At a Glance
- Tasks: Join our creative team to drive marketing campaigns and promote exciting events.
- Company: The Property Institute, a leading voice in UK residential property management.
- Benefits: Competitive salary, generous leave, hybrid work, and professional development opportunities.
- Why this job: Make a real impact in a fast-paced environment while growing your marketing skills.
- Qualifications: 3 years of marketing experience, strong copywriting skills, and creativity.
- Other info: Collaborative culture where your ideas and wellbeing are valued.
The predicted salary is between 30000 - 42000 £ per year.
Location: Wimbledon, London (Hybrid)
Hours: Full-time, 35 hours per week
Contract: Permanent
Salary: Competitive, based on experience
Welcome to The Property Institute – The Voice of UK Residential Property Management. The Property Institute (TPI) is the professional body for residential property managers across England, Scotland, and Wales. Our core mission is to facilitate safer, better-managed residential communities by raising standards and supporting those who manage people’s homes.
We actively support our members to improve building management through professional development, guidance, and qualifications—ensuring homes are managed competently, safely, and ethically. Formed in 2022 by the merger of the Association of Residential Managing Agents (ARMA) and the Institute of Residential Property Management (IRPM), TPI brings together over a century of combined experience.
Since the launch of our new brand 18 months ago, TPI has rapidly grown in profile and impact. Today, we stand as the trusted and credible voice of the UK residential property management profession—committed to advancing standards, supporting our members, and making a meaningful difference to clients, residents, and the wider sector.
Who We’re Looking For
We’re seeking a dynamic, enthusiastic, and proactive Marketing Executive to join our high-performing, creative marketing and communications team. This is a varied and hands-on role offering excellent exposure to integrated marketing activities. You’ll work closely with the Head of Marketing, the Senior Marketing Executive, and the Web and Digital Officer to support:
- Our qualifications and training teams by promoting courses, exams, and webinars
- Our policy team by distributing important regulatory updates, announcements, newsflashes, and promoting initiatives like our ‘Policy Hour’ webinars
- Our events programme, working in partnership with the Events Team to lead the marketing for conferences, seminars, and awards ceremonies. You’ll help drive ticket sales through targeted campaigns, produce engaging marketing materials, and deliver impactful social media coverage to ensure strong visibility and attendance.
The marketing team plays a central role in delivering TPI’s busy and varied events calendar, which includes everything from high-profile conferences with 850+ attendees to awards evenings welcoming over 650 guests. It’s a fast-paced, collaborative, and rewarding environment—no two days are ever the same!
Is This the Role for YOU?
Do you have the following experience and qualities:
- A minimum of 3 years’ consecutive experience in a marketing role
- Wordsmith with flair – outstanding copywriting, editorial, and proofreading skills with a sharp eye for detail. You’ll be confident crafting compelling marketing emails, campaign straplines, event captions, promotional copy, and punchy social content.
- You understand how to tailor tone and messaging for different audiences and event types, while maintaining brand tone of voice and consistency throughout
- Creativity and design skills using Canva (interest in learning tools like After Effects is a bonus)
- Experience with Dotdigital (or similar email marketing platforms), including integrating Canva designs
- Understanding of brand identity and experience briefing designers and printers
- Familiarity with content management systems (CMS), particularly Umbraco
- Experience using Microsoft Dynamics 365 and tools like SurveyMonkey
- Knowledge of Google Analytics 4 (GA4) and Google Search Console
- Ability to plan, run, and track multiple campaigns under pressure
- A 2:1 degree in marketing or a related field and GCSE English A–C (or equivalent)
Why Join Us
This is a full-time, permanent role (35 hours per week) with a hybrid working model, typically involving 1–2 days per week in our Wimbledon, London office. We offer a competitive salary based on experience, a friendly and supportive environment, and a comprehensive benefits package, including:
- A generous pension scheme
- 25 days of annual leave plus bank holidays
- Your birthday off
- Option to buy additional holiday days
- Professional development support and training opportunities
- Access to wellbeing initiatives and an Employee Assistance Programme (EAP)
- A collaborative team culture where your ideas, growth, and wellbeing are genuinely valued
Are You our Next Marketing Star?
Ready to grow your marketing career in a purpose-driven organisation? Join us and gain hands-on experience across digital and offline channels while helping to shape the future of residential property management. Think this sounds like you and want to grow with us? Apply now and be part of a team that’s making a real difference.
Marketing Executive employer: TPI
Contact Detail:
TPI Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive
✨Tip Number 1
Network like a pro! Get out there and connect with people in the property management and marketing sectors. Attend events, join relevant groups on social media, and don’t be shy to reach out for informational chats. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing work. Whether it’s campaigns you’ve run or content you’ve created, having tangible examples can really set you apart. Plus, it gives you something to talk about during interviews!
✨Tip Number 3
Prepare for interviews by researching The Property Institute and its mission. Understand their values and how your experience aligns with their goals. This will help you tailor your responses and show that you’re genuinely interested in making a difference in residential property management.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us. So, hit that apply button and let’s get the conversation started!
We think you need these skills to ace Marketing Executive
Some tips for your application 🫡
Show Your Personality: When writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to inject a bit of flair into your cover letter and CV. Make it engaging and memorable!
Tailor Your Application: Make sure to tailor your application specifically for the Marketing Executive role at The Property Institute. Highlight your relevant experience and skills that match the job description. We love seeing how you can contribute to our mission!
Proofread, Proofread, Proofread!: Before hitting send, give your application a thorough proofread. Typos and grammatical errors can distract from your amazing skills. We’re looking for a wordsmith with a sharp eye for detail, so make sure your application reflects that!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy and straightforward!
How to prepare for a job interview at TPI
✨Know Your Audience
Before the interview, research The Property Institute thoroughly. Understand their mission, values, and recent initiatives. This will help you tailor your responses and show that you're genuinely interested in contributing to their goals.
✨Showcase Your Creativity
As a Marketing Executive, creativity is key. Prepare examples of past campaigns or projects where you demonstrated innovative thinking. Bring along a portfolio or samples of your work to visually showcase your skills in copywriting and design.
✨Prepare for Scenario Questions
Expect questions about how you would handle specific marketing challenges. Think of scenarios related to event promotion or digital campaigns. Practise articulating your thought process and strategies clearly, as this will demonstrate your problem-solving abilities.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready. Inquire about the team dynamics, upcoming projects, or how success is measured in the role. This shows your enthusiasm and helps you gauge if the company culture aligns with your values.