At a Glance
- Tasks: Lead revenue optimisation strategies and analyse ticket sales for live events.
- Company: Join Trafalgar Entertainment, a leader in live entertainment and ticketing.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Dynamic environment with a focus on collaboration and innovation.
- Why this job: Make a real impact on the live entertainment industry with your analytical skills.
- Qualifications: Experience in revenue management and strong data analysis skills required.
The predicted salary is between 40000 - 50000 £ per year.
Co-founded by Sir Howard Panter and Dame Rosemary Squire in 2017, Trafalgar Entertainment is a premium international live entertainment business focused on new productions, venue ownership, Performing Arts education, theatre ticketing, the distribution of live-streaming innovative content and the provision of great theatres where people can come together to share in the experience of live entertainment. TE is home to Trafalgar Theatres, The Chiswick Cinema, Trafalgar Theatre Productions, Trafalgar Releasing, Trafalgar Tickets, Stagecoach Performing Arts, Drama Kids/Helen O’Grady Drama Academy, ticketing company London Theatre Direct, Stagedoor, Jonathan Church Theatre Productions, and Imagine Theatre.
ABOUT TRAFALGAR TICKETS
Trafalgar Tickets was created in 2021 with the primary objective of creating a consumer ticketing brand for our venues. We welcome 2 million patrons to our regional venues annually, offering a varied program of world-class live entertainment. Trafalgar Tickets will become the leading ticketing service in its class with customer centricity at its heart whilst creating unique value propositions for our clients and partners. The ticketing division also includes London’s premier ticket agency: London Theatre Direct. With over 25 years of leading the market in innovation and creativity, we serve 2 million customers annually through our best in market technology solutions and unrivalled inventory access.
ABOUT THE ROLE
The Revenue Manager will lead Trafalgar Ticket‘s revenue optimisation strategies across the shows and events performed in the portfolio of venues we manage. This role is responsible for identifying opportunities to maximise income and audience attendance by analysing demand patterns, recommending and instructing pricing changes, and guiding the development of a new revenue management system. Working closely with multiple stakeholders within Trafalgar Entertainment, the Revenue Manager will play a critical role in ensuring our pricing strategies are commercially effective, operationally deliverable, and aligned with producer/promoter relationships and marketing activity.
KEY RESPONSIBILITIES
- Revenue Optimisation & Pricing Strategy: Develop and lead the company’s revenue optimisation strategies for ticketed events. Analyse sales trends, performance data, and demand forecasts to identify pricing opportunities. Recommend and instruct price changes to Ticketing Operations, ensuring actions are timely and based on robust data insights. Monitor the impact of pricing decisions on income, ticket sales velocity, and overall attendance. Produce regular dashboards, reports, and insights that clearly communicate opportunities and outcomes to senior stakeholders.
- Revenue Management System Development: Lead the project to design, implement, and refine a new revenue management system that models demand, forecasts performance, and supports dynamic pricing decisions. Partner with internal teams and external vendors to ensure the system meets operational needs and integrates effectively with ticketing and business intelligence tools. Define system requirements, testing protocols, and performance metrics.
- Stakeholder Collaboration: Work closely with: Ticketing Operations to implement pricing changes accurately and efficiently. Programming to discuss pricing strategies that align with producer/promoter expectations and show objectives. Campaigns Marketing to understand marketing activity that influences demand, and to ensure pricing decisions complement campaign strategies. Facilitate clear, proactive communication with all stakeholders around pricing decisions, rationale, and expected outcomes.
- Commercial Performance: Support the organisation’s financial goals by increasing total show income across multiple revenue streams. Balance income generation with audience development priorities by optimising pricing to maximise attendance. Identify broader commercial opportunities arising from audience behaviour, demand shifts, and performance patterns.
SKILLS & EXPERIENCE
- Proven experience in revenue management, pricing analysis, forecasting, commercial strategy, or a related analytical role.
