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- Tasks: Lead marketing campaigns, manage CRM, and drive sales pipeline performance.
- Company: Join Trade Mastermind, empowering tradespeople to build 7-figure businesses with innovative training.
- Benefits: Enjoy a competitive salary, ongoing training, and a vibrant office environment with great perks.
- Why this job: Be part of a high-performance team that values creativity, data-driven decisions, and impactful results.
- Qualifications: 4-6+ years in growth marketing, strong CRM skills, and a proactive, analytical mindset required.
- Other info: This is an office-based role at our modern Peterborough headquarters, Monday to Friday.
The predicted salary is between 47000 - 65000 £ per year.
Senior Growth Marketing Manager About Trade Mastermind Trade Mastermind is on a mission to empower tradespeople to build and scale 7-figure businesses. We are not your average training company — we move fast, challenge convention, and create real results. Our team is dedicated to building a world-class ecosystem that transforms the lives and businesses of our clients. We are now seeking an experienced Senior Growth Marketing Manager to lead the charge in driving qualified lead generation, sales pipeline performance, and measurable marketing ROI. If you thrive in a high-performance environment and are excited by the intersection of data, creativity, and execution — this role is for you. Who We’re Looking For You are used to working at pace, in environments where action is immediate and expectations are high. You take ownership without being asked, solve problems proactively, and turn ideas into outcomes. You\’re comfortable with accountability, thrive on performance metrics, and bring both strategic thinking and hands-on execution to everything you do. Your Responsibilities 1. Lead Generation & Campaign Management Execute and manage outbound marketing campaigns via email, SMS, and retargeting channels. Drive a consistent, daily flow of qualified leads into the sales pipeline. Build and refine lead nurturing funnels to warm cold traffic and increase conversion rates. 2. CRM & Funnel Ownership Take full control of our CRM (Ontraport or similar), including segmentation, automations, and workflow optimisation. Identify and fix funnel weaknesses before they impact performance. Ensure systems are built to scale and support ongoing campaign activity. 3. Sales Integration & Pipeline Management Partner closely with the sales team to align on lead quality, follow-up processes, and conversion strategies. Maintain visibility on pipeline health and support sales accountability. Help drive predictable revenue growth through shared marketing and sales metrics. 4. Reporting, Analysis & Performance Tracking Monitor and report on core KPIs such as cost per lead, conversion rates, CAC, and sales velocity. Deliver weekly and monthly reports with insights that inform next-step optimisations. Use data-driven insights to refine targeting, messaging, and campaign effectiveness. 5. Messaging, Copywriting & Campaign Content Develop high-impact marketing assets including emails, SMS sequences, landing pages, and advertising copy. Maintain consistent, compelling brand messaging across all marketing channels. Test and iterate creative approaches to increase response and engagement rates. 6. Campaign Testing & Continuous Improvement Test everything – subject lines, offers, calls-to-action, segments, and workflows. Stay ahead of digital marketing trends and best practices in performance marketing. Build scalable systems and processes that continuously evolve and improve. What You Bring 4–6+ years\’ experience in growth, performance, or demand generation marketing (B2B or service-led preferred). Strong campaign execution skills and hands-on experience with CRM platforms like Ontraport, HubSpot, Salesforce, or similar. Proven ability to manage and optimise multi-channel marketing strategies that generate pipeline and revenue. Analytical mindset with a results-first approach – confident with data, KPIs, and dashboards. Proactive and resourceful – you take initiative, meet deadlines, and never wait to be told what to do. Strong written communication skills with a talent for creating copy that converts. What We Offer Competitive salary of £55,000 – £65,000 per annum, based on experience and performance. Office-based role at our modern Peterborough headquarters (Monday to Friday, 9am–6pm). Access to Cardone University for continuous personal and professional development. Ongoing training, mentoring, and sponsored certifications to support your career growth. A collaborative, high-energy work environment focused on performance, results, and innovation. Regular team socials, staff events, and employee recognition programmes. On-site benefits including free parking, a subsidised canteen, and gym facilities. Birthday leave and employee wellbeing initiatives to support a healthy work-life balance. A dynamic and professional workspace designed to encourage focus, creativity, and collaboration. Please note that this position is office-based only and requires full-time presence at our Peterborough headquarters. Ready to Apply? If you\’re ready to bring speed, strategy, and execution to a business that’s transforming lives, we want to hear from you. Be part of something ambitious. Be part of Trade Mastermind. Job Types: Full-time, Permanent Pay: £55,000.00-£65,000.00 per year
Senior Marketing Manager employer: Trade Recruit
Contact Detail:
Trade Recruit Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in growth marketing, especially in B2B environments. This will not only help you understand the landscape but also allow you to speak confidently about innovative strategies during your interview.
✨Tip Number 2
Network with professionals in the marketing field, particularly those who have experience with CRM platforms like Ontraport or HubSpot. Engaging in conversations can provide insights and potentially lead to referrals that could strengthen your application.
✨Tip Number 3
Prepare to discuss specific metrics and KPIs you've worked with in previous roles. Being able to demonstrate your analytical mindset and results-driven approach will resonate well with the expectations of a Senior Growth Marketing Manager.
✨Tip Number 4
Showcase your ability to take initiative by preparing examples of how you've proactively solved problems or optimised campaigns in the past. This aligns perfectly with the company's desire for someone who thrives in high-performance environments.
We think you need these skills to ace Senior Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in growth marketing, campaign management, and CRM platforms. Use specific metrics to demonstrate your impact in previous roles.
Craft a Compelling Cover Letter: In your cover letter, express your passion for empowering tradespeople and how your skills align with the company's mission. Mention specific examples of successful campaigns you've led.
Showcase Your Analytical Skills: Emphasise your analytical mindset by including examples of how you've used data to drive marketing decisions. Highlight any experience with KPIs and performance tracking.
Demonstrate Proactivity: Illustrate your proactive nature by sharing instances where you took initiative in past roles. This could include developing new strategies or improving existing processes without being prompted.
How to prepare for a job interview at Trade Recruit
✨Showcase Your Campaign Success
Prepare to discuss specific marketing campaigns you've led in the past. Highlight your role, the strategies you implemented, and the measurable results achieved. This will demonstrate your hands-on experience and ability to drive performance.
✨Demonstrate Data-Driven Decision Making
Be ready to talk about how you've used data to inform your marketing strategies. Discuss key performance indicators (KPIs) you've tracked, how you've analysed them, and the adjustments you made based on your findings.
✨Emphasise Collaboration with Sales Teams
Since this role involves close partnership with sales, prepare examples of how you've worked with sales teams in the past. Discuss how you aligned marketing efforts with sales goals and improved lead quality and conversion rates.
✨Prepare for Creative Problem Solving
Expect questions that assess your problem-solving skills. Think of instances where you've identified weaknesses in marketing funnels or campaign performance and how you proactively addressed these issues to improve outcomes.
