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For Companies At a Glance
- Tasks: Lead digital communications and create impactful stories that inspire support for brain research.
- Company: Brain Research UK, a small charity with big ambitions to transform lives through research.
- Benefits: Hybrid working, competitive salary, and the chance to make a real difference.
- Why this job: Join a passionate team and use your skills to connect science with real human impact.
- Qualifications: 5+ years in communications, storytelling, and digital content creation.
- Other info: Exciting opportunity for career growth in a supportive and collaborative environment.
The predicted salary is between 32000 - 48000 £ per year.
Brain Research UK is seeking a Communications and Digital Manager to play a central role in shaping how we tell our story. You will lead the development of high-quality, impact-led content that brings research and lived experience together, helping supporters see the difference their support makes and inspiring them to donate, fundraise, and advocate for our work.
The focus of the role is twofold:
- Building supporter loyalty, helping supporters to feel like they are enabling cutting-edge neurological research.
- Increasing public engagement and understanding, driving consideration and support for Brain Research UK.
We have an engaged supporter base of approximately 26,000 individuals, including cash donors, regular givers, event and community supporters, patients, and a wider non-donor audience. Our primary channels include our website, email, Facebook, and Instagram. We are seeking to reinvigorate our communications approach, maximise digital engagement, and use our channels not only to promote fundraising opportunities but also to actively engage with supporters and the wider public.
Fundraising underpins everything we do, enabling vital research to support the one in six people affected by a neurological condition.
Job purpose: The role’s primary focus is to find, shape, and share powerful stories that demonstrate the human impact of our work and motivate people to support Brain Research UK. You will build on an established foundation, working closely with the Head of Fundraising, CEO, and colleagues across the organisation, with real scope to innovate and drive impact.
Key responsibilities:
- Lead all digital communications, including website, social media, and online campaigns.
- Act as content manager for the website, overseeing written, visual, and video updates.
- Develop and maintain a compelling library of supporter stories (written, film, and imagery).
- Work with colleagues to source, craft, and share stories that demonstrate impact and inspire support.
- Collaborate with our Research Manager to translate funded research into clear, engaging stories.
- Work closely with the fundraising team to optimise digital communications and deliver segmented, tailored content based on supporter interests.
- Engage with and respond to our online community in a timely, supportive, and professional manner.
- Develop and deliver a planned schedule of communications activity across all channels.
- Track and analyse digital performance using tools such as Google Analytics and income reports.
- Manage relationships with third-party agencies where required.
- Build strong knowledge of Brain Research UK’s work and confidently communicate our impact.
Person specification:
Experience:
- At least five years’ experience in communications, including experience within a charity or similar-sized organisation.
- Demonstrable experience of leading on storytelling, narrative development, or content creation.
- Experience planning and delivering social media content using a structured schedule.
- Experience managing website content.
Skills:
- Ability to identify the emotional heart of a story and shape it appropriately for different audiences and channels.
- Confidence using analytics tools to measure and report digital performance.
- Excellent interpersonal skills and ability to build positive relationships with diverse audiences.
- Strong organisational and time-management skills, with the ability to prioritise and meet deadlines.
Knowledge:
- Knowledge of fundraising and communications trends.
- Familiarity with CMS platforms, social media channels, and e-marketing tools.
- Understanding of the charity sector.
Vision, mission, and values:
Our vision is a world where everyone with a neurological condition lives better, longer. Our purpose is to fund essential research to discover causes, develop new treatments, and improve the lives of those affected by neurological conditions.
Communications and Digital Manager employer: Trades Workforce Solutions
Contact Detail:
Trades Workforce Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Communications and Digital Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with professionals on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work, especially any impactful stories or campaigns you've led. This is your chance to shine and demonstrate how you can contribute to Brain Research UK's mission.
✨Tip Number 3
Prepare for interviews by researching the organisation thoroughly. Understand their values, recent projects, and how they engage with supporters. Tailor your responses to show how your experience aligns with their goals and how you can help them grow.
✨Tip Number 4
Don’t just apply through job boards; head over to our website and apply directly! It shows initiative and gives you a better chance of standing out. Plus, we love seeing candidates who are genuinely interested in joining our team.
We think you need these skills to ace Communications and Digital Manager
Some tips for your application 🫡
Craft Your Story: When writing your cover letter, make sure to share a personal story or experience that connects you to our mission. We want to see how your passion for communications and storytelling aligns with the impactful work we do at Brain Research UK.
Tailor Your CV: Don’t just send a generic CV! Tailor it to highlight your relevant experience in communications, especially any work that showcases your storytelling skills. We’re looking for someone who can connect research with real-life impact, so make that shine through!
Be Concise and Clear: Remember, your cover letter should be no more than one page. Keep it concise and to the point while still showcasing your enthusiasm for the role. We appreciate clarity and directness, so make every word count!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets to us quickly and efficiently. Plus, you’ll find all the details you need about the role and our organisation there!
How to prepare for a job interview at Trades Workforce Solutions
✨Know Your Storytelling Skills
Make sure you can articulate your storytelling skills clearly. Prepare examples of how you've crafted narratives that resonate with audiences, especially in a fundraising context. This role is all about connecting research to real-life impact, so be ready to showcase your ability to do just that.
✨Familiarise Yourself with the Organisation
Dive deep into Brain Research UK's mission and values. Understand their current strategies and how they engage with supporters. Being able to discuss specific campaigns or content they've produced will show your genuine interest and help you stand out.
✨Prepare for Digital Engagement Questions
Since this role involves leading digital communications, brush up on your knowledge of social media trends and analytics tools. Be prepared to discuss how you've used these platforms to drive engagement and support in previous roles.
✨Showcase Your Collaborative Spirit
This position requires working closely with various teams. Think of examples where you've successfully collaborated with others to achieve a common goal. Highlight your interpersonal skills and how you build positive relationships, as this will be key in a small team environment.
