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For Companies At a Glance
- Tasks: Lead client relationships and oversee project direction while planning for future opportunities.
- Company: Join a dynamic agency partnered with global FMCG leader Mars, driving innovative digital marketing solutions.
- Benefits: Enjoy a collaborative culture, career development opportunities, and the chance to work on exciting projects.
- Why this job: Be part of a growing team shaping impactful marketing strategies in a creative environment.
- Qualifications: Experience in account management, strong negotiation skills, and a strategic mindset are essential.
- Other info: This role includes a cultural project responsibility to enhance agency cohesion.
The predicted salary is between 43200 - 72000 £ per year.
T&Pm and client
In 2020 we successfully secured a place as a roster agency for global FMCG powerhouse Mars. We have subsequently successfully set-up digital marketing hubs around different product portfolios for Mars.
Content spans all channels and scope from digital video campaigns, vCRM ecosystems and programmes to website UX, design and build.
Our remit is wide and we will be building dedicated hubs across the world as we deepen the team throughout 2024.
It’s an exciting time for both the brand and the agency, a huge growth opportunity and ideal for candidates who want to build the account and approach together with the leaders of the business.
The role
Senior Account Director: Leads the day-to-day relationship with the client and gives clear, decisive and thoughtful direction on individual projects. Thinks beyond the day-to-day to next 6 months & can see and plan for longer term opportunities. Responsible for quality of output and efficiency of how account is run.
- Imagination. Is on the Ideas Team creating and shaping our work and/or in an evaluation capacity working closely with the Leadership team of the account to evaluate the ideas. Brings strategic insight to discussions and can refocus creative teams and clients with strong persuasion and negotiation skills.
- Ambition. To be seen by the client as a true partner in being able to solve their marketing challenges across multi-channels. To lead development of short term project briefs and highly involved in the longer term brand/marketing planning. To develop strong one to one relationships with both SBM and Marketing directors – able to hold their own with senior stakeholders internally and externally.
- Respect. Does not speak badly of the client or of others they work with. Manages team effectively and is active in career development of AD/SAM/AM/AE.
Takes & debates brief directly with client and is seen as first port of call to resolve any issues on projects. Motivates and manages the broader team including creatives. - Collaboration. Ensures resource is used efficiently at the right time and helps internal departments plan for what’s ahead effectively. Leads the agency relationship with other agency partners and is comfortable liaising with the client across Group channel opportunities. A positive force who can solve most problems themselves but also highly effective at managing upwards. Merchandises success within the agency. Will introduce other group companies when relevant.
Can navigate through all the exciting innovation in the market to distil smart ideas of what the client could do beyond the day to day to make a different to their business. An integral part of the interagency group they meet with all agencies regularly and are a trusted member of the team. Every Account Director will have a cultural project and responsibility to help the Agency be a more cohesive, enjoyable place – where they lead by example. - Finance/Admin. Set financial objective to achieve by BD. Will spot OOS opportunities and discuss and negotiate project fees with clients where appropriate. Responsible for ensuring that agreed scope and fee align and will work with BD to adjust where needed. IPA Commercial certificate and IPA LegRegs certificate are required.
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Senior Account Director (Maternity Cover) employer: T&Pm
Contact Detail:
T&Pm Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Account Director (Maternity Cover)
✨Tip Number 1
Familiarize yourself with the FMCG sector, especially with brands like Mars. Understanding their marketing strategies and challenges will help you demonstrate your strategic insight during discussions.
✨Tip Number 2
Showcase your experience in managing client relationships effectively. Be prepared to discuss specific examples where you've successfully navigated complex projects and built strong partnerships with senior stakeholders.
✨Tip Number 3
Highlight your ability to lead and motivate teams. Think of instances where you've inspired creativity and collaboration among team members, as this is crucial for the role.
✨Tip Number 4
Prepare to discuss how you can contribute to the agency's culture. Consider ideas for cultural projects that promote a cohesive and enjoyable work environment, as this aligns with the agency's values.
We think you need these skills to ace Senior Account Director (Maternity Cover)
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the Senior Account Director position. Understand the key responsibilities and expectations, especially around client relationships, strategic insight, and team management.
Highlight Relevant Experience: In your CV and cover letter, emphasize your previous experience in account management, particularly in digital marketing and FMCG sectors. Showcase specific projects where you led teams or developed successful strategies.
Demonstrate Leadership Skills: Provide examples of how you've effectively managed teams and motivated colleagues in past roles. Highlight your ability to resolve conflicts and maintain positive relationships with clients and stakeholders.
Showcase Strategic Thinking: Illustrate your capability to think long-term by discussing how you've previously identified growth opportunities for clients. Mention any relevant certifications, like the IPA Commercial certificate, that support your strategic insight.
How to prepare for a job interview at T&Pm
✨Showcase Your Strategic Thinking
Be prepared to discuss how you can think beyond the day-to-day tasks. Share examples of how you've identified long-term opportunities in previous roles and how you plan to apply that thinking to the Senior Account Director position.
✨Demonstrate Strong Relationship Management Skills
Highlight your experience in building and maintaining relationships with senior stakeholders. Be ready to provide specific examples of how you've successfully navigated complex client dynamics and resolved issues effectively.
✨Emphasize Your Collaborative Approach
Discuss your ability to work collaboratively with internal teams and external partners. Share instances where you've led cross-functional teams or worked with other agencies to achieve a common goal.
✨Prepare for Financial Discussions
Since financial acumen is crucial for this role, be ready to talk about your experience with setting financial objectives, negotiating project fees, and ensuring alignment between scope and budget. Bring examples of how you've successfully managed financial aspects in past projects.