- Strong data analysis skills, with the ability to interpret complex datasets and translate insights into actionable strategies.
- Excellent communication skills, capable of engaging and influencing stakeholders at all levels.
- Experience working in or around ticketed events, live entertainment, leisure, hospitality, or a similar demand‑driven environment.
- Highly organised, with strong project management capabilities.
- Experience developing or implementing revenue management systems or tools.
- Familiarity with ticketing platforms and/or CRM/BI tools.
- Understanding of marketing campaign dynamics and their influence on consumer behaviour.
ATTRIBUTES
- Commercially minded, with a passion for uncovering insights and driving performance.
- Collaborative and able to balance multiple stakeholder perspectives and priorities.
- Curious, proactive, and comfortable challenging assumptions using data‑led reasoning.
- Comfortable operating in a fast paced, dynamic environment.
KPIs
- Growth in total show income.
- Improved attendance across productions.
- Accuracy of demand forecasting and pricing recommendations.
- Successful delivery and adoption of the revenue management system.
- Stakeholder satisfaction and clarity of communication.
WHAT WE OFFER YOU
Trafalgar Entertainment is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We are curious, courageous, and ambitious, empowering people to challenge and innovate in pursuit of excellence. We offer competitive remuneration and benefits package.
Revenue Manager employer: Trafalgar Tickets
At Trafalgar Entertainment, we pride ourselves on being a dynamic and inclusive employer that champions creativity and innovation in the live entertainment industry. Our collaborative work culture fosters professional growth, offering employees opportunities to develop their skills while contributing to exciting projects across our diverse portfolio of venues. With competitive remuneration and a commitment to diversity, we ensure that every team member feels valued and empowered to make a meaningful impact.
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We think this is how you could land Revenue Manager
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We think you need these skills to ace Revenue Manager
Some tips for your application 🫡
Highlight Your Analytical Skills:In the business intelligence field, showcasing your analytical skills is a must. Make sure your CV includes relevant experience with data analysis tools, programming languages like SQL or Python, and any projects where you've interpreted complex data sets to drive business decisions.
Showcase Your Business Acumen:Don't just focus on data; show us how you can apply your insights to real-world business problems. Highlight projects where you made a tangible impact on company performance, and be prepared to explain your thought process in your cover letter.
Tailor Your Documents for Us:When applying for a full-time role at Trafalgar Tickets, tailor your CV and cover letter to reflect our organisational goals and strategies. Mention specific tools and methodologies that align with what we do—this shows you’ve done your homework and are genuinely interested in our mission!
Include Relevant Certifications:Certifications like Google Data Analytics or similar qualifications can really make you stand out in business intelligence. Include these in your application, as they demonstrate your commitment to the field and your willingness to stay current with industry standards.
How to prepare for a job interview at Trafalgar Tickets
✨Show off your analytical skills
In a business intelligence role, you're going to need to demonstrate your analytical prowess. Be prepared to discuss specific tools you've used, like SQL, Tableau, or Power BI. Have real-world examples ready where you’ve turned data into actionable insights – this is what makes us shine in interviews!
✨Practice your technical know-how
Expect some technical questions during the interview that dive deep into your understanding of data modelling and analytics frameworks. Brush up on your knowledge of data warehousing concepts and be ready to tackle any real case scenarios they might present. They’ll want to see how you approach problems using your BI toolkit.
✨Portfolio of Projects
Since it's a full-time role, having a strong portfolio is key! Compile case studies demonstrating your previous projects, preferably showing how your insights led to business improvements. This can help us display how you think through complex datasets and your problem-solving process, which is what employers are keen on seeing.
✨Know their business model
Get familiar with Trafalgar Tickets’s business model and recent data-driven decisions. Be prepared to discuss how your skills can specifically support their objectives or challenges. Understanding their landscape shows that you’re not just a data buff, but you’re also genuinely interested in how BI can impact their bottom line.
