At a Glance
- Tasks: Lead client partnerships and drive innovative strategies for exceptional results.
- Company: Dynamic agency at the forefront of marketing innovation.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Fast-paced environment with a focus on teamwork and cultural relevance.
- Why this job: Be a key player in shaping impactful marketing solutions using cutting-edge AI tools.
- Qualifications: Proven experience in account management and a passion for creative collaboration.
The predicted salary is between 70000 - 90000 £ per year.
The Role
The Senior Account Director is the operational and client lead at the heart of our model.
You are the engine of our ‘Two Gears’ system, constantly toggling between long‑term strategy and real‑time tactical execution.
You live and breathe the WPP Open platform, using our agentic teams and AI tools to deliver integrated solutions that are faster, smarter, and more effective.
You are the client's partner in pace, motivating a multidisciplinary pod to produce exceptional work that delivers tangible commercial results.
Responsibilities
- Drive the
Relationship: Lead the day‑to‑day client partnership at the speed of culture, acting as the trusted advisor for both the big strategic bets and the daily tactical sprints.
- Co‑Create the Brief: Challenge traditional briefs. You don't wait for them; you anticipate needs and use real‑time cultural signals and data to shape the opportunity.
- Lead the
Pod: Drive a lean, integrated team of ‘&-shaped’ talent across creative, media, strategy, and production to deliver high‑quality, fully integrated work.
You ensure the team is structured for speed, not silos.
- Be an AI Super‑User: You will be a power user of the WPP Open platform, leveraging AI to deliver on our
Skills Required
- Insurgent Partner & Commercial Driver: You build partnerships based on pace and performance. You are as comfortable discussing CPA as you are creative concepts.
- The &“-Shaped” Mindset: You reject the silos of 'creative' vs 'media'.
You have a proven track record in an integrated environment and understand how to connect all disciplines to solve a problem.
- AI‑Native & Radically
Efficient: You have more than an "interest" in AI; you see it as a fundamental tool for efficiency and creativity.
You are allergic to bureaucracy and find the fastest route to an outcome.
- Pod Leadership & Talent
Acceleration: You excel at leading small, agile, multidisciplinary teams.
You inspire action and have a passion for mentoring talent to thrive in a fast‑paced environment.
- Constructive Impatience & Clear
Communication: You have a bias for action and a "why wait?" mentality.
You can persuade, negotiate, and provide direct, unambiguous feedback to drive projects forward.
- Dual‑Gear
- Strategic
Vision: You can effortlessly switch between long‑term brand planning (Strategic Gear) and rapid, in‑the‑moment tactical execution (Tactical Gear), ensuring both are working in harmony.
- Bias for Action: You don't elevate problems; you solve them. You are a proactive, positive force who can manage upwards and find solutions independently.
T&P, part of WPP, is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics.
We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
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Senior Account Director in City of Westminster employer: T&P
TP is an exceptional employer that values innovation and collaboration, offering a dynamic work culture where creativity thrives. With a focus on employee growth, we provide ample opportunities for professional development and a supportive environment that encourages strategic thinking. Located in London, our hybrid model allows for flexibility while working with a diverse team on impactful projects for a leading multinational beverage client.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Account Director in City of Westminster
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for T&P and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like T&P are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with T&P on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at T&P. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Account Director in City of Westminster
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit T&P. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of T&P:Show us that you’ve done your homework! In your application, briefly mention what you admire about T&P’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at T&P
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at T&P will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At T&P, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
