, bringing clarity to ambiguity, aligning stakeholders, and maintaining momentum.
• Prepare and implement UI in Unity, or work closely with engineers to ensure smooth implementation.
• Contribute to a high-performing team by giving feedback, participating in critiques, and helping raise the overall quality bar.
• Build strong, trusted relationships across the team, working openly and collaboratively.
• Continuously improve your craft, staying curious about players, the market, and ways to push the UI further.

About You

• Experience creating UI for mobile games, ideally in a live F2P environment.
• Strong artistic fundamentals with a sharp eye for composition, hierarchy, and visual clarity.
• Able to produce high quality 2D UI that aligns closely with an established art direction and feels consistent in-game.
• Good understanding of UI principles, including layout, typography, and iconography.
• You design with the player in mind, balancing usability, clarity, and emotional impact.
• Comfortable owning features end-to-end and driving work forward with minimal direction.
• Clear, direct communicator who asks the right questions and builds alignment across disciplines.
• Experienced collaborating with Product, UX, Engineering and Art to reach strong outcomes.
• Reliable in planning and delivering work, with a strong sense of ownership and accountability.
• Comfortable working in Unity for UI implementation, or closely with engineers to ensure smooth delivery.
• You contribute to raising the quality bar through feedback, collaboration, and sharing your craft.

Great to Have

• Superstar skills in Unity (the more the better!).
• UI Animation experience (especially within Unity).
• Spine experience.
• Background in 2D art or illustration.
• Experience working in agile teams on live F2P games.

At Trailmix, we care as much about how you work as what you deliver. We believe that when people feel safe, inspired, and proud of what they do that passion flows directly into our games and ultimately our players feel it. That means we’re looking for someone who:

• Builds impact through collaboration: You know the best work comes from shared perspectives and collective wins.
• Grows stronger through challenges: You adapt, stay positive, and help others find a way forward when things get messy.
• Keeps players at the heart of decisions: You design, create, and problem-solve with empathy, knowing players are our why.
• Communicates with clarity and care: You give feedback that builds trust, and you listen openly so ideas can flourish.
• Stays curious and lifts others up: You experiment, learn quickly, and share your discoveries generously, raising the bar for the whole team.
• Moves with courage and ownership: You make bold calls when it matters, and you stand by them with accountability.

We are a Hybrid Studio

We work from our Kings Cross studio together three days a week (Monday, Thursday, and Friday), because we believe great games (and great teams) are built through genuine collaboration. These days are focused, energised, and designed for impact: We solve problems faster, we share ideas in the moment, and we drive decisions that move us forward. This rhythm helps us deliver our best work not just for each other, but for our players. It’s how we build momentum, grow together, and stay ahead in a fast-moving industry.

Our Benefits

• Investing in Your Growth: Unleash your potential with our generous development budget. After completing your three-month probation, all team members receive a £1,000 allowance to fuel their professional growth each year.
• Fueling Your Day: Our kitchens are fully stocked with delicious treats and drinks, and we provide breakfast and lunch supplies to keep you energised throughout the day.
• Building Connections: Join us every Friday for a team lunch. A chance to connect and recharge for the week ahead.
• Planning for Your Future: Take control of your financial future with our contributory pension scheme. Plus, enjoy the added benefit of tax-free contributions.
• Unlocking Ownership: As a valued team member, you'll have the opportunity to own a stake in our success.
• Caring for Your Wellbeing: Your health is our priority. Enjoy peace of mind with our fully comprehensive private medical care, with premiums paid by Trailmix. Plus, access mental health support 24/7 with the Spill Mental Health App.
• Time to Recharge: Our holiday allowance allows you to take a well-deserved break. You'll enjoy 28 days of annual leave, including three company holiday days around Christmas.
• Surprise and Delight: We want you to feel appreciated and valued with various gifts throughout the year and events, from team outings to themed parties.
• Setting You Up for Success: Receive a £250 work-from-home budget to ensure you have the proper home setup to perform at your best.

Our Inclusive Culture

Trailmix was founded to make a positive impact on our players, our community, and our colleagues. We’re committed to creating an inclusive culture where everyone can flourish and feel seen. We believe it’s vital that players see themselves represented in the games they play; and in Love & Pies, we celebrate the beautiful diversity of life. The stories, characters, and relationships in our games reflect the people we are and the people we love. We’re always excited to welcome more people who share our passion for designing games that truly include everyone.