At a Glance
- Tasks: Lead growth marketing initiatives and drive qualified lead generation for a transformative company.
- Company: Join Trade Mastermind, empowering tradespeople to build 7-figure businesses.
- Benefits: Competitive salary, personal development opportunities, and a vibrant office culture.
- Why this job: Make a real impact in a fast-paced environment where your ideas turn into outcomes.
- Qualifications: 4-6 years in growth marketing with strong campaign execution and analytical skills.
- Other info: Enjoy team socials, wellness initiatives, and a dynamic workspace in Peterborough.
The predicted salary is between 47000 - 57000 Β£ per year.
About Trade Mastermind
Trade Mastermind is on a mission to empower tradespeople to build and scale 7-figure businesses. We are not your average training company β we move fast, challenge convention, and create real results. Our team is dedicated to building a world-class ecosystem that transforms the lives and businesses of our clients.
We are now seeking an experienced Senior Growth Marketing Manager to lead the charge in driving qualified lead generation, sales pipeline performance, and measurable marketing ROI. If you thrive in a high-performance environment and are excited by the intersection of data, creativity, and execution β this role is for you.
Who Weβre Looking For
You are used to working at pace, in environments where action is immediate and expectations are high. You take ownership without being asked, solve problems proactively, and turn ideas into outcomes. You're comfortable with accountability, thrive on performance metrics, and bring both strategic thinking and hands-on execution to everything you do.
Your Responsibilities
- Lead Generation & Campaign Management
- Execute and manage outbound marketing campaigns via email, SMS, and retargeting channels.
- Drive a consistent, daily flow of qualified leads into the sales pipeline.
- Build and refine lead nurturing funnels to warm cold traffic and increase conversion rates.
- CRM & Funnel Ownership
- Take full control of our CRM (Ontraport or similar), including segmentation, automations, and workflow optimisation.
- Identify and fix funnel weaknesses before they impact performance.
- Ensure systems are built to scale and support ongoing campaign activity.
- Sales Integration & Pipeline Management
- Partner closely with the sales team to align on lead quality, follow-up processes, and conversion strategies.
- Maintain visibility on pipeline health and support sales accountability.
- Help drive predictable revenue growth through shared marketing and sales metrics.
- Reporting, Analysis & Performance Tracking
- Monitor and report on core KPIs such as cost per lead, conversion rates, CAC, and sales velocity.
- Deliver weekly and monthly reports with insights that inform next-step optimisations.
- Use data-driven insights to refine targeting, messaging, and campaign effectiveness.
- Messaging, Copywriting & Campaign Content
- Develop high-impact marketing assets including emails, SMS sequences, landing pages, and advertising copy.
- Maintain consistent, compelling brand messaging across all marketing channels.
- Test and iterate creative approaches to increase response and engagement rates.
- Campaign Testing & Continuous Improvement
- Test everything β subject lines, offers, calls-to-action, segments, and workflows.
- Stay ahead of digital marketing trends and best practices in performance marketing.
- Build scalable systems and processes that continuously evolve and improve.
What You Bring
- 4β6+ years' experience in growth, performance, or demand generation marketing (B2B or service-led preferred).
- Strong campaign execution skills and hands-on experience with CRM platforms like Ontraport, HubSpot, Salesforce, or similar.
- Proven ability to manage and optimise multi-channel marketing strategies that generate pipeline and revenue.
- Analytical mindset with a results-first approach β confident with data, KPIs, and dashboards.
- Proactive and resourceful β you take initiative, meet deadlines, and never wait to be told what to do.
- Strong written communication skills with a talent for creating copy that converts.
What We Offer
- Competitive salary of Β£55,000 β Β£65,000 per annum, based on experience and performance.
- Office-based role at our modern Peterborough headquarters (Monday to Friday, 9amβ6pm).
- Access to Cardone University for continuous personal and professional development.
- Ongoing training, mentoring, and sponsored certifications to support your career growth.
- A collaborative, high-energy work environment focused on performance, results, and innovation.
- Regular team socials, staff events, and employee recognition programmes.
- On-site benefits including free parking, a subsidised canteen, and gym facilities.
- Birthday leave and employee wellbeing initiatives to support a healthy work-life balance.
- A dynamic and professional workspace designed to encourage focus, creativity, and collaboration.
Please note that this position is office-based only and requires full-time presence at our Peterborough headquarters.
Ready to Apply?
If you're ready to bring speed, strategy, and execution to a business thatβs transforming lives, we want to hear from you. Be part of something ambitious. Be part of Trade Mastermind.
Senior Growth Marketing Manager in Peterborough employer: Trade Recruit
Contact Detail:
Trade Recruit Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Senior Growth Marketing Manager in Peterborough
β¨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A personal connection can often get you further than a CV alone.
β¨Tip Number 2
Show off your skills! Create a portfolio or case studies that highlight your past successes in growth marketing. This gives potential employers a taste of what you can bring to the table.
β¨Tip Number 3
Prepare for interviews by researching the company and its culture. Tailor your answers to show how your experience aligns with their mission and values. We want to see that youβre genuinely interested!
β¨Tip Number 4
Donβt forget to apply through our website! Itβs the best way to ensure your application gets seen. Plus, it shows youβre serious about joining our team at Trade Mastermind.
We think you need these skills to ace Senior Growth Marketing Manager in Peterborough
Some tips for your application π«‘
Tailor Your Application: Make sure to customise your CV and cover letter to highlight the skills and experiences that align with the Senior Growth Marketing Manager role. We want to see how your unique background fits into our mission at Trade Mastermind!
Show Off Your Results: When detailing your past experiences, focus on quantifiable achievements. Use metrics to demonstrate how you've driven lead generation or improved conversion rates. We love data-driven insights just as much as you do!
Be Creative in Your Copy: Since this role involves messaging and copywriting, donβt hesitate to showcase your writing skills in your application. Craft a compelling cover letter that reflects your personality and creativity β itβs your chance to stand out!
Apply Through Our Website: We encourage you to submit your application directly through our website. Itβs the best way for us to receive your details and ensures youβre considered for this exciting opportunity. Letβs get started on this journey together!
How to prepare for a job interview at Trade Recruit
β¨Know Your Metrics
As a Senior Growth Marketing Manager, you'll need to be comfortable with data. Brush up on key performance indicators like cost per lead and conversion rates. Be ready to discuss how you've used these metrics in past roles to drive results.
β¨Showcase Your Campaign Success
Prepare specific examples of successful marketing campaigns you've executed. Highlight your role in lead generation and how you optimised funnels. This will demonstrate your hands-on experience and strategic thinking.
β¨Familiarise Yourself with CRM Tools
Since the role involves managing a CRM, make sure you're well-versed in platforms like Ontraport or HubSpot. Be prepared to discuss how you've used these tools to enhance campaign performance and streamline processes.
β¨Emphasise Your Proactivity
Trade Mastermind values ownership and initiative. Share instances where you've taken the lead on projects or solved problems without being prompted. This will show that you thrive in high-performance environments and can drive results independently.