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- Tasks: Lead SEO & AEO strategy to boost organic discovery and search visibility.
- Company: Join Trade Nation, a global leader in CFD and spread betting.
- Benefits: Competitive salary, flexible working, and opportunities for growth.
- Other info: Dynamic team environment with a focus on transparency and innovation.
- Why this job: Make a real impact on how traders discover and engage with our platform.
- Qualifications: Strong technical SEO knowledge and experience in content structure.
The predicted salary is between 60000 - 75000 £ per year.
We’re recruiting an SEO & AEO Lead to drive the strategy that grows organic discovery across search engines and LLM answer surfaces. Own the roadmap for technical SEO, content structure and search visibility, ensuring the website architecture and page templates support both discovery and conversion across existing and new markets.
Who we are
Trade Nation is a global CFD and spread betting broker. We help traders make better decisions through clear market insights, transparent pricing and a fairer approach to trading. Since 2014, we’ve grown into a market-leading, low-cost broker with our headquarters in London and offices across Europe, South Africa, Asia-Pacific, and key offshore regions including the Caribbean and Indian Ocean. Our platform is available in 14 languages, making it accessible to traders worldwide. Built on transparency and trust, and driven by our people, our focus is simple: helping customers trade more effectively. We do that by keeping costs low, cutting unnecessary complexity and using technology to put traders first.
Responsibilities
- Defining SEO and AEO strategy across priority markets and queries.
- Owning the SEO roadmap including page types, structured content and internal linking.
- Working with Tech to deliver the technical SEO backlog and CMS requirements.
- Driving search visibility across traditional search engines and LLM answer surfaces.
- Supporting content planning and ensuring SEO best practices across all organic pages.
- Partnering with CRO and Paid Media teams to improve landing page performance.
Qualifications
- Strong technical SEO and AEO knowledge.
- Experience defining scalable content structures and page templates.
- Ability to work closely with Tech teams.
- Strong understanding of search intent and SERP structures.
- Experience driving measurable organic growth.
SEO & AEO Lead employer: Trade Nation
Contact Detail:
Trade Nation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO & AEO Lead
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your SEO and AEO projects. This gives potential employers a taste of what you can do and sets you apart from the crowd.
✨Tip Number 3
Prepare for interviews by researching the company and its SEO strategies. Be ready to discuss how you can drive organic growth and improve search visibility. Tailor your answers to show you understand their needs.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about joining our team at Trade Nation.
We think you need these skills to ace SEO & AEO Lead
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the SEO & AEO Lead role. Highlight your experience with technical SEO, content structures, and any measurable organic growth you've achieved. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about SEO and how you can drive our strategy forward. Be sure to mention specific projects or achievements that demonstrate your expertise.
Showcase Your Technical Skills: Since this role involves working closely with Tech teams, don’t forget to showcase your technical SEO knowledge. Mention any tools or technologies you’re familiar with that could help us improve our search visibility.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. We can't wait to hear from you!
How to prepare for a job interview at Trade Nation
✨Know Your SEO & AEO Inside Out
Make sure you brush up on the latest trends and best practices in SEO and AEO. Be ready to discuss specific strategies you've implemented in the past, especially those that drove measurable organic growth. This shows you're not just familiar with the concepts but have practical experience.
✨Showcase Your Technical Skills
Since the role involves working closely with Tech teams, be prepared to talk about your technical SEO knowledge. Bring examples of how you've tackled technical challenges in previous roles, like optimising website architecture or improving page templates for better search visibility.
✨Understand the Company’s Market
Do your homework on Trade Nation and its market position. Familiarise yourself with their services and how they approach trading. This will help you tailor your answers to show how your skills can directly benefit their strategy in driving organic discovery across various markets.
✨Prepare for Collaboration Questions
This role requires partnering with CRO and Paid Media teams, so expect questions about collaboration. Think of examples where you've successfully worked with cross-functional teams to improve landing page performance or content planning, and be ready to share those stories.