At a Glance
- Tasks: Create eye-catching designs for emails, ads, and social media that engage millions.
- Company: Join a dynamic team at Mosaic, part of News UK, known for innovation and collaboration.
- Benefits: Enjoy a creative work environment with opportunities for growth and skill development.
- Other info: Be part of a vibrant culture that values fresh ideas and teamwork.
- Why this job: Make an impact by designing for a leading brand while learning from industry experts.
- Qualifications: Experience in design, a passion for creativity, and a knack for collaboration.
The predicted salary is between 30000 - 40000 £ per year.
About Mosaic
Mosaic is a dynamic, integrated team dedicated to delivering innovative and effective solutions for News UK. We pride ourselves on our collaborative culture, our ability to leverage the full power of the WPP network, and our commitment to driving exceptional results for our clients. We are particularly focused on pushing the boundaries of design and leveraging automation to enhance efficiency and creative impact.
About the Role
The CRM Midweight Designer is a versatile, creative role within the Mosaic team, responsible for contributing to the development and execution of compelling, high‑performing communications across various platforms for The Sun, with a strong focus on CRM and email marketing. You will work closely with Design Directors, copywriters, and the wider creative team to build visually engaging campaigns that reach millions of readers. This role requires a solid understanding of design principles, brand guidelines, and responsive email design. You are curious about A/B testing and design performance, and you are keen to leverage the full capabilities of WPP Open and Figma to build seamless, multi‑platform customer experiences.
Key Responsibilities
- CRM, Email & Digital Execution
- Develop High‑Quality Visual Designs: Create engaging, responsive email templates, CRM communications, digital ads, social media content, and video assets.
- Email Optimization: Design and implement layouts that provide optimal viewing experiences across various devices, screen sizes, and email clients, incorporating multimedia elements where appropriate.
- Deliverability & Quality Control: Ensure all designs adhere to brand guidelines, are optimized for different media channels, and meet strict technical specifications for email deliverability.
- Asset Preparation: Assist in the preparation and hand‑off of design assets for final delivery, ensuring files are organised and production‑ready.
- Conceptualisation & Ideation
- Campaign Brainstorming: Contribute to brainstorming sessions and develop creative concepts that align with CRM goals, marketing objectives, and brand strategy.
- Data‑Driven Design: Translate strategic insights and CRM performance data into visually appealing ideas, demonstrating a growing understanding of The Sun’s audience and what drives their engagement.
- A/B Testing Support: Collaborate with the marketing team to explore different visual styles and approaches to support A/B testing frameworks.
- Figma Design Systems & CRM Scaling
- Figma Workflow Automation: Learn to leverage Figma's advanced features (e.g., auto‑layout, components, variables, and plugins) to streamline workflows and improve team efficiency.
- Design System Support: Help maintain and scale our CRM Design System, ensuring all design assets and templates are well‑organised, accessible, and consistently formatted in Figma.
- WPP Open Integration & Collaboration
- Collaborate cross‑functionally to leverage the capabilities of WPP Open, ensuring its integration into our creative and CRM projects. This includes learning how to access and leverage audience data and insights from across the WPP network to inform design decisions, utilising WPP's technology platforms and tools to streamline design workflows, and sharing learnings and email best practices with other WPP agencies to contribute to the overall design output of the network.
- Brand Guardianship
- Develop a strong understanding of The Sun brand, including its visual identity, tone of voice, and diverse target audiences.
- Ensure all designs maintain a consistent brand experience across all CRM touchpoints and digital channels.
- Contribute to the ongoing evolution of brand guidelines and visual standards.
- Team Collaboration & Communication
- Collaborate closely with creatives, strategists, and other team members.
CRM Designer employer: T&P
Mosaic offers an inspiring work environment where creativity thrives and collaboration is at the heart of everything we do. As a CRM Designer, you will be part of a dynamic team that values innovation and encourages professional growth through hands-on experience with cutting-edge design tools like Figma and WPP Open. With a strong focus on employee development and a commitment to delivering exceptional results for clients, Mosaic is an excellent employer for those seeking meaningful and rewarding opportunities in the vibrant setting of News UK.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Designer
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for T&P and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like T&P are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with T&P on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at T&P. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace CRM Designer
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit T&P. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of T&P:Show us that you’ve done your homework! In your application, briefly mention what you admire about T&P’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at T&P
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at T&P will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At T&P, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
